Slingshot Audience in United States

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Slingshot has an estimated audience of 1,735,872 people in United States. 22.1% are female, 77.9% are male, average age 38.0. Top regions: Texas, California, Florida. Top brand affinities: Israel, Historic site, Vocal harmony, Grinch, Stamp collecting.

The average Slingshot fan in United States is 38.0 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Israel, Historic site, Vocal harmony, with strongest over-indexing on Israel (2.16× the country average). Demographically, the Slingshot audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Quality Awareness, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Topic · Subtype: Video game

Demographics of Slingshot fans

Demographic split for Slingshot audience in United States
MetricValue
Female22.1%
Male77.9%
Average age38.0
Estimated audience size1,735,872

Audience persona

The typical Slingshot fan in United States is more male, around 38.0 years old, with strong Quality Awareness tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Slingshot in United States
RegionReachAffinity
Texas218,8331.2×
California215,1280.92×
Florida200,6601.39×
North Carolina123,3391.93×
Georgia115,8781.77×
New York106,8680.9×
Illinois79,7561.12×
Ohio77,0101.17×
Pennsylvania72,6161.01×
Michigan65,4131.18×
Tennessee57,6981.35×
South Carolina55,8941.75×
Indiana55,3631.42×
New Jersey55,1991.02×
Virginia54,2771.05×
Maryland39,5781.08×
Alabama37,0251.25×
Massachusetts35,4560.85×
Washington34,5220.81×
Louisiana34,1121.24×
Missouri32,9360.96×
Arizona32,9260.76×
Oklahoma30,6301.3×
Minnesota29,1590.96×
Kentucky28,6251.07×
Colorado26,6660.79×
Wisconsin26,3160.82×
Arkansas22,1091.26×
Mississippi21,2721.21×
Oregon21,2490.87×
Connecticut20,2950.95×
Nevada18,1970.88×
Kansas14,3450.86×
Iowa14,2410.81×
Utah11,8860.62×
Hawaii9,2671.01×
West Virginia9,0370.91×
New Mexico8,7160.82×
Nebraska7,9720.75×
Idaho7,2610.68×
Rhode Island6,6450.98×
New Hampshire6,2570.75×
Maine5,8830.77×
Washington, District of Columbia5,5680.87×
Delaware5,2540.89×
South Dakota3,9590.8×
Montana3,9040.66×
Alaska3,1490.69×
North Dakota3,1290.72×
Vermont2,2580.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Slingshot audience
BrandAffinityCategory
Israel2.16×Travel & Leisure
Historic site3.06×Arts & Culture
Vocal harmony3.06×Music & Radio
Grinch2.59×Movies & TV
Stamp collecting3.06×Home & Garden
Pro-Ject2.46×Music & Radio
Regional styles of Mexican music1.61×Music & Radio
Hog Hunting1.89×Sports
Meals on Wheels3.06×Food & Beverages
Wikia1.78×Internet & Social Media
Goop2.7×Internet & Social Media
JDSU1.5×Business & Career
Home staging2.52×Home & Garden
Keith Stanfield3.06×Movies & TV
Wok3.06×Food & Beverages
Keenan Allen3.06×Sports
Urban horticulture1.62×Home & Garden
Electrolyte2.05×Health
Monogram1.67×Home & Garden
Tezz3.06×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Slingshot audience
TraitClusterScore
Quality AwarenessPREMIUM1.95
Luxury OrientationPREMIUM1.67
Risk AppetiteTHRILL1.47
IndulgenceJOY1.32
Family OrientationCONSERVATISM1.32
Convenience OrientationPREMIUM1.29

Worldwide distribution

Worldwide audience distribution share by country for Slingshot
CountryShare
United States68.1%
Germany7.9%
Italy3.4%

See Slingshot audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Slingshot have in United States?

Slingshot has an estimated audience of 1,735,872 people in United States, concentrated in Texas and California.

What is the gender split and age of Slingshot fans?

22.1% of Slingshot fans are female, 77.9% are male, with an average age of 38.0 years.

Which brands do Slingshot fans like most?

Slingshot fans show strongest brand affinity for Israel (2.16×), Historic site (3.06×), and Vocal harmony (3.06×) over the country average.

Where do Slingshot fans live in United States?

Slingshot fans in United States are most concentrated in Texas (reach 218,833), California (reach 215,128), and Florida (reach 200,660). These three regions account for the largest share of the active audience.

What other brands do Slingshot fans also like?

Beyond Slingshot itself, the audience over-indexes on Historic site (3.06×), Vocal harmony (3.06×), Grinch (2.59×), and Stamp collecting (3.06×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Slingshot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.