Rascasse Audience Intelligence

Transgender activism Audience in United States

A data profile of the people who buy, follow and care about Transgender activism in United States — modelled from more than twelve digital signal sources. Transgender activism has an estimated audience of 626,632 people in United States.

#10471among Topic in United States#1846in Politics & Society

The average Transgender activism fan in United States is 27.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Gay bar, Judy Garland, Kathy Griffin, with strongest over-indexing on Gay bar (28.88× the country average).

Demographically, the Transgender activism audience skews more female with an average age of 27.3, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Transgender activism fan in United States is more female, around 27.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Gay bar.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Transgender activism profile in United States.

Audience size
627K
in United States
Gender
62.6%♀
37.4% male
Age
27.3
average years
Country rank
#31971
Topic in United States
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Transgender activism fans

62.6% are female, 37.4% are male, average age 27.3.

Fig. 02

Gender split

62.6%
Female
37.4%
Male
Demographic split for Transgender activism audience in United States
MetricValue
Female62.6%
Male37.4%
Average age27.3
Estimated audience size626,632
Fig. 03

Age distribution

Ø 27.3
average years
Age distribution of the Transgender activism audience in United States
Age bracketShare%
16-1958%
20-2920%
30-3910%
40-497%
50+6%
Fig. 04

Worldwide distribution

34.6%

of the worldwide Transgender activism audience comes from United States.

Worldwide audience distribution share by country for Transgender activism
CountryShare
Ukraine36.1%
United States34.6%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Transgender activism audience in United States is strongest.

Fig. 05

Top regions by affinity

Transgender activism fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~2K1.30×
02North Dakota~2K1.30×
03Vermont~1K1.30×
04Montana~2K1.20×
05South Dakota~2K1.15×
06Delaware~2K1.14×
07Maine~2K1.08×
08Rhode Island~2K1.08×
09Washington, District of Columbia~2K1.07×
10New Hampshire~3K1.05×
11West Virginia~3K1.04×
12Hawaii~3K1.04×
13Washington~10K1.02×
14Oregon~7K1.02×
15Idaho~3K1.02×
16New Mexico~3K1.00×
17Nebraska~3K1.00×
18Mississippi~5K0.98×
19Arkansas~5K0.97×
20Minnesota~8K0.95×
21Kansas~5K0.95×
22Iowa~5K0.94×
23Massachusetts~10K0.93×
24Kentucky~7K0.93×
25Oklahoma~6K0.93×
26Connecticut~6K0.93×
27Nevada~6K0.92×
28Utah~5K0.92×
29Wisconsin~9K0.91×
30Louisiana~7K0.91×
31Alabama~8K0.90×
32New York~30K0.88×
33Colorado~9K0.88×
34South Carolina~8K0.88×
35Maryland~9K0.87×
36Missouri~9K0.87×
37Tennessee~10K0.86×
38Indiana~10K0.86×
39Arizona~10K0.85×
40Illinois~20K0.84×
41Michigan~10K0.83×
42Virginia~10K0.83×
43New Jersey~10K0.82×
44Pennsylvania~20K0.81×
45Ohio~20K0.81×
46Georgia~20K0.80×
47North Carolina~20K0.80×
48California~50K0.79×
49Florida~30K0.68×
50Texas~30K0.63×
Fig. 06

Affinity by region

Affinity by region — Transgender activism, United States
0.63×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Transgender activism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Transgender activism audience
#·InterestCategoryAffinity×
01Chris ColferMovies & TV45.37×
02Colton HaynesFashion & Accessoires43.00×
03Carly Rae JepsenMusic & Radio40.48×
04Gay villageTravel & Leisure39.88×
05Instinct (magazine)Internet & Social Media39.69×
06Donna SummerMusic & Radio35.55×
07Kathy GriffinMovies & TV35.48×
08LGBT tourismTravel & Leisure33.51×
09Gay barPolitics & Society28.88×
10Ian McKellenMovies & TV27.42×
11GrindrInternet & Social Media27.42×
12Judy GarlandMovies & TV22.49×
13Gay-friendlyPolitics & Society21.77×
14LizzoMusic & Radio17.74×
15LGBT social movementsPolitics & Society17.69×
16Janet JacksonMusic & Radio17.42×
17LGBT culturePolitics & Society17.42×
18Rainbow flag (LGBT movement)Politics & Society15.45×
19CherMusic & Radio12.47×
20Macy'sShopping4.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Transgender activism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Transgender activism audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER2.91×
Luxury OrientationPREMIUM2.08×
Convenience OrientationPREMIUM1.95×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Transgender activism audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.67×
PatriotismCONSERVATISM0.72×
SpiritualityBALANCE0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Transgender activism have in United States?

Transgender activism has an estimated audience of 626,632 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Transgender activism fans?

62.6% of Transgender activism fans are female, 37.4% are male, with an average age of 27.3 years.

03

Which brands do Transgender activism fans like most?

Transgender activism fans show strongest brand affinity for Gay bar (28.88×), Judy Garland (22.49×), and Kathy Griffin (35.48×) over the country average.

04

Where do Transgender activism fans live in United States?

Transgender activism fans in United States are most concentrated in California (reach ~50K), Texas (reach ~30K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Transgender activism fans also like?

Beyond Transgender activism itself, the audience over-indexes on Judy Garland (22.49×), Kathy Griffin (35.48×), Janet Jackson (17.42×), and Ian McKellen (27.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See Transgender activism audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Transgender activism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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