Rascasse Audience Intelligence

Tambourine Audience in United States

A data profile of the people who buy, follow and care about Tambourine in United States — modelled from more than twelve digital signal sources. Tambourine has an estimated audience of 338,349 people in United States.

#24among Musical instrument in United States#12989among Topic in United States#6575in Music & Radio

The average Tambourine fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Mortgage loans, FedEx, Discount stores, with strongest over-indexing on Mortgage loans (3.62× the country average).

Demographically, the Tambourine audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Family Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Tambourine fan in United States is more female, around 40.6 years old, with strong Family Orientation tendencies and a notable affinity for Mortgage loans.

Category: Music & Radio · Type: Topic · Subtype: Musical instrument

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Tambourine profile in United States.

Audience size
338K
in United States
Gender
63.2%♀
36.8% male
Age
40.6
average years
Country rank
#45416
Topic in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tambourine fans

63.2% are female, 36.8% are male, average age 40.6.

Fig. 02

Gender split

63.2%
Female
36.8%
Male
Demographic split for Tambourine audience in United States
MetricValue
Female63.2%
Male36.8%
Average age40.6
Estimated audience size338,349
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Tambourine audience in United States
Age bracketShare%
16-1915%
20-2918%
30-3922%
40-4926%
50+19%
Fig. 04

Worldwide distribution

15.6%

of the worldwide Tambourine audience comes from United States.

Worldwide audience distribution share by country for Tambourine
CountryShare
Spain48.0%
United States15.6%
Japan6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tambourine audience in United States is strongest.

Fig. 05

Top regions by affinity

Tambourine fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~4K1.31×
02Louisiana~5K1.23×
03South Carolina~6K1.20×
04Georgia~10K1.19×
05North Carolina~10K1.18×
06New York~20K1.16×
07Alabama~5K1.16×
08California~40K1.15×
09Arkansas~3K1.15×
10Maryland~7K1.14×
11New Jersey~10K1.13×
12Florida~30K1.10×
13Kentucky~5K1.10×
14Connecticut~4K1.10×
15Texas~30K1.09×
16Virginia~9K1.09×
17Illinois~10K1.05×
18Oregon~4K1.05×
19Massachusetts~7K1.04×
20Oklahoma~4K1.03×
21Tennessee~7K1.02×
22Indiana~6K1.02×
23Utah~3K1.02×
24Washington, District of Columbia~1K1.01×
25Delaware<1K1.01×
26Pennsylvania~10K1.00×
27Missouri~5K1.00×
28Rhode Island~1K0.97×
29Alaska<1K0.97×
30Washington~7K0.96×
31West Virginia~2K0.96×
32Vermont<1K0.96×
33Minnesota~5K0.95×
34Ohio~10K0.94×
35Kansas~3K0.94×
36Hawaii~1K0.94×
37Nevada~3K0.93×
38Nebraska~2K0.93×
39Idaho~2K0.93×
40Michigan~8K0.91×
41New Mexico~2K0.91×
42Iowa~3K0.90×
43Wisconsin~5K0.89×
44Maine~1K0.89×
45Arizona~6K0.88×
46South Dakota<1K0.87×
47North Dakota<1K0.87×
48Colorado~5K0.86×
49New Hampshire~1K0.85×
50Montana<1K0.83×
Fig. 06

Affinity by region

Affinity by region — Tambourine, United States
0.83×1.00×1.31×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tambourine audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tambourine audience
#·InterestCategoryAffinity×
01Teyana TaylorMovies & TV5.22×
02Online bankingBusiness & Career4.78×
03QVCMovies & TV4.11×
04FedExBusiness & Career4.03×
05Vehicle insuranceCars & Mobility3.65×
06Home automationTechnology & Electronics3.63×
07Mortgage loansBusiness & Career3.62×
08Discount storesShopping3.49×
09Internet celebrityInternet & Social Media2.90×
10TV talkshowsMovies & TV2.88×
11Shopping mallsShopping2.73×
12TMZInternet & Social Media2.53×
13McDonald'sFood & Beverages2.46×
14Pizza HutFood & Beverages2.39×
15SubwayFood & Beverages2.12×
16Domino's PizzaFood & Beverages2.09×
17ReligionBusiness & Career1.95×
18PinterestInternet & Social Media1.90×
19BarbecueFood & Beverages1.85×
20FurnitureHome & Garden1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tambourine audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tambourine audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.74×
Price SensitivityPREMIUM2.37×
Convenience OrientationPREMIUM2.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tambourine audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.52×
Early Adopter MentalityPOWER0.65×
Risk AppetiteTHRILL0.69×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tambourine have in United States?

Tambourine has an estimated audience of 338,349 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Tambourine fans?

63.2% of Tambourine fans are female, 36.8% are male, with an average age of 40.6 years.

03

Which brands do Tambourine fans like most?

Tambourine fans show strongest brand affinity for Mortgage loans (3.62×), FedEx (4.03×), and Discount stores (3.49×) over the country average.

04

Where do Tambourine fans live in United States?

Tambourine fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Tambourine fans also like?

Beyond Tambourine itself, the audience over-indexes on FedEx (4.03×), Discount stores (3.49×), Vehicle insurance (3.65×), and McDonald's (2.46×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical instrument audiences in United States

See Tambourine audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Tambourine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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