TRAX (band) Audience in United States

TRAX (band) logo

TRAX (band) has an estimated audience of 473,895 people in United States. Top regions: Utah, Florida, California. Top brand affinities: CarGurus, Autism Awareness, Diabetes mellitus awareness, Iggy Azalea, PSV Eindhoven.

TRAX (band) fans in United States are concentrated in Utah, with strong brand affinity for CarGurus. The audience is concentrated in Utah, Florida, California. Top brand affinities include CarGurus, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on CarGurus (14.98× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of TRAX (band) fans

Demographic split for TRAX (band) audience in United States
MetricValue
Estimated audience size473,895

Audience persona

The typical TRAX (band) fan in United States shows strong Luxury Orientation tendencies and a notable affinity for CarGurus.

Top regions in United States

Top regions ranked by reach for TRAX (band) in United States
RegionReachAffinity
Utah45,20310.65×
Florida36,5311.14×
California35,8050.69×
Texas33,5950.82×
New York27,2021.03×
Michigan19,8901.61×
Ohio16,1741.11×
Illinois13,8380.88×
Pennsylvania12,7660.8×
Tennessee10,6791.12×
Washington10,4271.1×
North Carolina9,8400.69×
Georgia9,2650.63×
Virginia9,0010.78×
Indiana8,8241.02×
New Jersey7,3940.61×
Arizona7,1770.74×
Colorado6,9650.93×
Oklahoma6,8131.29×
Missouri6,3900.84×
Maryland5,9640.73×
Massachusetts4,9520.53×
Wisconsin4,5850.64×
Alabama4,4840.68×
Louisiana4,4710.73×
Kentucky4,4530.75×
Minnesota4,3300.64×
South Carolina4,0190.56×
Mississippi3,4420.88×
Nevada3,1040.68×
Alaska2,9962.96×
Kansas2,7960.75×
Arkansas2,6460.68×
Connecticut2,5680.54×
Oregon2,5660.47×
Iowa2,5240.65×
Nebraska2,1430.9×
New Mexico1,8540.78×
Hawaii1,6460.81×
Idaho1,5860.67×
West Virginia1,5570.71×
Montana1,0100.77×
Washington, District of Columbia9530.67×
New Hampshire8960.48×
Delaware8100.62×
Maine7470.44×
Rhode Island7270.48×
North Dakota6510.67×
South Dakota5940.54×
Vermont4350.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for TRAX (band) audience
BrandAffinityCategory
CarGurus14.98×Cars & Mobility
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Iggy Azalea26.35×Music & Radio
PSV Eindhoven54.41×Sports
Aaron Rodgers9.31×Sports
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
21 Savage23.03×Music & Radio
gold necklaces39.15×Fashion & Accessoires
Income tax13.19×Business & Career
Planet Fitness4.02×Sports
Honda Motorcycles17.12×Cars & Mobility
Bruce Willis6.86×Movies & TV
Foot Locker6.59×Shopping
Diaper bag5.55×Kids & Family
Supreme6.88×Fashion & Accessoires
ASAP Rocky9.57×Music & Radio
Indeed.com3.22×Business & Career
Back to the Future11.11×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by TRAX (band) audience
TraitClusterScore
Luxury OrientationPREMIUM2.26
Early Adopter MentalityPOWER2.03
LGBTQ+ IdentityOPEN1.68
Pet OwnershipJOY1.46
Quality AwarenessPREMIUM1.35
Community OrientationOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for TRAX (band)
CountryShare
United States64.0%
Mexico8.1%
Canada7.1%

See TRAX (band) audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for TRAX (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.