Rascasse Audience Intelligence

24 Hours Nürburgring Audience in United States

A data profile of the people who buy, follow and care about 24 Hours Nürburgring in United States — modelled from more than twelve digital signal sources. 24 Hours Nürburgring has an estimated audience of 350,707 people in United States.

#105among Motorsport in United States#557among Event in United States#4432in Sports

The average 24 Hours Nürburgring fan in United States is 33.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Le Mans (film), Art Nouveau, Ravenol, with strongest over-indexing on Le Mans (film) (215.98× the country average).

Demographically, the 24 Hours Nürburgring audience skews more male with an average age of 33.5, and over-indexes on personality traits such as Pet Ownership, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical 24 Hours Nürburgring fan in United States is more male, around 33.5 years old, with strong Pet Ownership tendencies and a notable affinity for Le Mans (film).

Category: Sports · Type: Event · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the 24 Hours Nürburgring profile in United States.

Audience size
351K
in United States
Gender
24.8%♀
75.2% male
Age
33.5
average years
Country rank
#44577
Event in United States
Fig. 01

Search interest · 12-month trend

+570%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of 24 Hours Nürburgring fans

24.8% are female, 75.2% are male, average age 33.5.

Fig. 02

Gender split

24.8%
Female
75.2%
Male
Demographic split for 24 Hours Nürburgring audience in United States
MetricValue
Female24.8%
Male75.2%
Average age33.5
Estimated audience size350,707
Fig. 03

Age distribution

Ø 33.5
average years
Age distribution of the 24 Hours Nürburgring audience in United States
Age bracketShare%
16-1938%
20-2919%
30-3915%
40-4914%
50+14%
Fig. 04

Worldwide distribution

21.8%

of the worldwide 24 Hours Nürburgring audience comes from United States.

Worldwide audience distribution share by country for 24 Hours Nürburgring
CountryShare
United States21.8%
Germany18.1%
United Kingdom6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the 24 Hours Nürburgring audience in United States is strongest.

Fig. 05

Top regions by affinity

24 Hours Nürburgring fans by region: top regions in United States
#RegionReachAffinity×
01Colorado~7K1.27×
02Utah~4K1.25×
03Wisconsin~6K1.23×
04Connecticut~4K1.21×
05Florida~30K1.19×
06Washington~8K1.19×
07California~50K1.18×
08New Hampshire~2K1.17×
09Indiana~7K1.16×
10Idaho~2K1.15×
11North Carolina~10K1.13×
12Michigan~10K1.11×
13Arizona~8K1.11×
14Texas~30K1.09×
15Alaska<1K1.08×
16Illinois~10K1.07×
17Virginia~9K1.07×
18Massachusetts~7K1.06×
19Montana~1K1.06×
20Vermont<1K1.06×
21Oregon~4K1.03×
22Nevada~3K1.03×
23Rhode Island~1K1.02×
24Pennsylvania~10K1.01×
25Maine~1K1.01×
26New Jersey~9K0.99×
27North Dakota<1K0.99×
28South Carolina~5K0.97×
29Minnesota~5K0.97×
30Kansas~3K0.97×
31South Dakota<1K0.97×
32Ohio~10K0.96×
33Georgia~10K0.96×
34New Mexico~2K0.96×
35Iowa~3K0.94×
36Hawaii~1K0.94×
37Delaware<1K0.94×
38Tennessee~6K0.92×
39Maryland~5K0.90×
40Washington, District of Columbia<1K0.90×
41Kentucky~4K0.89×
42West Virginia~1K0.89×
43Missouri~5K0.88×
44Nebraska~2K0.87×
45Oklahoma~3K0.85×
46New York~20K0.83×
47Arkansas~2K0.83×
48Alabama~4K0.82×
49Mississippi~2K0.76×
50Louisiana~3K0.72×
Fig. 06

Affinity by region

Affinity by region — 24 Hours Nürburgring, United States
0.72×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the 24 Hours Nürburgring audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for 24 Hours Nürburgring audience
#·InterestCategoryAffinity×
01RavenolCars & Mobility607.32×
02Laurin HeinrichSports413.73×
03Le Mans (film)Movies & TV215.98×
04European Le Mans SeriesSports195.56×
05Art NouveauArts & Culture132.31×
06BMW 2 SeriesCars & Mobility39.91×
07NürburgringSports37.56×
08Real BetisSports35.77×
09National Auto Sport AssociationSports28.09×
10Audi Q3Cars & Mobility23.24×
1124 Hours of Le MansSports22.11×
12BMW M3Cars & Mobility20.00×
13Station wagonCars & Mobility16.65×
14Manual transmissionCars & Mobility14.92×
15ConvertibleCars & Mobility13.02×
16Front-wheel driveCars & Mobility12.21×
17Valvoline Instant Oil ChangeCars & Mobility11.95×
18AutotraderCars & Mobility9.26×
19AutoZoneCars & Mobility4.70×
20FIFA World Cup 2026Sports4.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the 24 Hours Nürburgring audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by 24 Hours Nürburgring audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.32×
PatriotismCONSERVATISM1.64×
Healthy LifestyleBALANCE1.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by 24 Hours Nürburgring audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.75×
ExtroversionTHRILL0.77×
Price SensitivityPREMIUM0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does 24 Hours Nürburgring have in United States?

24 Hours Nürburgring has an estimated audience of 350,707 people in United States, concentrated in California and Texas.

02

What is the gender split and age of 24 Hours Nürburgring fans?

24.8% of 24 Hours Nürburgring fans are female, 75.2% are male, with an average age of 33.5 years.

03

Which brands do 24 Hours Nürburgring fans like most?

24 Hours Nürburgring fans show strongest brand affinity for Le Mans (film) (215.98×), Art Nouveau (132.31×), and Ravenol (607.32×) over the country average.

04

Where do 24 Hours Nürburgring fans live in United States?

24 Hours Nürburgring fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do 24 Hours Nürburgring fans also like?

Beyond 24 Hours Nürburgring itself, the audience over-indexes on Art Nouveau (132.31×), Ravenol (607.32×), FIFA World Cup 2026 (4.45×), and European Le Mans Series (195.56×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for 24 Hours Nürburgring. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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