Rascasse Audience Intelligence

Superstar Audience in United States

A data profile of the people who buy, follow and care about Superstar in United States — modelled from more than twelve digital signal sources. Superstar has an estimated audience of 1,228,586 people in United States.

The average Superstar fan in United States is 37.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Patrick Swayze, Jamie Lee Curtis, Dirty Dancing, with strongest over-indexing on Patrick Swayze (21.69× the country average).

Demographically, the Superstar audience skews balanced with an average age of 37.6, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Superstar fan in United States is balanced, around 37.6 years old, with strong Community Orientation tendencies and a notable affinity for Patrick Swayze.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Superstar profile in United States.

Audience size
1.2M
in United States
Gender
45.3%
54.7% male
Age
37.6
average years
Country rank
#20518
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Superstar fans

45.3% are female, 54.7% are male, average age 37.6.

Fig. 02

Gender split

45.3%
Female
54.7%
Male
Demographic split for Superstar audience in United States
MetricValue
Female45.3%
Male54.7%
Average age37.6
Estimated audience size1,228,586
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Superstar audience in United States
Age bracketShare%
16-1927%
20-2917%
30-3918%
40-4922%
50+17%
Fig. 04

Worldwide distribution

22.1%

of the worldwide Superstar audience comes from United States.

Worldwide audience distribution share by country for Superstar
CountryShare
United States22.1%
India17.1%
United Kingdom3.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Superstar audience in United States is strongest.

Fig. 05

Top regions by affinity

Superstar fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~20K4.19×
02California~200K1.76×
03Arizona~40K1.69×
04Nevada~20K1.45×
05Oregon~20K1.42×
06Utah~10K1.31×
07Washington~30K1.24×
08Idaho~8K1.22×
09Colorado~20K1.21×
10Oklahoma~20K1.20×
11New Mexico~7K1.17×
12Texas~100K1.15×
13Kansas~10K1.10×
14Arkansas~10K1.06×
15Nebraska~6K1.05×
16Iowa~10K1.01×
17Indiana~20K0.97×
18Missouri~20K0.97×
19Kentucky~10K0.96×
20Virginia~30K0.95×
21Montana~3K0.95×
22South Dakota~3K0.95×
23North Carolina~30K0.94×
24Georgia~30K0.92×
25Alaska~2K0.91×
26North Dakota~2K0.91×
27Illinois~40K0.89×
28Tennessee~20K0.89×
29Wisconsin~20K0.88×
30Louisiana~10K0.88×
31West Virginia~5K0.88×
32Florida~70K0.87×
33Ohio~30K0.87×
34Michigan~30K0.86×
35Maine~4K0.86×
36Alabama~10K0.85×
37Mississippi~9K0.85×
38South Carolina~20K0.83×
39Minnesota~10K0.82×
40New Hampshire~4K0.80×
41New York~50K0.79×
42Vermont~2K0.79×
43Pennsylvania~30K0.77×
44Maryland~20K0.77×
45Rhode Island~3K0.76×
46Connecticut~9K0.75×
47Washington, District of Columbia~3K0.74×
48Delaware~2K0.73×
49Massachusetts~20K0.68×
50New Jersey~20K0.67×
Fig. 06

Affinity by region

Affinity by region — Superstar, United States
0.67×1.00×4.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Superstar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Superstar audience
#·InterestCategoryAffinity×
01Patrick SwayzeMovies & TV21.69×
02Jamie Lee CurtisMovies & TV11.60×
03Dirty DancingMovies & TV8.27×
04International educationBusiness & Career6.96×
05James DeanMovies & TV6.81×
06Hulk HoganSports5.97×
07Demi MooreMovies & TV3.78×
08Jason MomoaMovies & TV3.31×
09Billy Bob ThorntonMovies & TV2.71×
10The Big Bang TheoryMovies & TV2.14×
11True crimeMovies & TV2.08×
12Microwave ovenHome & Garden2.02×
13Diane KeatonMovies & TV1.78×
14BeetlejuiceMovies & TV1.67×
15Real propertyHome & Garden1.66×
16RadioTechnology & Electronics1.65×
17NostalgiaHome & Garden1.65×
18Game of ThronesMovies & TV1.58×
19Online newspaperNews1.57×
20InnovationBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Superstar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Superstar audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.40×
Career OrientationPOWER1.31×
PatriotismCONSERVATISM1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Superstar audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.69×
Early Adopter MentalityPOWER0.81×
ExtroversionTHRILL0.83×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Superstar have in United States?

Superstar has an estimated audience of 1,228,586 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Superstar fans?

45.3% of Superstar fans are female, 54.7% are male, with an average age of 37.6 years.

03

Which brands do Superstar fans like most?

Superstar fans show strongest brand affinity for Patrick Swayze (21.69×), Jamie Lee Curtis (11.6×), and Dirty Dancing (8.27×) over the country average.

04

Where do Superstar fans live in United States?

Superstar fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Superstar fans also like?

Beyond Superstar itself, the audience over-indexes on Jamie Lee Curtis (11.6×), Dirty Dancing (8.27×), Demi Moore (3.78×), and International education (6.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Superstar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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