Sky News Arabia Audience in United States

Sky News Arabia has an estimated audience of 302,996 people in United States. 41.3% are female, 58.7% are male, average age 34.4. Top regions: California, New York, Texas. Top brand affinities: Finnair, Arabic coffee, Tunisia, AccuWeather, Algeria.

The average Sky News Arabia fan in United States is 34.4 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Finnair, Arabic coffee, Tunisia, with strongest over-indexing on Finnair (675× the country average). Demographically, the Sky News Arabia audience skews more male with an average age of 34.4, and over-indexes on personality traits such as Urban Lifestyle, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: TV Channel

Demographics of Sky News Arabia fans

Demographic split for Sky News Arabia audience in United States
MetricValue
Female41.3%
Male58.7%
Average age34.4
Estimated audience size302,996

Audience persona

The typical Sky News Arabia fan in United States is more male, around 34.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Sky News Arabia in United States
RegionReachAffinity
California46,1401.38×
New York41,7692.47×
Texas35,0181.34×
Illinois33,6033.33×
Michigan31,0343.92×
New Jersey25,9493.37×
Virginia17,4902.37×
Florida14,6200.71×
Massachusetts9,9161.66×
Louisiana9,6432.47×
Pennsylvania8,3160.82×
North Carolina8,0260.88×
Maryland5,9521.14×
Washington5,8930.97×
South Carolina5,8691.29×
Ohio5,8620.63×
Wisconsin5,8041.27×
Tennessee5,2050.86×
Georgia5,1080.55×
Arizona4,6370.75×
Indiana4,1360.75×
Colorado2,8670.6×
Nebraska2,7641.82×
Oklahoma2,4580.73×
Washington, District of Columbia1,9632.15×
Connecticut1,4740.48×
Kentucky1,4110.37×
Alabama1,3660.32×
Minnesota1,2080.28×
Nevada1,1830.4×
Wyoming1,1342.52×
Iowa1,0920.44×
Utah8860.33×
Kansas8630.36×
Missouri8010.16×
New Mexico7190.47×
Mississippi5660.23×
Arkansas5450.22×
Oregon4920.14×
West Virginia4670.33×
Rhode Island4650.48×
North Dakota4560.73×
Hawaii4460.34×
Idaho4310.28×
Montana4060.48×
South Dakota4010.57×
Delaware3880.46×
New Hampshire3850.32×
Maine3710.34×
Vermont3660.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sky News Arabia audience
BrandAffinityCategory
Finnair675×Travel & Leisure
Arabic coffee54.04×Food & Beverages
Tunisia77.87×Travel & Leisure
AccuWeather16.31×Home & Garden
Algeria66.33×Travel & Leisure
Google News13.51×News
Mohamed Salah62.61×Sports
StubHub16.02×Travel & Leisure
God in Islam51.33×Politics & Society
Cairo32.37×Travel & Leisure
DocuSign15.39×Technology & Electronics
OpenTable16.18×Food & Beverages
Flickr12.93×Internet & Social Media
Robert Pattinson15.08×Movies & TV
Hurghada94.98×Travel & Leisure
Idris Elba16.3×Movies & TV
Oman30.66×Travel & Leisure
Carrefour42.29×Shopping
Chat room12.71×Internet & Social Media
Indeed.com4.94×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sky News Arabia audience
TraitClusterScore
Urban LifestyleOPEN1.79
Luxury OrientationPREMIUM1.66
PatriotismCONSERVATISM1.6
Pet OwnershipJOY1.57
Quality AwarenessPREMIUM1.33
Risk AppetiteTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Sky News Arabia
CountryShare
Egypt21.1%
Algeria14.1%
Iraq10.8%

See Sky News Arabia audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Sky News Arabia have in United States?

Sky News Arabia has an estimated audience of 302,996 people in United States, concentrated in California and New York.

What is the gender split and age of Sky News Arabia fans?

41.3% of Sky News Arabia fans are female, 58.7% are male, with an average age of 34.4 years.

Which brands do Sky News Arabia fans like most?

Sky News Arabia fans show strongest brand affinity for Finnair (675×), Arabic coffee (54.04×), and Tunisia (77.87×) over the country average.

Where do Sky News Arabia fans live in United States?

Sky News Arabia fans in United States are most concentrated in California (reach 46,140), New York (reach 41,769), and Texas (reach 35,018). These three regions account for the largest share of the active audience.

What other brands do Sky News Arabia fans also like?

Beyond Sky News Arabia itself, the audience over-indexes on Arabic coffee (54.04×), Tunisia (77.87×), AccuWeather (16.31×), and Algeria (66.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sky News Arabia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.