Rascasse Audience Intelligence

Student society Audience in United States

A data profile of the people who buy, follow and care about Student society in United States — modelled from more than twelve digital signal sources. Student society has an estimated audience of 531,392 people in United States.

#11153among Topic in United States#2196in Business & Career

The average Student society fan in United States is 35.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Christian Pulisic, FIFA Club World Cup, Ligue 1, with strongest over-indexing on Christian Pulisic (20× the country average).

Demographically, the Student society audience skews more female with an average age of 35.8, and over-indexes on personality traits such as Patriotism, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Student society fan in United States is more female, around 35.8 years old, with strong Patriotism tendencies and a notable affinity for Christian Pulisic.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Student society profile in United States.

Audience size
531K
in United States
Gender
70.4%♀
29.6% male
Age
35.8
average years
Country rank
#35367
Topic in United States
Fig. 01

Search interest · 12-month trend

-58%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Student society fans

70.4% are female, 29.6% are male, average age 35.8.

Fig. 02

Gender split

70.4%
Female
29.6%
Male
Demographic split for Student society audience in United States
MetricValue
Female70.4%
Male29.6%
Average age35.8
Estimated audience size531,392
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Student society audience in United States
Age bracketShare%
16-1932%
20-2917%
30-3917%
40-4918%
50+15%
Fig. 04

Worldwide distribution

12.5%

of the worldwide Student society audience comes from United States.

Worldwide audience distribution share by country for Student society
CountryShare
United States12.5%
Turkey9.9%
France7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Student society audience in United States is strongest.

Fig. 05

Top regions by affinity

Student society fans by region: top regions in United States
#RegionReachAffinity×
01Nebraska~9K3.47×
02Wisconsin~20K2.95×
03Indiana~20K1.98×
04Michigan~20K1.47×
05South Carolina~10K1.20×
06Mississippi~5K1.12×
07North Dakota~1K1.11×
08Vermont~1K1.11×
09New Mexico~3K1.09×
10North Carolina~20K1.07×
11Delaware~2K1.06×
12Maryland~10K1.05×
13Connecticut~6K1.05×
14Montana~2K1.05×
15Idaho~3K1.04×
16New Hampshire~2K1.03×
17Washington, District of Columbia~2K1.03×
18Alabama~8K1.02×
19Iowa~4K1.02×
20West Virginia~3K1.02×
21Kentucky~7K1.01×
22Oklahoma~6K1.01×
23Maine~2K1.01×
24Rhode Island~2K1.01×
25Louisiana~7K1.00×
26Arkansas~4K1.00×
27South Dakota~1K1.00×
28Alaska~1K1.00×
29Massachusetts~10K0.99×
30Nevada~5K0.99×
31Kansas~4K0.99×
32Hawaii~2K0.99×
33Pennsylvania~20K0.98×
34Oregon~6K0.98×
35Utah~5K0.98×
36Tennessee~10K0.97×
37Missouri~8K0.97×
38Colorado~8K0.97×
39Minnesota~7K0.97×
40Arizona~10K0.96×
41Washington~10K0.96×
42Ohio~20K0.95×
43Georgia~20K0.95×
44New Jersey~10K0.95×
45Virginia~10K0.95×
46Illinois~20K0.93×
47Florida~30K0.91×
48New York~30K0.90×
49California~50K0.87×
50Texas~40K0.87×
Fig. 06

Affinity by region

Affinity by region — Student society, United States
0.87×1.00×3.47×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Student society audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Student society audience
#·InterestCategoryAffinity×
01Christian PulisicSports20.00×
02Aston Villa F.C.Sports20.00×
03Leicester City F.C.Sports20.00×
04Crystal Palace F.C.Sports20.00×
05Thierry HenrySports20.00×
06Kevin De BruyneSports20.00×
07Southampton F.C.Sports20.00×
08West Ham United F.C.Sports20.00×
09Robert LewandowskiSports19.22×
10FC Schalke 04Sports19.04×
11FIFA Club World CupSports18.58×
12Ligue 1Sports16.96×
13Chiwetel EjioforMovies & TV13.77×
14Student exchange programBusiness & Career12.00×
15Dakota JohnsonMovies & TV8.80×
16Business schoolBusiness & Career8.21×
17Sustainable energyHome & Garden4.78×
18Renewable energyBusiness & Career3.98×
19InnovationBusiness & Career3.28×
20AirbnbTravel & Leisure2.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Student society audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Student society audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.58×
SustainabilityBALANCE2.00×
Urban LifestyleOPEN1.78×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Student society audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.66×
Pet OwnershipJOY0.80×
CreativityOPEN0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Student society have in United States?

Student society has an estimated audience of 531,392 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Student society fans?

70.4% of Student society fans are female, 29.6% are male, with an average age of 35.8 years.

03

Which brands do Student society fans like most?

Student society fans show strongest brand affinity for Christian Pulisic (20×), FIFA Club World Cup (18.58×), and Ligue 1 (16.96×) over the country average.

04

Where do Student society fans live in United States?

Student society fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Student society fans also like?

Beyond Student society itself, the audience over-indexes on FIFA Club World Cup (18.58×), Ligue 1 (16.96×), Aston Villa F.C. (20×), and Dakota Johnson (8.8×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Student society audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Student society. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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