Thomas Sowell Audience in United States
Thomas Sowell has an estimated audience of 1,127,314 people in United States. 23.8% are female, 76.2% are male, average age 47.4. Top regions: California, Texas, Florida. Top brand affinities: Hebe, Product design, Stop Bullying, Elsword, Enfamil.
The average Thomas Sowell fan in United States is 47.4 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Hebe, Product design, Stop Bullying, with strongest over-indexing on Hebe (10.31× the country average). Demographically, the Thomas Sowell audience skews more male with an average age of 47.4, and over-indexes on personality traits such as Individualism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Person · Subtype: Economist
Demographics of Thomas Sowell fans
| Metric | Value |
|---|---|
| Female | 23.8% |
| Male | 76.2% |
| Average age | 47.4 |
| Estimated audience size | 1,127,314 |
Audience persona
The typical Thomas Sowell fan in United States is more male, around 47.4 years old, with strong Individualism tendencies and a notable affinity for Hebe.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 140,880 | 1.14× |
| Texas | 94,327 | 0.97× |
| Florida | 80,217 | 1.05× |
| New York | 73,873 | 1.17× |
| Illinois | 41,408 | 1.1× |
| Pennsylvania | 39,757 | 1.05× |
| Georgia | 39,402 | 1.13× |
| North Carolina | 38,135 | 1.12× |
| Ohio | 34,328 | 0.99× |
| Virginia | 33,515 | 1.22× |
| Michigan | 30,780 | 1.04× |
| New Jersey | 29,631 | 1.03× |
| Washington | 25,700 | 1.14× |
| Massachusetts | 25,475 | 1.15× |
| Tennessee | 24,323 | 1.08× |
| Maryland | 23,520 | 1.21× |
| Arizona | 23,448 | 1.02× |
| Indiana | 19,796 | 0.96× |
| Colorado | 18,884 | 1.06× |
| Missouri | 18,561 | 1.02× |
| South Carolina | 17,647 | 1.04× |
| Minnesota | 17,447 | 1.08× |
| Wisconsin | 15,405 | 0.91× |
| Alabama | 14,634 | 0.93× |
| Louisiana | 13,791 | 0.95× |
| Oregon | 13,372 | 1.03× |
| Kentucky | 12,864 | 0.91× |
| Connecticut | 12,493 | 1.1× |
| Oklahoma | 12,263 | 0.98× |
| Utah | 11,505 | 1.14× |
| Nevada | 9,948 | 0.91× |
| Kansas | 8,857 | 1× |
| Arkansas | 8,482 | 0.91× |
| Mississippi | 8,358 | 0.9× |
| Iowa | 7,772 | 0.84× |
| Idaho | 6,109 | 1.08× |
| Washington, District of Columbia | 5,475 | 1.62× |
| Nebraska | 5,074 | 0.9× |
| New Hampshire | 4,724 | 1.06× |
| New Mexico | 4,396 | 0.78× |
| Hawaii | 4,204 | 0.87× |
| West Virginia | 3,841 | 0.73× |
| Maine | 3,745 | 0.93× |
| Rhode Island | 3,294 | 0.92× |
| Montana | 3,008 | 0.96× |
| Delaware | 2,636 | 0.85× |
| Alaska | 2,130 | 0.88× |
| South Dakota | 1,906 | 0.73× |
| North Dakota | 1,701 | 0.73× |
| Vermont | 1,692 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hebe | 10.31× | Home & Garden |
| Product design | 2.34× | Business & Career |
| Stop Bullying | 20× | Politics & Society |
| Elsword | 18.95× | Games |
| Enfamil | 7.2× | Kids & Family |
| Pro-Ject | 4.13× | Music & Radio |
| Zoo Tycoon (series) | 20× | Games |
| Stamp collecting | 4.17× | Home & Garden |
| Alaska | 1.51× | Travel & Leisure |
| Bully (2011 film) | 5.7× | Movies & TV |
| Dental hygienist | 5.54× | Health |
| Nationality | 1.75× | Politics & Society |
| Emperor Entertainment Group | 9.81× | Business & Career |
| Buying and Selling Real Estate | 6.19× | Home & Garden |
| Penn & Teller | 6.26× | Movies & TV |
| Kendra Scott | 2.05× | Fashion & Accessoires |
| Mackenzie Foy | 4.49× | Fashion & Accessoires |
| La Opinión | 3.51× | News |
| Home staging | 2.55× | Home & Garden |
| Yoga Journal | 8.24× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 2.71 |
| Sustainability | BALANCE | 1.99 |
| Patriotism | CONSERVATISM | 1.65 |
| Risk Appetite | THRILL | 1.48 |
| Tradition | CONSERVATISM | 1.46 |
| Need for Security | CONSERVATISM | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 73.7% |
| United Kingdom | 8.7% |
| Germany | 4.8% |
See Thomas Sowell audiences in other countries
More Economist audiences in United States
- Robert Reich (1,451,589)
- Jeffrey Sachs (675,364)
- Nicolaus Copernicus (501,219)
- Manmohan Singh (396,253)
- Alan Greenspan (376,436)
Frequently asked questions
How many fans does Thomas Sowell have in United States?
Thomas Sowell has an estimated audience of 1,127,314 people in United States, concentrated in California and Texas.
What is the gender split and age of Thomas Sowell fans?
23.8% of Thomas Sowell fans are female, 76.2% are male, with an average age of 47.4 years.
Which brands do Thomas Sowell fans like most?
Thomas Sowell fans show strongest brand affinity for Hebe (10.31×), Product design (2.34×), and Stop Bullying (20×) over the country average.
Where do Thomas Sowell fans live in United States?
Thomas Sowell fans in United States are most concentrated in California (reach 140,880), Texas (reach 94,327), and Florida (reach 80,217). These three regions account for the largest share of the active audience.
What other brands do Thomas Sowell fans also like?
Beyond Thomas Sowell itself, the audience over-indexes on Product design (2.34×), Stop Bullying (20×), Elsword (18.95×), and Enfamil (7.2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Thomas Sowell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.