Tambourine Audience in United States
Tambourine has an estimated audience of 338,349 people in United States. 63.2% are female, 36.8% are male, average age 40.6. Top regions: California, Texas, Florida. Top brand affinities: Litter box, Mortgage insurance, Commercial mortgage, Overtone, Penn & Teller.
The average Tambourine fan in United States is 40.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Litter box, Mortgage insurance, Commercial mortgage, with strongest over-indexing on Litter box (1.55× the country average). Demographically, the Tambourine audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Spirituality, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical instrument
Demographics of Tambourine fans
| Metric | Value |
|---|---|
| Female | 63.2% |
| Male | 36.8% |
| Average age | 40.6 |
| Estimated audience size | 338,349 |
Audience persona
The typical Tambourine fan in United States is more female, around 40.6 years old, with strong Spirituality tendencies and a notable affinity for Litter box.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 44,688 | 1.2× |
| Texas | 31,727 | 1.09× |
| Florida | 26,777 | 1.17× |
| New York | 22,923 | 1.21× |
| Georgia | 12,345 | 1.18× |
| North Carolina | 11,907 | 1.17× |
| Pennsylvania | 11,824 | 1.04× |
| Illinois | 11,727 | 1.04× |
| Ohio | 10,071 | 0.97× |
| New Jersey | 9,922 | 1.15× |
| Virginia | 9,181 | 1.11× |
| Michigan | 8,400 | 0.95× |
| Massachusetts | 7,410 | 1.11× |
| Tennessee | 7,051 | 1.04× |
| Washington | 7,039 | 1.04× |
| Maryland | 6,616 | 1.14× |
| Indiana | 6,326 | 1.02× |
| South Carolina | 6,182 | 1.21× |
| Arizona | 5,967 | 0.86× |
| Missouri | 5,596 | 1.03× |
| Alabama | 5,188 | 1.1× |
| Louisiana | 5,048 | 1.16× |
| Colorado | 4,734 | 0.89× |
| Wisconsin | 4,721 | 0.93× |
| Minnesota | 4,718 | 0.97× |
| Oregon | 4,461 | 1.15× |
| Kentucky | 4,242 | 1× |
| Connecticut | 3,945 | 1.16× |
| Oklahoma | 3,804 | 1.01× |
| Mississippi | 3,678 | 1.32× |
| Utah | 3,177 | 1.05× |
| Arkansas | 3,080 | 1.11× |
| Nevada | 2,909 | 0.89× |
| Iowa | 2,583 | 0.93× |
| Kansas | 2,412 | 0.9× |
| Idaho | 1,544 | 0.91× |
| Nebraska | 1,506 | 0.89× |
| West Virginia | 1,428 | 0.91× |
| New Mexico | 1,398 | 0.82× |
| Hawaii | 1,284 | 0.88× |
| Washington, District of Columbia | 1,104 | 1.09× |
| New Hampshire | 1,102 | 0.83× |
| Maine | 1,074 | 0.89× |
| Rhode Island | 992 | 0.92× |
| Delaware | 809 | 0.87× |
| Montana | 715 | 0.76× |
| South Dakota | 604 | 0.77× |
| Alaska | 584 | 0.81× |
| Vermont | 561 | 0.95× |
| North Dakota | 524 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Litter box | 1.55× | Pets & Animals |
| Mortgage insurance | 1.52× | Business & Career |
| Commercial mortgage | 2.01× | Business & Career |
| Overtone | 2.33× | Beauty & Wellness |
| Penn & Teller | 2× | Movies & TV |
| Lebanese cuisine | 1.8× | Food & Beverages |
| Fast Five | 1.76× | Movies & TV |
| Nick Jr. (Australia) | 1.87× | Kids & Family |
| Overboard (film) | 1.58× | Movies & TV |
| Brittney Griner | 1.52× | Sports |
| Parma | 2.22× | Travel & Leisure |
| Finding Your Roots | 2× | Movies & TV |
| Ellen Burstyn | 1.56× | Movies & TV |
| Ohio State Buckeyes women's basketball | 1.98× | Sports |
| Ohio State Buckeyes women's basketball | 1.86× | Sports |
| E-box | 1.8× | Health |
| Albert Hammond, Jr. | 3.1× | Music & Radio |
| Alan Greenspan | 1.66× | Business & Career |
| Ural Mountains | 1.52× | Travel & Leisure |
| Iguala | 1.62× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.3 |
| Career Orientation | POWER | 1.27 |
| Price Sensitivity | PREMIUM | 1.13 |
| Need for Security | CONSERVATISM | 1.12 |
| Risk Appetite | THRILL | 1.1 |
| Tradition | CONSERVATISM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 48.2% |
| United States | 15.7% |
| Japan | 6.0% |
See Tambourine audiences in other countries
More Musical instrument audiences in United States
- Guitar (43,711,768)
- Bass guitar (37,254,626)
- Piano (29,927,112)
- Violin (19,709,585)
- Cello (11,361,218)
Frequently asked questions
How many fans does Tambourine have in United States?
Tambourine has an estimated audience of 338,349 people in United States, concentrated in California and Texas.
What is the gender split and age of Tambourine fans?
63.2% of Tambourine fans are female, 36.8% are male, with an average age of 40.6 years.
Which brands do Tambourine fans like most?
Tambourine fans show strongest brand affinity for Litter box (1.55×), Mortgage insurance (1.52×), and Commercial mortgage (2.01×) over the country average.
Where do Tambourine fans live in United States?
Tambourine fans in United States are most concentrated in California (reach 44,688), Texas (reach 31,727), and Florida (reach 26,777). These three regions account for the largest share of the active audience.
What other brands do Tambourine fans also like?
Beyond Tambourine itself, the audience over-indexes on Mortgage insurance (1.52×), Commercial mortgage (2.01×), Overtone (2.33×), and Penn & Teller (2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Tambourine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.