Rascasse Audience Intelligence

The Lord of the Rings (1978 film) Audience in United States

A data profile of the people who buy, follow and care about The Lord of the Rings (1978 film) in United States — modelled from more than twelve digital signal sources. The Lord of the Rings (1978 film) has an estimated audience of 661,355 people in United States.

#2629among Movie / TV Show / Series in United States#5757in Movies & TV

The average The Lord of the Rings (1978 film) fan in United States is 37.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Hobbit, The Lord of the Rings, Elijah Wood, with strongest over-indexing on The Hobbit (39.78× the country average).

Demographically, the The Lord of the Rings (1978 film) audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical The Lord of the Rings (1978 film) fan in United States is balanced, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for The Hobbit.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Lord of the Rings (1978 film) profile in United States.

Audience size
661K
in United States
Gender
45.0%♀
55.0% male
Age
37.5
average years
Country rank
#30932
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Lord of the Rings (1978 film) viewers

45.0% are female, 55.0% are male, average age 37.5.

Fig. 02

Gender split

45.0%
Female
55.0%
Male
Demographic split for The Lord of the Rings (1978 film) audience in United States
MetricValue
Female45.0%
Male55.0%
Average age37.5
Estimated audience size661,355
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the The Lord of the Rings (1978 film) audience in United States
Age bracketShare%
16-1917%
20-2927%
30-3923%
40-4920%
50+13%
Fig. 04

Worldwide distribution

22.0%

of the worldwide The Lord of the Rings (1978 film) audience comes from United States.

Worldwide audience distribution share by country for The Lord of the Rings (1978 film)
CountryShare
United States22.0%
Germany14.4%
India9.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Lord of the Rings (1978 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

The Lord of the Rings (1978 film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~8K1.40×
02Alaska~2K1.39×
03Arizona~20K1.32×
04Idaho~4K1.27×
05Oklahoma~9K1.21×
06New Mexico~4K1.20×
07Alabama~10K1.19×
08Texas~60K1.15×
09Arkansas~6K1.14×
10California~80K1.12×
11Washington~10K1.09×
12Oregon~8K1.09×
13Kansas~6K1.09×
14Montana~2K1.07×
15Tennessee~10K1.06×
16Kentucky~9K1.05×
17Colorado~10K1.03×
18Indiana~10K0.98×
19Nevada~6K0.98×
20Iowa~5K0.98×
21West Virginia~3K0.98×
22South Dakota~1K0.98×
23Florida~40K0.97×
24Mississippi~5K0.97×
25Nebraska~3K0.97×
26North Dakota~1K0.97×
27North Carolina~20K0.96×
28Michigan~20K0.95×
29Virginia~20K0.95×
30Missouri~10K0.95×
31Maine~2K0.95×
32Minnesota~9K0.94×
33Louisiana~8K0.93×
34Vermont~1K0.93×
35New Hampshire~2K0.92×
36Illinois~20K0.91×
37Georgia~20K0.91×
38Hawaii~2K0.90×
39Massachusetts~10K0.89×
40Wisconsin~9K0.89×
41Pennsylvania~20K0.88×
42Ohio~20K0.88×
43South Carolina~9K0.88×
44Rhode Island~2K0.88×
45New York~30K0.87×
46Maryland~9K0.85×
47New Jersey~10K0.83×
48Washington, District of Columbia~2K0.78×
49Connecticut~5K0.76×
50Delaware~1K0.73×
Fig. 06

Affinity by region

Affinity by region — The Lord of the Rings (1978 film), United States
0.73×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Lord of the Rings (1978 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Lord of the Rings (1978 film) audience
#·InterestCategoryAffinity×
01TrackManiaGames57.58×
02Lego MindstormsKids & Family40.85×
03The HobbitMovies & TV39.78×
04Andy SerkisMovies & TV38.24×
05Liv TylerMovies & TV31.56×
06The Lord of the RingsMovies & TV27.71×
07Elijah WoodMovies & TV27.53×
08LegolandTravel & Leisure20.00×
09american psychoMovies & TV20.00×
10Josh GadMovies & TV20.00×
11Brooklyn Nine-NineMovies & TV17.01×
12Disneyland ParisTravel & Leisure13.64×
13Orlando BloomMovies & TV12.94×
14International educationBusiness & Career12.79×
15Alvin and the ChipmunksMusic & Radio12.37×
16My Hero AcademiaLiterature9.75×
17Graphic novelLiterature9.24×
18Guardians of the Galaxy (film)Movies & TV7.97×
19RedditInternet & Social Media2.86×
20CookingFood & Beverages1.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Lord of the Rings (1978 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Lord of the Rings (1978 film) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.95×
IndividualismJOY1.63×
TraditionCONSERVATISM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Lord of the Rings (1978 film) audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.71×
Quality AwarenessPREMIUM0.71×
Career OrientationPOWER0.87×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Lord of the Rings (1978 film) have in United States?

The Lord of the Rings (1978 film) has an estimated audience of 661,355 people in United States, concentrated in California and Texas.

02

What is the gender split and age of The Lord of the Rings (1978 film) viewers?

45.0% of The Lord of the Rings (1978 film) fans are female, 55.0% are male, with an average age of 37.5 years.

03

Which brands do The Lord of the Rings (1978 film) fans like most?

The Lord of the Rings (1978 film) fans show strongest brand affinity for The Hobbit (39.78×), The Lord of the Rings (27.71×), and Elijah Wood (27.53×) over the country average.

04

Where do The Lord of the Rings (1978 film) fans live in United States?

The Lord of the Rings (1978 film) fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do The Lord of the Rings (1978 film) fans also like?

Beyond The Lord of the Rings (1978 film) itself, the audience over-indexes on The Lord of the Rings (27.71×), Elijah Wood (27.53×), Liv Tyler (31.56×), and Andy Serkis (38.24×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for The Lord of the Rings (1978 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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