The Legend of Zelda: Twilight Princess Audience in United States

The Legend of Zelda: Twilight Princess logo

The Legend of Zelda: Twilight Princess has an estimated audience of 1,836,812 people in United States. 33.3% are female, 66.7% are male, average age 26.7. Top regions: California, Texas, Florida. Top brand affinities: Personalised Gifts, Gordita, JDSU, Hope For Paws, Monogram.

The average The Legend of Zelda: Twilight Princess fan in United States is 26.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Personalised Gifts, Gordita, JDSU, with strongest over-indexing on Personalised Gifts (20.14× the country average). Demographically, the The Legend of Zelda: Twilight Princess audience skews more male with an average age of 26.7, and over-indexes on personality traits such as LGBTQ+ Identity, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game · Subtype: Open world game

Demographics of The Legend of Zelda: Twilight Princess fans

Demographic split for The Legend of Zelda: Twilight Princess audience in United States
MetricValue
Female33.3%
Male66.7%
Average age26.7
Estimated audience size1,836,812

Audience persona

The typical The Legend of Zelda: Twilight Princess fan in United States is more male, around 26.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Personalised Gifts.

Top regions in United States

Top regions ranked by reach for The Legend of Zelda: Twilight Princess in United States
RegionReachAffinity
California203,4261.01×
Texas174,3141.1×
Florida118,4920.95×
New York93,7280.91×
North Carolina62,4711.13×
Ohio61,2851.08×
Pennsylvania55,3080.89×
Illinois53,7430.88×
Georgia53,3780.94×
Michigan49,6421.03×
Washington46,2091.25×
Arizona41,5531.11×
Virginia40,5760.91×
Tennessee39,7981.08×
New Jersey34,7920.74×
Indiana34,2211.02×
Missouri33,1421.12×
Maryland32,1291.02×
Oklahoma29,8081.46×
Colorado29,5951.02×
Utah29,2931.78×
Massachusetts28,3620.78×
Kentucky27,0791.18×
Oregon26,2431.25×
Wisconsin26,0730.94×
South Carolina23,7600.86×
Alabama23,4810.92×
Minnesota22,6770.86×
Louisiana20,5330.87×
Nevada17,4310.98×
Arkansas17,2921.14×
Connecticut15,5780.85×
Kansas15,3451.06×
Iowa14,8070.98×
Mississippi13,5260.89×
Idaho12,5751.37×
New Mexico9,4001.02×
Nebraska8,7900.95×
West Virginia8,7151.02×
New Hampshire7,1810.99×
Maine6,7131.02×
Montana5,2121.02×
Hawaii5,0450.64×
Rhode Island4,5500.78×
Alaska4,0771.04×
South Dakota3,9750.94×
Vermont3,8361.19×
Delaware3,6870.73×
Wyoming3,0841.13×
North Dakota2,7320.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Legend of Zelda: Twilight Princess audience
BrandAffinityCategory
Personalised Gifts20.14×Home & Garden
Gordita44.07×Food & Beverages
JDSU11.54×Business & Career
Hope For Paws57.2×Pets & Animals
Monogram9.38×Home & Garden
Harmony Korine19.01×Movies & TV
Coba54.28×Travel & Leisure
University of Toledo Medical Center48.15×Business & Career
Passaic County, New Jersey11.21×Travel & Leisure
Captain America (1990 film)4.83×Movies & TV
Grammarly4.69×Business & Career
Tiffany Haddish5.03×Movies & TV
Justice2.75×Politics & Society
Zach Ertz7.64×Sports
Home staging4.87×Home & Garden
Google Photos2.1×Technology & Electronics
Holt Renfrew11.32×Shopping
Nebraska Cornhuskers6.78×Sports
Berenstain Bears6.32×Literature
Find Me Guilty23.77×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Legend of Zelda: Twilight Princess audience
TraitClusterScore
LGBTQ+ IdentityOPEN4.52
Community OrientationOPEN2.05
Pet OwnershipJOY1.72
Urban LifestyleOPEN1.65
ExtroversionTHRILL1.55
TravellingTHRILL1.44

Worldwide distribution

Worldwide audience distribution share by country for The Legend of Zelda: Twilight Princess
CountryShare
United States68.2%
Brazil10.3%
Canada8.7%

See The Legend of Zelda: Twilight Princess audiences in other countries

More Open world game audiences in United States

Frequently asked questions

How many fans does The Legend of Zelda: Twilight Princess have in United States?

The Legend of Zelda: Twilight Princess has an estimated audience of 1,836,812 people in United States, concentrated in California and Texas.

What is the gender split and age of The Legend of Zelda: Twilight Princess fans?

33.3% of The Legend of Zelda: Twilight Princess fans are female, 66.7% are male, with an average age of 26.7 years.

Which brands do The Legend of Zelda: Twilight Princess fans like most?

The Legend of Zelda: Twilight Princess fans show strongest brand affinity for Personalised Gifts (20.14×), Gordita (44.07×), and JDSU (11.54×) over the country average.

Where do The Legend of Zelda: Twilight Princess fans live in United States?

The Legend of Zelda: Twilight Princess fans in United States are most concentrated in California (reach 203,426), Texas (reach 174,314), and Florida (reach 118,492). These three regions account for the largest share of the active audience.

What other brands do The Legend of Zelda: Twilight Princess fans also like?

Beyond The Legend of Zelda: Twilight Princess itself, the audience over-indexes on Gordita (44.07×), JDSU (11.54×), Hope For Paws (57.2×), and Monogram (9.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Legend of Zelda: Twilight Princess. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.