Smash (TV series) Audience in United States

Smash (TV series) logo

Smash (TV series) has an estimated audience of 981,472 people in United States. 45.1% are female, 54.9% are male, average age 39.3. Top brand affinities: Urban horticulture, National College of Ireland, Chromebook, Plainfield, New Jersey, Home equity.

Top brand affinities include Urban horticulture, National College of Ireland, Chromebook, with strongest over-indexing on Urban horticulture (18.06× the country average). Demographically, the Smash (TV series) audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as LGBTQ+ Identity, Design Affinity.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Smash (TV series) fans

Demographic split for Smash (TV series) audience in United States
MetricValue
Female45.1%
Male54.9%
Average age39.3
Estimated audience size981,472

Audience persona

The typical Smash (TV series) fan in United States is balanced, around 39.3 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Urban horticulture.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smash (TV series) audience
BrandAffinityCategory
Urban horticulture18.06×Home & Garden
National College of Ireland155.37×Business & Career
Chromebook18.22×Technology & Electronics
Plainfield, New Jersey20.33×Travel & Leisure
Home equity3.22×Home & Garden
Iron Man (film)4.92×Movies & TV
Bank account2.49×Business & Career
Natural rubber1.85×Cars & Mobility
JDSU2.51×Business & Career
Historic site3.38×Arts & Culture
Kearny, New Jersey20×Travel & Leisure
3D printing1.51×Technology & Electronics
Ayrton Senna5.88×Sports
Throne of Glass4.31×Literature
Hardik Pandya8.82×Sports
Gilbert Burns (fighter)9.06×Sports
Defrutum98.21×Food & Beverages
Vocal harmony2.5×Music & Radio
Oracle Certification Program13.06×Technology & Electronics
Mothercare1.71×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smash (TV series) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.86
Design AffinityPREMIUM1.23
SustainabilityBALANCE1.17
Need for SecurityCONSERVATISM1.16
PatriotismCONSERVATISM1.11
Healthy LifestyleBALANCE1.1

Worldwide distribution

Worldwide audience distribution share by country for Smash (TV series)
CountryShare
United States29.2%
China5.9%
Taiwan5.9%

See Smash (TV series) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Smash (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.