The Silence of the Lambs (film) Audience in United States

The Silence of the Lambs (film) has an estimated audience of 468,594 people in United States. 47.3% are female, 52.7% are male, average age 33.8. Top regions: California, Texas, Florida. Top brand affinities: Twin Peaks, Beetlejuice, True Detective, The Strangers (2008 film), Kia Sportage.

The average The Silence of the Lambs (film) fan in United States is 33.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Twin Peaks, Beetlejuice, True Detective, with strongest over-indexing on Twin Peaks (10.79× the country average). Demographically, the The Silence of the Lambs (film) audience skews balanced with an average age of 33.8, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Thriller

Demographics of The Silence of the Lambs (film) fans

Demographic split for The Silence of the Lambs (film) audience in United States
MetricValue
Female47.3%
Male52.7%
Average age33.8
Estimated audience size468,594

Audience persona

The typical The Silence of the Lambs (film) fan in United States is balanced, around 33.8 years old, with strong Patriotism tendencies and a notable affinity for Twin Peaks.

Top regions in United States

Top regions ranked by reach for The Silence of the Lambs (film) in United States
RegionReachAffinity
California70,2811.36×
Texas47,2821.17×
Florida33,0571.04×
New York29,1801.11×
Illinois16,9171.08×
Pennsylvania16,6241.05×
North Carolina14,1581×
Georgia13,9730.97×
Ohio13,6880.95×
New Jersey12,7371.07×
Virginia12,2621.07×
Michigan12,1370.99×
Arizona11,3641.19×
Washington10,3051.1×
Massachusetts10,0211.09×
Tennessee9,5051.01×
Indiana8,8031.03×
Maryland8,4811.05×
Missouri8,4771.12×
Kentucky7,4111.26×
Colorado7,1110.96×
Alabama6,7321.03×
Wisconsin6,6930.95×
Minnesota6,6230.99×
South Carolina6,5090.92×
Oregon5,7681.07×
Louisiana5,6710.94×
Oklahoma5,4381.05×
Utah5,2801.26×
Connecticut5,0551.08×
Nevada4,6831.03×
Arkansas3,7710.98×
Kansas3,7561.02×
Iowa3,6440.94×
Mississippi3,2460.84×
West Virginia2,2881.05×
Idaho2,2280.95×
New Mexico2,1660.92×
Nebraska2,1100.9×
New Hampshire1,7410.94×
Maine1,4930.89×
Hawaii1,4790.73×
Rhode Island1,4490.97×
Washington, District of Columbia1,4041×
Montana1,1210.86×
Delaware1,0770.83×
Alaska9240.92×
South Dakota8770.81×
North Dakota8540.89×
Vermont6870.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for The Silence of the Lambs (film) audience
BrandAffinityCategory
Twin Peaks10.79×Movies & TV
Beetlejuice4.86×Movies & TV
True Detective6.11×Movies & TV
The Strangers (2008 film)17.18×Movies & TV
Kia Sportage17.37×Cars & Mobility
Robert Redford5.83×Movies & TV
Anime and manga fandom4.37×Literature
Reddit2.81×Internet & Social Media
Superman1.88×Movies & TV
Django Unchained11.81×Movies & TV
John Wick 217.35×Movies & TV
Autism Awareness6.32×Health
Indeed.com2.72×Business & Career
Harry Potter2.33×Movies & TV
Diabetes mellitus awareness4.32×Health
Capital One2.42×Business & Career
Singer-songwriter2.42×Music & Radio
Owen Wilson8.36×Movies & TV
Diane Keaton3.68×Movies & TV
Goodfellas8.7×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by The Silence of the Lambs (film) audience
TraitClusterScore
PatriotismCONSERVATISM1.56
Risk AppetiteTHRILL1.52
Urban LifestyleOPEN1.48
ExtroversionTHRILL1.43
TraditionCONSERVATISM1.41
Social Media UsageJOY1.33

Worldwide distribution

Worldwide audience distribution share by country for The Silence of the Lambs (film)
CountryShare
United States16.8%
Italy12.2%
France11.9%

See The Silence of the Lambs (film) audiences in other countries

More Thriller audiences in United States

Frequently asked questions

How many fans does The Silence of the Lambs (film) have in United States?

The Silence of the Lambs (film) has an estimated audience of 468,594 people in United States, concentrated in California and Texas.

What is the gender split and age of The Silence of the Lambs (film) fans?

47.3% of The Silence of the Lambs (film) fans are female, 52.7% are male, with an average age of 33.8 years.

Which brands do The Silence of the Lambs (film) fans like most?

The Silence of the Lambs (film) fans show strongest brand affinity for Twin Peaks (10.79×), Beetlejuice (4.86×), and True Detective (6.11×) over the country average.

Where do The Silence of the Lambs (film) fans live in United States?

The Silence of the Lambs (film) fans in United States are most concentrated in California (reach 70,281), Texas (reach 47,282), and Florida (reach 33,057). These three regions account for the largest share of the active audience.

What other brands do The Silence of the Lambs (film) fans also like?

Beyond The Silence of the Lambs (film) itself, the audience over-indexes on Beetlejuice (4.86×), True Detective (6.11×), The Strangers (2008 film) (17.18×), and Kia Sportage (17.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for The Silence of the Lambs (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.