TRAX (band) Audience in United States

TRAX (band) logo

TRAX (band) has an estimated audience of 473,895 people in United States. Top regions: Utah, Florida, California. Top brand affinities: Information sensitivity, UK garage, 3D printing, Product design, Home equity.

TRAX (band) fans in United States are concentrated in Utah, with strong brand affinity for Information sensitivity. The audience is concentrated in Utah, Florida, California. Top brand affinities include Information sensitivity, UK garage, 3D printing, with strongest over-indexing on Information sensitivity (39.15× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of TRAX (band) fans

Demographic split for TRAX (band) audience in United States
MetricValue
Estimated audience size473,895

Audience persona

The typical TRAX (band) fan in United States shows strong Luxury Orientation tendencies and a notable affinity for Information sensitivity.

Top regions in United States

Top regions ranked by reach for TRAX (band) in United States
RegionReachAffinity
Utah45,20310.65×
Florida36,5311.14×
California35,8050.69×
Texas33,5950.82×
New York27,2021.03×
Michigan19,8901.61×
Ohio16,1741.11×
Illinois13,8380.88×
Pennsylvania12,7660.8×
Tennessee10,6791.12×
Washington10,4271.1×
North Carolina9,8400.69×
Georgia9,2650.63×
Virginia9,0010.78×
Indiana8,8241.02×
New Jersey7,3940.61×
Arizona7,1770.74×
Colorado6,9650.93×
Oklahoma6,8131.29×
Missouri6,3900.84×
Maryland5,9640.73×
Massachusetts4,9520.53×
Wisconsin4,5850.64×
Alabama4,4840.68×
Louisiana4,4710.73×
Kentucky4,4530.75×
Minnesota4,3300.64×
South Carolina4,0190.56×
Mississippi3,4420.88×
Nevada3,1040.68×
Alaska2,9962.96×
Kansas2,7960.75×
Arkansas2,6460.68×
Connecticut2,5680.54×
Oregon2,5660.47×
Iowa2,5240.65×
Nebraska2,1430.9×
New Mexico1,8540.78×
Hawaii1,6460.81×
Idaho1,5860.67×
West Virginia1,5570.71×
Montana1,0100.77×
Washington, District of Columbia9530.67×
New Hampshire8960.48×
Delaware8100.62×
Maine7470.44×
Rhode Island7270.48×
North Dakota6510.67×
South Dakota5940.54×
Vermont4350.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TRAX (band) audience
BrandAffinityCategory
Information sensitivity39.15×Technology & Electronics
UK garage10.98×Music & Radio
3D printing3.5×Technology & Electronics
Product design2.64×Business & Career
Home equity2.48×Home & Garden
Superior Hiking Trail17.77×Travel & Leisure
Isometric exercise10.46×Sports
Hammock camping8.51×Travel & Leisure
Pro-Ject4.42×Music & Radio
Combat sport1.53×Sports
Fato Concursos20.99×Business & Career
JDSU2.43×Business & Career
Kikar HaShabbat13×News
Ellen Burstyn6.88×Movies & TV
Unique Gifts1.79×Shopping
Chili con carne6.06×Food & Beverages
Racing1.95×Cars & Mobility
Litter box1.52×Pets & Animals
Historic site3.07×Arts & Culture
Thom Browne6.71×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TRAX (band) audience
TraitClusterScore
Luxury OrientationPREMIUM2.26
Early Adopter MentalityPOWER2.03
LGBTQ+ IdentityOPEN1.68
Pet OwnershipJOY1.46
Quality AwarenessPREMIUM1.35
Community OrientationOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for TRAX (band)
CountryShare
United States64.0%
Mexico8.1%
Canada7.1%

See TRAX (band) audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for TRAX (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.