Rascasse Audience Intelligence

Jewellery store Audience in United States

A data profile of the people who buy, follow and care about Jewellery store in United States — modelled from more than twelve digital signal sources. Jewellery store has an estimated audience of 5,252,073 people in United States.

#139among Touchpoint in United States#302in Fashion & Accessoires

The average Jewellery store fan in United States is 40.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Indian wedding clothes, Sari-sari store, Austin Butler, with strongest over-indexing on Indian wedding clothes (18.24× the country average).

Demographically, the Jewellery store audience skews more female with an average age of 40.6, and over-indexes on personality traits such as Luxury Orientation, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jewellery store fan in United States is more female, around 40.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Indian wedding clothes.

Category: Fashion & Accessoires · Type: Touchpoint

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jewellery store profile in United States.

Audience size
5.3M
in United States
Gender
68.2%♀
31.8% male
Age
40.6
average years
Country rank
#6384
Touchpoint in United States
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jewellery store fans

68.2% are female, 31.8% are male, average age 40.6.

Fig. 02

Gender split

68.2%
Female
31.8%
Male
Demographic split for Jewellery store audience in United States
MetricValue
Female68.2%
Male31.8%
Average age40.6
Estimated audience size5,252,073
Fig. 03

Age distribution

Ø 40.6
average years
Age distribution of the Jewellery store audience in United States
Age bracketShare%
16-1917%
20-2919%
30-3919%
40-4920%
50+24%
Fig. 04

Worldwide distribution

17.8%

of the worldwide Jewellery store audience comes from United States.

Worldwide audience distribution share by country for Jewellery store
CountryShare
India20.9%
United States17.8%
Japan4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jewellery store audience in United States is strongest.

Fig. 05

Top regions by affinity

Jewellery store fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~10K1.64×
02Oregon~80K1.40×
03Colorado~100K1.25×
04Virginia~200K1.22×
05New York~400K1.21×
06Hawaii~30K1.18×
07Illinois~200K1.14×
08Kansas~50K1.13×
09Texas~500K1.11×
10California~600K1.09×
11Washington, District of Columbia~20K1.09×
12Florida~400K1.08×
13Ohio~200K1.08×
14Michigan~100K1.08×
15Alaska~10K1.08×
16Washington~100K1.07×
17North Carolina~200K1.02×
18New Jersey~100K1.02×
19Tennessee~100K1.01×
20Massachusetts~100K1.01×
21Missouri~90K1.01×
22South Carolina~80K1.01×
23Louisiana~70K1.01×
24Arizona~100K1.00×
25Montana~10K0.99×
26New Mexico~30K0.98×
27Indiana~90K0.97×
28Arkansas~40K0.96×
29New Hampshire~20K0.96×
30Georgia~200K0.95×
31Wisconsin~70K0.95×
32Utah~40K0.95×
33North Dakota~10K0.95×
34Minnesota~70K0.94×
35Connecticut~50K0.94×
36Maryland~80K0.92×
37Pennsylvania~200K0.91×
38Mississippi~40K0.91×
39Idaho~20K0.91×
40Iowa~40K0.90×
41Oklahoma~50K0.89×
42Rhode Island~10K0.89×
43Kentucky~60K0.88×
44Alabama~60K0.87×
45Nevada~40K0.87×
46Maine~20K0.84×
47Delaware~10K0.82×
48West Virginia~20K0.81×
49Nebraska~20K0.78×
50South Dakota~9K0.78×
Fig. 06

Affinity by region

Affinity by region — Jewellery store, United States
0.78×1.00×1.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jewellery store audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jewellery store audience
#·InterestCategoryAffinity×
01healthy eating recipesFood & Beverages26.88×
02Xabi AlonsoSports25.51×
03Actor VijayMovies & TV23.75×
04Uppada SareesFashion & Accessoires21.71×
05Indian wedding clothesFashion & Accessoires18.24×
06Sari-sari storeShopping18.24×
07Chrono24Shopping16.96×
08Gold JewelryFashion & Accessoires15.14×
09Austin ButlerMovies & TV13.33×
10Telugu languagePolitics & Society12.89×
11Shalwar kameezFashion & Accessoires11.47×
12SariFashion & Accessoires11.14×
13ShopbopFashion & Accessoires10.98×
14hotstarMovies & TV10.37×
15Kay JewelersFashion & Accessoires7.12×
16Jewelry designFashion & Accessoires6.61×
17PendantPolitics & Society5.75×
18Sterling silverFashion & Accessoires5.60×
19Zoom (TV channel)Technology & Electronics4.36×
20DiamondFashion & Accessoires3.96×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jewellery store audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jewellery store audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM3.54×
IndividualismJOY1.94×
Design AffinityPREMIUM1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jewellery store audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.02×
Need for SecurityCONSERVATISM1.04×
Career OrientationPOWER1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jewellery store have in United States?

Jewellery store has an estimated audience of 5,252,073 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jewellery store fans?

68.2% of Jewellery store fans are female, 31.8% are male, with an average age of 40.6 years.

03

Which brands do Jewellery store fans like most?

Jewellery store fans show strongest brand affinity for Indian wedding clothes (18.24×), Sari-sari store (18.24×), and Austin Butler (13.33×) over the country average.

04

Where do Jewellery store fans live in United States?

Jewellery store fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Jewellery store fans also like?

Beyond Jewellery store itself, the audience over-indexes on Sari-sari store (18.24×), Austin Butler (13.33×), Xabi Alonso (25.51×), and Sari (11.14×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Jewellery store audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jewellery store. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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