Shoot 'em up Audience in United States

Shoot 'em up logo

Shoot 'em up has an estimated audience of 793,290 people in United States. 22.9% are female, 77.1% are male, average age 35.0. Top regions: California, Texas, New York. Top brand affinities: Theocracy, Jezebel (film), Israel, Grinch, Nationality.

The average Shoot 'em up fan in United States is 35.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Theocracy, Jezebel (film), Israel, with strongest over-indexing on Theocracy (26.87× the country average). Demographically, the Shoot 'em up audience skews more male with an average age of 35.0, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Topic · Subtype: Gaming genre

Demographics of Shoot 'em up fans

Demographic split for Shoot 'em up audience in United States
MetricValue
Female22.9%
Male77.1%
Average age35.0
Estimated audience size793,290

Audience persona

The typical Shoot 'em up fan in United States is more male, around 35.0 years old, with strong Patriotism tendencies and a notable affinity for Theocracy.

Top regions in United States

Top regions ranked by reach for Shoot 'em up in United States
RegionReachAffinity
California103,9171.19×
Texas74,3611.09×
New York50,2411.13×
Florida49,2790.92×
Illinois30,2751.15×
Pennsylvania26,8181×
Ohio25,9571.06×
North Carolina23,0480.97×
Georgia22,7600.93×
Michigan21,0781.02×
Washington20,0121.26×
New Jersey18,8830.94×
Virginia18,5600.96×
Arizona18,4921.14×
Tennessee16,4761.04×
Massachusetts15,5981×
Missouri15,1161.18×
Indiana14,7841.02×
Colorado13,9261.11×
Maryland13,2960.97×
Oregon12,6381.39×
Wisconsin12,0951.01×
Alabama10,9730.99×
Minnesota10,7170.94×
Louisiana10,5071.03×
Kentucky10,3511.04×
South Carolina10,2100.86×
Oklahoma10,2041.16×
Nevada8,7571.14×
Connecticut7,4760.94×
Arkansas7,2341.11×
Kansas6,4841.04×
Utah6,4450.91×
Mississippi5,9090.9×
Iowa5,7900.89×
New Mexico4,5841.15×
Idaho4,1201.04×
Nebraska3,9360.99×
West Virginia3,2720.89×
New Hampshire2,7450.88×
Hawaii2,7290.8×
Maine2,5540.9×
Montana2,2251.01×
Rhode Island2,2240.88×
Delaware1,8650.85×
Alaska1,7811.05×
Washington, District of Columbia1,7440.73×
South Dakota1,5830.86×
North Dakota1,4920.92×
Vermont1,2570.9×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Shoot 'em up audience
BrandAffinityCategory
Theocracy26.87×Music & Radio
Jezebel (film)13.51×Movies & TV
Israel3.43×Travel & Leisure
Grinch6.49×Movies & TV
Nationality3.29×Politics & Society
Dog breed1.72×Pets & Animals
Urban Outfitters2.68×Shopping
Wikia4.23×Internet & Social Media
Gordita12.96×Food & Beverages
Combat sport1.8×Sports
Jeep Grand Cherokee (WJ)6.79×Cars & Mobility
Google Photos2.7×Technology & Electronics
Urban horticulture3.85×Home & Garden
Personalised Gifts4.54×Home & Garden
Maracaibo11.41×Travel & Leisure
Grammarly4.49×Business & Career
Captain America (1990 film)4.28×Movies & TV
3D printing2.06×Technology & Electronics
Monogram3.08×Home & Garden
Lebanon County, Pennsylvania16.2×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Shoot 'em up audience
TraitClusterScore
PatriotismCONSERVATISM2.11
Early Adopter MentalityPOWER1.62
IndividualismJOY1.22
Social Media UsageJOY1.19
ExtroversionTHRILL1.19
Urban LifestyleOPEN1.16

Worldwide distribution

Worldwide audience distribution share by country for Shoot 'em up
CountryShare
United States22.0%
Brazil16.2%
Mexico6.7%

See Shoot 'em up audiences in other countries

More Gaming genre audiences in United States

Frequently asked questions

How many fans does Shoot 'em up have in United States?

Shoot 'em up has an estimated audience of 793,290 people in United States, concentrated in California and Texas.

What is the gender split and age of Shoot 'em up fans?

22.9% of Shoot 'em up fans are female, 77.1% are male, with an average age of 35.0 years.

Which brands do Shoot 'em up fans like most?

Shoot 'em up fans show strongest brand affinity for Theocracy (26.87×), Jezebel (film) (13.51×), and Israel (3.43×) over the country average.

Where do Shoot 'em up fans live in United States?

Shoot 'em up fans in United States are most concentrated in California (reach 103,917), Texas (reach 74,361), and New York (reach 50,241). These three regions account for the largest share of the active audience.

What other brands do Shoot 'em up fans also like?

Beyond Shoot 'em up itself, the audience over-indexes on Jezebel (film) (13.51×), Israel (3.43×), Grinch (6.49×), and Nationality (3.29×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shoot 'em up. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.