Soul Train Audience in United States

Soul Train logo

Soul Train has an estimated audience of 2,225,302 people in United States. 58.0% are female, 42.0% are male, average age 49.6. Top regions: California, Texas, Florida. Top brand affinities: 3D printing, Whataburger, Wok, headspace, Harlow.

The average Soul Train fan in United States is 49.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 3D printing, Whataburger, Wok, with strongest over-indexing on 3D printing (3.17× the country average). Demographically, the Soul Train audience skews more female with an average age of 49.6, and over-indexes on personality traits such as Urban Lifestyle, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Soul Train fans

Demographic split for Soul Train audience in United States
MetricValue
Female58.0%
Male42.0%
Average age49.6
Estimated audience size2,225,302

Audience persona

The typical Soul Train fan in United States is more female, around 49.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for 3D printing.

Top regions in United States

Top regions ranked by reach for Soul Train in United States
RegionReachAffinity
California275,1131.12×
Texas198,1771.04×
Florida154,5121.03×
New York145,1431.17×
Georgia96,8811.41×
North Carolina94,6831.41×
Illinois88,3901.19×
Pennsylvania78,1241.04×
Ohio71,9651.05×
Michigan64,7231.11×
Virginia62,5311.15×
Tennessee56,6201.27×
New Jersey56,3181×
Maryland54,4731.42×
Louisiana53,6651.87×
Alabama44,3711.43×
Massachusetts43,4140.99×
South Carolina42,7391.28×
Indiana42,0701.03×
Arizona40,5120.89×
Washington38,8160.87×
Missouri37,7851.05×
Colorado32,1080.92×
Wisconsin29,7810.89×
Kentucky28,1771.01×
Mississippi26,7711.46×
Minnesota26,6080.83×
Oklahoma25,4561.03×
Arkansas23,6581.29×
Nevada21,9971.02×
Oregon21,5790.85×
Connecticut21,4960.96×
Kansas16,0730.92×
Iowa14,5470.79×
Utah14,5270.73×
New Mexico11,5461.03×
Washington, District of Columbia9,2211.38×
West Virginia8,7010.84×
Nebraska8,2370.74×
Idaho7,1240.64×
Delaware6,7371.1×
Hawaii6,6520.7×
New Hampshire6,4520.74×
Maine5,9960.75×
Rhode Island5,6770.8×
Montana3,8860.63×
North Dakota3,0550.67×
Alaska3,0100.63×
Vermont2,9050.74×
South Dakota2,7890.54×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Soul Train audience
BrandAffinityCategory
3D printing3.17×Technology & Electronics
Whataburger2.04×Food & Beverages
Wok7.54×Food & Beverages
headspace10.58×Health
Harlow13.22×Travel & Leisure
TV Fanatic11.94×Movies & TV
Governor of Michigan7.79×Politics & Society
Goop5.54×Internet & Social Media
Israel1.94×Travel & Leisure
Grinch3.5×Movies & TV
Grace Slick7.33×Music & Radio
No Escape (1994 film)9.12×Movies & TV
El Paso County, Colorado10.29×Travel & Leisure
Litter box1.64×Pets & Animals
Cherish (group)8.42×Music & Radio
Guitar pedalboard13.6×Music & Radio
Google Home4.72×Technology & Electronics
Hickok4512.56×Internet & Social Media
Fairy godmother5.28×Literature
Hibachi5.5×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Soul Train audience
TraitClusterScore
Urban LifestyleOPEN1.38
Convenience OrientationPREMIUM1.3
Community OrientationOPEN1.26
Family OrientationCONSERVATISM1.26
IndividualismJOY1.22
SpiritualityBALANCE1.19

Worldwide distribution

Worldwide audience distribution share by country for Soul Train
CountryShare
United States81.0%
United Kingdom4.0%
Sweden1.9%

See Soul Train audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Soul Train have in United States?

Soul Train has an estimated audience of 2,225,302 people in United States, concentrated in California and Texas.

What is the gender split and age of Soul Train fans?

58.0% of Soul Train fans are female, 42.0% are male, with an average age of 49.6 years.

Which brands do Soul Train fans like most?

Soul Train fans show strongest brand affinity for 3D printing (3.17×), Whataburger (2.04×), and Wok (7.54×) over the country average.

Where do Soul Train fans live in United States?

Soul Train fans in United States are most concentrated in California (reach 275,113), Texas (reach 198,177), and Florida (reach 154,512). These three regions account for the largest share of the active audience.

What other brands do Soul Train fans also like?

Beyond Soul Train itself, the audience over-indexes on Whataburger (2.04×), Wok (7.54×), headspace (10.58×), and Harlow (13.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Soul Train. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.