Tendon Audience in United States

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Tendon has an estimated audience of 1,771,461 people in United States. 62.6% are female, 37.4% are male, average age 47.0. Top regions: California, Texas, Florida. Top brand affinities: Capital One, Indeed.com, Google Maps, Google News, CarGurus.

The average Tendon fan in United States is 47.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Capital One, Indeed.com, Google Maps, with strongest over-indexing on Capital One (9.77× the country average). Demographically, the Tendon audience skews more female with an average age of 47.0, and over-indexes on personality traits such as Healthy Lifestyle, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Tendon fans

Demographic split for Tendon audience in United States
MetricValue
Female62.6%
Male37.4%
Average age47.0
Estimated audience size1,771,461

Audience persona

The typical Tendon fan in United States is more female, around 47.0 years old, with strong Healthy Lifestyle tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for Tendon in United States
RegionReachAffinity
California312,7591.61×
Texas193,9781.27×
Florida133,9751.12×
New York117,2991.18×
Georgia62,8071.15×
Illinois62,7791.06×
Washington59,4981.67×
Pennsylvania55,9190.94×
New Jersey51,6821.15×
North Carolina51,0750.96×
Virginia47,1871.09×
Ohio46,4050.85×
Michigan42,6430.92×
Massachusetts38,2891.1×
Arizona37,6141.04×
Maryland33,3511.09×
Tennessee33,2060.93×
Indiana29,6800.92×
Colorado26,9780.97×
Missouri25,9450.91×
South Carolina24,3300.91×
Louisiana24,1141.06×
Alabama23,8060.96×
Minnesota23,7380.94×
Oregon22,9011.13×
Wisconsin22,1210.83×
Nevada21,5561.26×
Connecticut19,3261.09×
Kentucky19,1930.86×
Oklahoma17,9290.91×
Hawaii14,9671.97×
Utah14,9030.94×
Mississippi14,6141×
Arkansas13,0200.89×
Kansas12,6850.91×
Iowa12,0120.82×
New Mexico8,3710.94×
Idaho8,2510.93×
Nebraska7,6860.87×
West Virginia7,4400.9×
Washington, District of Columbia5,3481×
New Hampshire5,2710.76×
Rhode Island5,0900.9×
Delaware4,3600.89×
Maine4,2570.67×
Alaska3,5390.93×
South Dakota3,3730.82×
North Dakota3,3720.93×
Montana3,2660.66×
Vermont2,1490.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Tendon audience
BrandAffinityCategory
Capital One9.77×Business & Career
Indeed.com9.89×Business & Career
Google Maps9.12×Internet & Social Media
Google News10.58×News
CarGurus9.73×Cars & Mobility
Ligament33.49×Health
Enterprise Rent-A-Car9.21×Cars & Mobility
Diane Keaton9.06×Movies & TV
Circle K9.71×Shopping
Billy Bob Thornton11.48×Movies & TV
AccuWeather8.43×Home & Garden
Khan Academy10.59×Business & Career
DeviantArt8.97×Internet & Social Media
Demi Moore10.48×Movies & TV
Kendra Scott11.67×Fashion & Accessoires
Beetlejuice5.26×Movies & TV
Matthew McConaughey9.78×Movies & TV
ICloud9.72×Technology & Electronics
Michael J. Fox10.92×Movies & TV
Dakota Johnson9.99×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Tendon audience
TraitClusterScore
Healthy LifestyleBALANCE1.43
Family OrientationCONSERVATISM1.43
DIY MentalityTHRILL1.3
Quality AwarenessPREMIUM1.27
SustainabilityBALANCE1.22
TravellingTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Tendon
CountryShare
United States25.7%
Thailand13.6%
Taiwan4.7%

See Tendon audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Tendon have in United States?

Tendon has an estimated audience of 1,771,461 people in United States, concentrated in California and Texas.

What is the gender split and age of Tendon fans?

62.6% of Tendon fans are female, 37.4% are male, with an average age of 47.0 years.

Which brands do Tendon fans like most?

Tendon fans show strongest brand affinity for Capital One (9.77×), Indeed.com (9.89×), and Google Maps (9.12×) over the country average.

Where do Tendon fans live in United States?

Tendon fans in United States are most concentrated in California (reach 312,759), Texas (reach 193,978), and Florida (reach 133,975). These three regions account for the largest share of the active audience.

What other brands do Tendon fans also like?

Beyond Tendon itself, the audience over-indexes on Indeed.com (9.89×), Google Maps (9.12×), Google News (10.58×), and CarGurus (9.73×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Tendon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.