Top Shot Audience in United States
Top Shot has an estimated audience of 426,914 people in United States. 9.6% are female, 90.4% are male, average age 40.9. Top regions: Texas, New York, California. Top brand affinities: Glossier, Lulu 黃路梓茵, Israel, Urban Outfitters, The Nice Guys.
The average Top Shot fan in United States is 40.9 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, New York, California. Top brand affinities include Glossier, Lulu 黃路梓茵, Israel, with strongest over-indexing on Glossier (164.15× the country average). Demographically, the Top Shot audience skews more male with an average age of 40.9, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Top Shot fans
| Metric | Value |
|---|---|
| Female | 9.6% |
| Male | 90.4% |
| Average age | 40.9 |
| Estimated audience size | 426,914 |
Audience persona
The typical Top Shot fan in United States is more male, around 40.9 years old, with strong Patriotism tendencies and a notable affinity for Glossier.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 106,830 | 2.91× |
| New York | 42,687 | 1.79× |
| California | 40,022 | 0.85× |
| Florida | 25,082 | 0.87× |
| Wisconsin | 18,856 | 2.94× |
| Ohio | 15,481 | 1.18× |
| Illinois | 14,378 | 1.01× |
| Georgia | 11,837 | 0.9× |
| Pennsylvania | 11,284 | 0.78× |
| North Carolina | 11,265 | 0.88× |
| Indiana | 10,138 | 1.3× |
| Arizona | 9,397 | 1.08× |
| Michigan | 9,180 | 0.82× |
| Missouri | 8,739 | 1.27× |
| Minnesota | 8,659 | 1.42× |
| Virginia | 7,739 | 0.74× |
| Washington | 7,541 | 0.88× |
| New Jersey | 7,531 | 0.69× |
| Colorado | 7,520 | 1.12× |
| Tennessee | 7,470 | 0.87× |
| Massachusetts | 6,676 | 0.79× |
| Oregon | 5,839 | 1.19× |
| Oklahoma | 5,405 | 1.14× |
| Utah | 5,315 | 1.39× |
| South Carolina | 4,760 | 0.74× |
| Maryland | 4,741 | 0.65× |
| Nevada | 4,358 | 1.06× |
| Alabama | 4,057 | 0.68× |
| Kentucky | 3,949 | 0.74× |
| Connecticut | 3,636 | 0.85× |
| Louisiana | 3,562 | 0.65× |
| Kansas | 3,522 | 1.05× |
| Iowa | 3,207 | 0.91× |
| Arkansas | 2,931 | 0.83× |
| Mississippi | 2,310 | 0.66× |
| Idaho | 2,228 | 1.04× |
| Hawaii | 1,956 | 1.07× |
| Nebraska | 1,727 | 0.81× |
| South Dakota | 1,370 | 1.39× |
| New Mexico | 1,343 | 0.63× |
| Montana | 1,151 | 0.97× |
| New Hampshire | 1,122 | 0.67× |
| Washington, District of Columbia | 1,121 | 0.87× |
| West Virginia | 1,089 | 0.55× |
| Maine | 1,083 | 0.71× |
| Delaware | 887 | 0.75× |
| Rhode Island | 867 | 0.64× |
| Alaska | 699 | 0.77× |
| Wyoming | 692 | 1.09× |
| North Dakota | 683 | 0.78× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Glossier | 164.15× | Beauty & Wellness |
| Lulu 黃路梓茵 | 15.69× | Movies & TV |
| Israel | 4.94× | Travel & Leisure |
| Urban Outfitters | 2.72× | Shopping |
| The Nice Guys | 11.75× | Movies & TV |
| Chromebook | 7.16× | Technology & Electronics |
| Jeep Wagoneer | 7.08× | Cars & Mobility |
| Ridgewood, New Jersey | 17.9× | Travel & Leisure |
| Jeep Grand Cherokee (WJ) | 7.51× | Cars & Mobility |
| Jezebel (film) | 7.87× | Movies & TV |
| Home staging | 5.39× | Home & Garden |
| Monogram | 3.65× | Home & Garden |
| Minnesota | 1.64× | Travel & Leisure |
| Hog Hunting | 3.06× | Sports |
| Nebraska | 2.24× | Travel & Leisure |
| Electrolyte | 3.79× | Health |
| Google Photos | 1.98× | Technology & Electronics |
| Wikia | 2.55× | Internet & Social Media |
| Voter registration | 3.23× | Politics & Society |
| 3D printing | 1.64× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.61 |
| Risk Appetite | THRILL | 2.36 |
| Individualism | JOY | 1.66 |
| Early Adopter Mentality | POWER | 1.39 |
| Need for Security | CONSERVATISM | 1.32 |
| Convenience Orientation | PREMIUM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 56.7% |
| Canada | 9.4% |
| Australia | 3.8% |
See Top Shot audiences in other countries
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Frequently asked questions
How many fans does Top Shot have in United States?
Top Shot has an estimated audience of 426,914 people in United States, concentrated in Texas and New York.
What is the gender split and age of Top Shot fans?
9.6% of Top Shot fans are female, 90.4% are male, with an average age of 40.9 years.
Which brands do Top Shot fans like most?
Top Shot fans show strongest brand affinity for Glossier (164.15×), Lulu 黃路梓茵 (15.69×), and Israel (4.94×) over the country average.
Where do Top Shot fans live in United States?
Top Shot fans in United States are most concentrated in Texas (reach 106,830), New York (reach 42,687), and California (reach 40,022). These three regions account for the largest share of the active audience.
What other brands do Top Shot fans also like?
Beyond Top Shot itself, the audience over-indexes on Lulu 黃路梓茵 (15.69×), Israel (4.94×), Urban Outfitters (2.72×), and The Nice Guys (11.75×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Top Shot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.