Telugu language Audience in United States

Telugu language logo

Telugu language has an estimated audience of 2,273,881 people in United States. 62.6% are female, 37.4% are male, average age 40.2. Top regions: California, Texas, New York. Top brand affinities: Queens College, City University of New York, Product design, Noodle (Gorillaz), Jaguar F-Pace, Scorpio (comics).

The average Telugu language fan in United States is 40.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Queens College, City University of New York, Product design, Noodle (Gorillaz), with strongest over-indexing on Queens College, City University of New York (18.84× the country average). Demographically, the Telugu language audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic · Subtype: Language

Demographics of Telugu language fans

Demographic split for Telugu language audience in United States
MetricValue
Female62.6%
Male37.4%
Average age40.2
Estimated audience size2,273,881

Audience persona

The typical Telugu language fan in United States is more female, around 40.2 years old, with strong Quality Awareness tendencies and a notable affinity for Queens College, City University of New York.

Top regions in United States

Top regions ranked by reach for Telugu language in United States
RegionReachAffinity
California390,1851.56×
Texas316,1561.62×
New York172,5271.36×
Florida148,7330.97×
Illinois107,2721.42×
New Jersey100,6231.74×
Georgia99,6721.42×
Virginia96,3071.74×
Pennsylvania91,4961.2×
North Carolina91,1831.33×
Washington76,0381.67×
Ohio72,6501.04×
Massachusetts65,8861.47×
Michigan64,6971.09×
Maryland53,7951.38×
Arizona49,5431.07×
Indiana42,2271.02×
Tennessee40,7550.89×
Missouri39,3451.07×
Minnesota33,2841.02×
Colorado32,7530.91×
Wisconsin29,7290.87×
Connecticut28,3861.24×
Oregon27,4301.05×
South Carolina25,7430.75×
Kentucky21,5370.76×
Alabama21,2810.67×
Nevada19,8710.9×
Oklahoma19,8320.79×
Louisiana19,8300.68×
Kansas17,8060.99×
Arkansas16,5500.88×
Iowa15,5750.83×
Utah15,4750.76×
Washington, District of Columbia13,3721.96×
Mississippi11,0200.59×
Nebraska9,4370.83×
New Hampshire9,2811.04×
Hawaii7,7070.79×
Delaware7,3051.16×
New Mexico6,6640.58×
Rhode Island6,3190.87×
Idaho6,2670.55×
West Virginia5,9210.56×
Maine5,7410.7×
Vermont3,1080.78×
Montana3,0780.49×
Alaska2,5220.52×
South Dakota2,3560.45×
North Dakota1,9320.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Telugu language audience
BrandAffinityCategory
Queens College, City University of New York18.84×Business & Career
Product design3.59×Business & Career
Noodle (Gorillaz)6.18×Music & Radio
Jaguar F-Pace18.86×Cars & Mobility
Scorpio (comics)21.12×Literature
Mangaka5.05×Literature
Electrolyte5.18×Health
Jesse Plemons3.7×Movies & TV
Kobe University39.69×Business & Career
Jeepney22.34×Cars & Mobility
Sydney Evan29.15×Fashion & Accessoires
Voter registration4.56×Politics & Society
Nationality2×Politics & Society
Nebraska Cornhuskers football3.22×Sports
Information sensitivity7.51×Technology & Electronics
Haverford College19.4×Business & Career
Kendra Scott2.01×Fashion & Accessoires
Pro-Ject2.76×Music & Radio
Regional styles of Mexican music1.87×Music & Radio
UK garage3.42×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Telugu language audience
TraitClusterScore
Quality AwarenessPREMIUM1.79
Price SensitivityPREMIUM1.74
Need for SecurityCONSERVATISM1.48
TravellingTHRILL1.46
Social Media UsageJOY1.42
SustainabilityBALANCE1.4

Worldwide distribution

Worldwide audience distribution share by country for Telugu language
CountryShare
India53.8%
United States7.3%
Taiwan2.9%

See Telugu language audiences in other countries

More Language audiences in United States

Frequently asked questions

How many fans does Telugu language have in United States?

Telugu language has an estimated audience of 2,273,881 people in United States, concentrated in California and Texas.

What is the gender split and age of Telugu language fans?

62.6% of Telugu language fans are female, 37.4% are male, with an average age of 40.2 years.

Which brands do Telugu language fans like most?

Telugu language fans show strongest brand affinity for Queens College, City University of New York (18.84×), Product design (3.59×), and Noodle (Gorillaz) (6.18×) over the country average.

Where do Telugu language fans live in United States?

Telugu language fans in United States are most concentrated in California (reach 390,185), Texas (reach 316,156), and New York (reach 172,527). These three regions account for the largest share of the active audience.

What other brands do Telugu language fans also like?

Beyond Telugu language itself, the audience over-indexes on Product design (3.59×), Noodle (Gorillaz) (6.18×), Jaguar F-Pace (18.86×), and Scorpio (comics) (21.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Telugu language. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.