The Hunger Games (film series) Audience in United States

The Hunger Games (film series) has an estimated audience of 464,260 people in United States. 53.4% are female, 46.6% are male, average age 41.5. Top brand affinities: american psycho, The Twilight Saga (film series), Magic Mike, Sam Claflin, Michelle Monaghan.

Top brand affinities include american psycho, The Twilight Saga (film series), Magic Mike, with strongest over-indexing on american psycho (58.13× the country average). Demographically, the The Hunger Games (film series) audience skews balanced with an average age of 41.5, and over-indexes on personality traits such as Tradition, LGBTQ+ Identity.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Drama

Demographics of The Hunger Games (film series) fans

Demographic split for The Hunger Games (film series) audience in United States
MetricValue
Female53.4%
Male46.6%
Average age41.5
Estimated audience size464,260

Audience persona

The typical The Hunger Games (film series) fan in United States is balanced, around 41.5 years old, with strong Tradition tendencies and a notable affinity for american psycho.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Hunger Games (film series) audience
BrandAffinityCategory
american psycho58.13×Movies & TV
The Twilight Saga (film series)78.41×Movies & TV
Magic Mike36.34×Movies & TV
Sam Claflin32.11×Movies & TV
Michelle Monaghan24.14×Movies & TV
Adam Levine28.85×Music & Radio
Josh Hutcherson17.5×Movies & TV
Young-adult fiction13.55×Literature
Starship Troopers (film)28×Movies & TV
Bachelor of Business Administration43.14×Business & Career
E-book readers8.43×Technology & Electronics
Casey Affleck27.57×Movies & TV
Apocalypse Now20.67×Movies & TV
Vikings (TV series)8.77×Movies & TV
Blade Runner20.08×Movies & TV
His Dark Materials34.71×Movies & TV
Harry Potter3.81×Movies & TV
The Vampire Diaries15.09×Movies & TV
Pretty Little Liars (TV series)13.69×Movies & TV
Kia Sportage20×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Hunger Games (film series) audience
TraitClusterScore
TraditionCONSERVATISM1.68
LGBTQ+ IdentityOPEN1.6
Social Media UsageJOY1.58
ExtroversionTHRILL1.51
MindfulnessBALANCE1.2
IndulgenceJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for The Hunger Games (film series)
CountryShare
United States82.0%
Australia2.9%
Canada2.7%

See The Hunger Games (film series) audiences in other countries

More Drama audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Hunger Games (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.