Rascasse Audience Intelligence

Brown Shoe Audience in United States

A data profile of the people who buy, follow and care about Brown Shoe in United States — modelled from more than twelve digital signal sources. Brown Shoe has an estimated audience of 1,000,031 people in United States.

#8663among Topic in United States#970in Fashion & Accessoires

The average Brown Shoe fan in United States is 42.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Franco Sarto, Zac Efron, Stuff (magazine), with strongest over-indexing on Franco Sarto (184.59× the country average).

Demographically, the Brown Shoe audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Luxury Orientation, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Brown Shoe fan in United States is more female, around 42.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Franco Sarto.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Brown Shoe profile in United States.

Audience size
1M
in United States
Gender
84.6%♀
15.4% male
Age
42.7
average years
Country rank
#23667
Topic in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Brown Shoe fans

84.6% are female, 15.4% are male, average age 42.7.

Fig. 02

Gender split

84.6%
Female
15.4%
Male
Demographic split for Brown Shoe audience in United States
MetricValue
Female84.6%
Male15.4%
Average age42.7
Estimated audience size1,000,031
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Brown Shoe audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3920%
40-4929%
50+24%
Fig. 04

Worldwide distribution

57.6%

of the worldwide Brown Shoe audience comes from United States.

Worldwide audience distribution share by country for Brown Shoe
CountryShare
United States57.6%
Canada10.8%
Japan5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Brown Shoe audience in United States is strongest.

Fig. 05

Top regions by affinity

Brown Shoe fans by region: top regions in United States
#RegionReachAffinity×
01Iowa~30K3.49×
02Nebraska~10K2.58×
03Kansas~10K1.75×
04Wyoming~2K1.64×
05Mississippi~10K1.55×
06Missouri~20K1.53×
07Alabama~20K1.48×
08Louisiana~20K1.48×
09Georgia~40K1.38×
10Illinois~40K1.32×
11Oklahoma~10K1.25×
12New Mexico~6K1.21×
13Texas~100K1.15×
14California~100K1.13×
15Florida~70K1.09×
16South Carolina~20K1.06×
17Colorado~20K0.99×
18Maryland~20K0.98×
19Michigan~30K0.96×
20Tennessee~20K0.95×
21Washington, District of Columbia~3K0.92×
22New York~50K0.91×
23Arkansas~7K0.91×
24North Carolina~30K0.89×
25Virginia~20K0.89×
26Delaware~2K0.89×
27Nevada~8K0.87×
28New Jersey~20K0.86×
29Wisconsin~10K0.85×
30Connecticut~9K0.85×
31Rhode Island~3K0.84×
32Utah~7K0.82×
33Indiana~10K0.81×
34Ohio~20K0.80×
35Arizona~20K0.80×
36Hawaii~3K0.80×
37Alaska~2K0.80×
38South Dakota~2K0.79×
39North Dakota~2K0.78×
40Minnesota~10K0.76×
41Massachusetts~10K0.75×
42Montana~2K0.74×
43Pennsylvania~20K0.73×
44Kentucky~9K0.71×
45Idaho~4K0.71×
46West Virginia~3K0.70×
47Washington~10K0.68×
48New Hampshire~3K0.68×
49Maine~2K0.68×
50Oregon~7K0.64×
Fig. 06

Affinity by region

Affinity by region — Brown Shoe, United States
0.64×1.00×3.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Brown Shoe audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Brown Shoe audience
#·InterestCategoryAffinity×
01Franco SartoFashion & Accessoires184.59×
02La Femme (band)Music & Radio167.24×
03Factory Five RacingCars & Mobility54.30×
04Matahari (department store)Fashion & Accessoires49.52×
05Stuff (magazine)Technology & Electronics36.39×
06LongchampFashion & Accessoires26.13×
07Charles & KeithFashion & Accessoires24.89×
08Allen EdmondsFashion & Accessoires22.80×
09Homestead-Miami SpeedwaySports21.71×
10Zac EfronMovies & TV15.94×
11J.Crew FactoryShopping12.55×
12DSW Designer Shoe WarehouseFashion & Accessoires11.07×
13Steve MaddenFashion & Accessoires9.52×
14Nordstrom rackFashion & Accessoires6.54×
15Tory BurchFashion & Accessoires6.38×
16QueensTravel & Leisure5.66×
17Macy'sShopping4.84×
18Fashion NovaShopping4.47×
19Old NavyFashion & Accessoires3.27×
20Kohl'sShopping3.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Brown Shoe audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Brown Shoe audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM3.45×
Design AffinityPREMIUM2.32×
Quality AwarenessPREMIUM2.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Brown Shoe audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.10×
Pet OwnershipJOY1.13×
PatriotismCONSERVATISM1.13×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Brown Shoe have in United States?

Brown Shoe has an estimated audience of 1,000,031 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Brown Shoe fans?

84.6% of Brown Shoe fans are female, 15.4% are male, with an average age of 42.7 years.

03

Which brands do Brown Shoe fans like most?

Brown Shoe fans show strongest brand affinity for Franco Sarto (184.59×), Zac Efron (15.94×), and Stuff (magazine) (36.39×) over the country average.

04

Where do Brown Shoe fans live in United States?

Brown Shoe fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Brown Shoe fans also like?

Beyond Brown Shoe itself, the audience over-indexes on Zac Efron (15.94×), Stuff (magazine) (36.39×), Longchamp (26.13×), and Nordstrom rack (6.54×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Brown Shoe audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Brown Shoe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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