The Independents Audience in United States

The Independents logo

The Independents has an estimated audience of 1,350,800 people in United States. 0.0% are female, 100.0% are male, average age 0.0. Top brand affinities: Dog breed, Winemaking, 3D printing, Ayrton Senna, Saving.

Top brand affinities include Dog breed, Winemaking, 3D printing, with strongest over-indexing on Dog breed (2.77× the country average). Demographically, the The Independents audience skews more male with an average age of 0.0, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Punk

Demographics of The Independents fans

Demographic split for The Independents audience in United States
MetricValue
Female0.0%
Male100.0%
Average age0.0
Estimated audience size1,350,800

Audience persona

The typical The Independents fan in United States is more male, around 0.0 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Independents audience
BrandAffinityCategory
Dog breed2.77×Pets & Animals
Winemaking9.09×Food & Beverages
3D printing2.09×Technology & Electronics
Ayrton Senna7.78×Sports
Saving1.73×Business & Career
IS (Infinite Stratos)2.04×Literature
Paul Dano2.45×Movies & TV
Temple Grandin3.25×Literature
Notre Dame Fighting Irish football1.66×Sports
Hypertext1.7×Technology & Electronics
Italic languages1.75×Politics & Society
Clinton County, New York6.63×
Enfamil1.75×Kids & Family
Assassin's Creed: Revelations2.44×Games
Jack Skellington1.76×Movies & TV
Mike Conley, Jr.2.02×Sports
Eindhoven1.58×Travel & Leisure
Portia de Rossi1.68×Movies & TV
Ironmongery1.99×Home & Garden
Brittney Griner1.57×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Independents audience
TraitClusterScore
ExtroversionTHRILL2.92
LGBTQ+ IdentityOPEN1.6
Urban LifestyleOPEN1.59
MindfulnessBALANCE1.3
Pet OwnershipJOY1.28
IndividualismJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for The Independents
CountryShare
United Kingdom45.5%
United States28.1%
France3.5%

See The Independents audiences in other countries

More Punk audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for The Independents. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.