Talisman Audience in United States

Talisman logo

Talisman has an estimated audience of 742,886 people in United States. 72.2% are female, 27.8% are male, average age 38.7. Top regions: California, Texas, New York. Top brand affinities: Elsword, Natural rubber, Dental hygienist, Winemaking, 3D printing.

The average Talisman fan in United States is 38.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Elsword, Natural rubber, Dental hygienist, with strongest over-indexing on Elsword (32.61× the country average). Demographically, the Talisman audience skews more female with an average age of 38.7, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Mind

Demographics of Talisman fans

Demographic split for Talisman audience in United States
MetricValue
Female72.2%
Male27.8%
Average age38.7
Estimated audience size742,886

Audience persona

The typical Talisman fan in United States is more female, around 38.7 years old, with strong Mindfulness tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Talisman in United States
RegionReachAffinity
California98,6291.21×
Texas63,2170.99×
New York50,0011.2×
Florida48,3710.96×
Washington33,4072.24×
Illinois24,5170.99×
Pennsylvania24,4450.98×
Georgia23,4851.03×
North Carolina22,3991×
Ohio21,0320.92×
Virginia19,0591.05×
New Jersey18,9171×
Michigan18,5320.95×
Arizona16,7741.11×
Massachusetts15,8511.08×
Tennessee13,8890.93×
Indiana13,1550.97×
Maryland12,4410.97×
Missouri12,0681.01×
Colorado11,6911×
Minnesota11,3681.07×
Oregon10,3231.21×
Wisconsin10,1020.9×
Alabama9,9740.96×
South Carolina9,9120.89×
Louisiana8,8910.93×
Kentucky8,4970.91×
Oklahoma8,1600.99×
Connecticut7,5431.01×
Utah7,3761.11×
Nevada6,5710.91×
Arkansas5,5900.91×
Iowa5,4780.9×
Kansas5,3990.92×
Mississippi5,0530.83×
New Mexico4,5001.21×
Idaho3,4720.93×
Nebraska3,2110.86×
Hawaii3,1280.98×
West Virginia2,7770.8×
Maine2,7611.04×
New Hampshire2,6890.92×
Washington, District of Columbia2,5681.15×
Rhode Island2,2280.94×
Montana1,9360.94×
Alaska1,6991.07×
Delaware1,6990.83×
Vermont1,3521.04×
South Dakota1,3260.77×
North Dakota1,2000.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Talisman audience
BrandAffinityCategory
Elsword32.61×Games
Natural rubber2.01×Cars & Mobility
Dental hygienist4.81×Health
Winemaking3.17×Food & Beverages
3D printing1.64×Technology & Electronics
Cachorros7.09×Pets & Animals
Mothercare1.75×Kids & Family
UK garage2.84×Music & Radio
Highland games4.46×Sports
Sam Bush11.25×Music & Radio
Biblical inspiration3.57×Politics & Society
Cachorros4.87×Pets & Animals
Sears1.57×Shopping
Paul Dano1.91×Movies & TV
James Butler (American football)11.53×Sports
Stamp collecting1.59×Home & Garden
Nick Jr. (Australia)2.94×Kids & Family
Cachorro1.75×Pets & Animals
Google Analytics1.57×Internet & Social Media
Graham Greene1.93×Literature

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Talisman audience
TraitClusterScore
MindfulnessBALANCE4.88
SustainabilityBALANCE2.35
Luxury OrientationPREMIUM2.07
Design AffinityPREMIUM1.93
Early Adopter MentalityPOWER1.53
Price SensitivityPREMIUM1.41

Worldwide distribution

Worldwide audience distribution share by country for Talisman
CountryShare
Thailand14.8%
Malaysia12.6%
Japan7.5%

See Talisman audiences in other countries

More Mind audiences in United States

Frequently asked questions

How many fans does Talisman have in United States?

Talisman has an estimated audience of 742,886 people in United States, concentrated in California and Texas.

What is the gender split and age of Talisman fans?

72.2% of Talisman fans are female, 27.8% are male, with an average age of 38.7 years.

Which brands do Talisman fans like most?

Talisman fans show strongest brand affinity for Elsword (32.61×), Natural rubber (2.01×), and Dental hygienist (4.81×) over the country average.

Where do Talisman fans live in United States?

Talisman fans in United States are most concentrated in California (reach 98,629), Texas (reach 63,217), and New York (reach 50,001). These three regions account for the largest share of the active audience.

What other brands do Talisman fans also like?

Beyond Talisman itself, the audience over-indexes on Natural rubber (2.01×), Dental hygienist (4.81×), Winemaking (3.17×), and 3D printing (1.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Talisman. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.