Suffolk, Virginia Audience in United States
Suffolk, Virginia has an estimated audience of 352,655 people in United States. 74.4% are female, 25.6% are male, average age 47.7. Top regions: Virginia, North Carolina, Florida. Top brand affinities: Historic site, Kendra Scott, Israel, Governor of Michigan, Goop.
The average Suffolk, Virginia fan in United States is 47.7 years old, more female, and lives primarily in Virginia. The audience is concentrated in Virginia, North Carolina, Florida. Top brand affinities include Historic site, Kendra Scott, Israel, with strongest over-indexing on Historic site (3.83× the country average). Demographically, the Suffolk, Virginia audience skews more female with an average age of 47.7, and over-indexes on personality traits such as Career Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI
Demographics of Suffolk, Virginia fans
| Metric | Value |
|---|---|
| Female | 74.4% |
| Male | 25.6% |
| Average age | 47.7 |
| Estimated audience size | 352,655 |
Audience persona
The typical Suffolk, Virginia fan in United States is more female, around 47.7 years old, with strong Career Orientation tendencies and a notable affinity for Historic site.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Virginia | 96,434 | 11.23× |
| North Carolina | 26,521 | 2.5× |
| Florida | 19,194 | 0.8× |
| New York | 17,710 | 0.9× |
| California | 15,935 | 0.41× |
| Texas | 15,063 | 0.5× |
| Maryland | 13,298 | 2.19× |
| Pennsylvania | 10,101 | 0.85× |
| Georgia | 9,980 | 0.92× |
| Ohio | 7,485 | 0.69× |
| New Jersey | 7,389 | 0.82× |
| South Carolina | 6,307 | 1.19× |
| Illinois | 6,280 | 0.53× |
| Tennessee | 5,524 | 0.78× |
| Massachusetts | 4,442 | 0.64× |
| Indiana | 3,941 | 0.61× |
| Michigan | 3,818 | 0.41× |
| Alabama | 3,769 | 0.77× |
| Washington | 3,754 | 0.53× |
| Arizona | 3,244 | 0.45× |
| Colorado | 3,111 | 0.56× |
| Kentucky | 2,920 | 0.66× |
| Missouri | 2,846 | 0.5× |
| Connecticut | 2,679 | 0.76× |
| Louisiana | 2,570 | 0.57× |
| Washington, District of Columbia | 2,343 | 2.21× |
| Wisconsin | 2,328 | 0.44× |
| West Virginia | 2,097 | 1.28× |
| Minnesota | 2,025 | 0.4× |
| Mississippi | 1,839 | 0.63× |
| Oklahoma | 1,826 | 0.47× |
| Kansas | 1,603 | 0.58× |
| Nevada | 1,562 | 0.46× |
| Arkansas | 1,556 | 0.54× |
| Hawaii | 1,403 | 0.93× |
| Iowa | 1,395 | 0.48× |
| Utah | 1,362 | 0.43× |
| Delaware | 1,236 | 1.27× |
| Oregon | 1,199 | 0.3× |
| Maine | 977 | 0.77× |
| New Hampshire | 953 | 0.69× |
| Idaho | 868 | 0.49× |
| Alaska | 866 | 1.15× |
| Nebraska | 817 | 0.46× |
| Rhode Island | 805 | 0.72× |
| Montana | 755 | 0.77× |
| New Mexico | 754 | 0.43× |
| South Dakota | 745 | 0.91× |
| North Dakota | 725 | 1× |
| Wyoming | 702 | 1.34× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Historic site | 3.83× | Arts & Culture |
| Kendra Scott | 2.15× | Fashion & Accessoires |
| Israel | 1.52× | Travel & Leisure |
| Governor of Michigan | 5.2× | Politics & Society |
| Goop | 3.42× | Internet & Social Media |
| Fairy godmother | 4.47× | Literature |
| Cam Ward | 1.85× | Sports |
| Wok | 3.13× | Food & Beverages |
| Grinch | 1.92× | Movies & TV |
| Hipster | 4.55× | Politics & Society |
| Hibachi | 3.71× | Food & Beverages |
| Jeep Wagoneer | 2.7× | Cars & Mobility |
| Noodle (Gorillaz) | 1.66× | Music & Radio |
| Jesse Plemons | 1.56× | Movies & TV |
| Google Home | 2.91× | Technology & Electronics |
| nbc chicago | 2.45× | Movies & TV |
| El Paso County, Colorado | 5.46× | Travel & Leisure |
| Elsword | 6.71× | Games |
| Vocal harmony | 1.85× | Music & Radio |
| Fat Albert (film) | 3.49× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.6 |
| Quality Awareness | PREMIUM | 1.28 |
| Risk Appetite | THRILL | 1.21 |
| Price Sensitivity | PREMIUM | 1.19 |
| Patriotism | CONSERVATISM | 1.18 |
| Family Orientation | CONSERVATISM | 1.17 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 85.4% |
| United Kingdom | 14.1% |
| Germany | 0.3% |
See Suffolk, Virginia audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
Frequently asked questions
How many fans does Suffolk, Virginia have in United States?
Suffolk, Virginia has an estimated audience of 352,655 people in United States, concentrated in Virginia and North Carolina.
What is the gender split and age of Suffolk, Virginia fans?
74.4% of Suffolk, Virginia fans are female, 25.6% are male, with an average age of 47.7 years.
Which brands do Suffolk, Virginia fans like most?
Suffolk, Virginia fans show strongest brand affinity for Historic site (3.83×), Kendra Scott (2.15×), and Israel (1.52×) over the country average.
Where do Suffolk, Virginia fans live in United States?
Suffolk, Virginia fans in United States are most concentrated in Virginia (reach 96,434), North Carolina (reach 26,521), and Florida (reach 19,194). These three regions account for the largest share of the active audience.
What other brands do Suffolk, Virginia fans also like?
Beyond Suffolk, Virginia itself, the audience over-indexes on Kendra Scott (2.15×), Israel (1.52×), Governor of Michigan (5.2×), and Goop (3.42×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Suffolk, Virginia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.