Ty Inc. Audience in United States
Ty Inc. has an estimated audience of 1,399,864 people in United States. 88.6% are female, 11.4% are male, average age 33.6. Top regions: California, Texas, Florida. Top brand affinities: Minnesota, Combat sport, Dog breed, Historic site, Grinch.
The average Ty Inc. fan in United States is 33.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Minnesota, Combat sport, Dog breed, with strongest over-indexing on Minnesota (4.74× the country average). Demographically, the Ty Inc. audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Convenience Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Kids & Family · Type: Brand
Demographics of Ty Inc. fans
| Metric | Value |
|---|---|
| Female | 88.6% |
| Male | 11.4% |
| Average age | 33.6 |
| Estimated audience size | 1,399,864 |
Audience persona
The typical Ty Inc. fan in United States is more female, around 33.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 197,779 | 1.28× |
| Texas | 137,756 | 1.14× |
| Florida | 109,217 | 1.15× |
| New York | 94,146 | 1.2× |
| Illinois | 52,087 | 1.12× |
| Pennsylvania | 48,721 | 1.03× |
| Georgia | 47,644 | 1.1× |
| North Carolina | 47,305 | 1.12× |
| New Jersey | 41,189 | 1.16× |
| Ohio | 41,170 | 0.95× |
| Michigan | 37,521 | 1.03× |
| Virginia | 35,551 | 1.04× |
| Washington | 32,712 | 1.16× |
| Massachusetts | 31,987 | 1.16× |
| Arizona | 29,375 | 1.03× |
| Tennessee | 28,156 | 1× |
| Indiana | 26,063 | 1.02× |
| Maryland | 24,261 | 1.01× |
| Missouri | 22,588 | 1× |
| Colorado | 21,500 | 0.97× |
| Alabama | 20,638 | 1.06× |
| Kentucky | 20,005 | 1.14× |
| Louisiana | 19,890 | 1.1× |
| South Carolina | 19,520 | 0.93× |
| Minnesota | 19,430 | 0.97× |
| Wisconsin | 17,082 | 0.81× |
| Oregon | 15,924 | 0.99× |
| Oklahoma | 15,780 | 1.02× |
| Connecticut | 14,946 | 1.06× |
| Nevada | 13,419 | 0.99× |
| Utah | 12,770 | 1.02× |
| Mississippi | 11,944 | 1.04× |
| Arkansas | 10,830 | 0.94× |
| Kansas | 9,859 | 0.89× |
| Iowa | 9,360 | 0.81× |
| Hawaii | 6,696 | 1.11× |
| Nebraska | 6,562 | 0.93× |
| West Virginia | 6,438 | 0.99× |
| Idaho | 6,352 | 0.9× |
| New Mexico | 5,983 | 0.85× |
| New Hampshire | 5,123 | 0.93× |
| Rhode Island | 4,772 | 1.07× |
| Maine | 4,473 | 0.89× |
| Washington, District of Columbia | 4,323 | 1.03× |
| Montana | 3,456 | 0.89× |
| Delaware | 3,368 | 0.87× |
| Alaska | 2,756 | 0.92× |
| South Dakota | 2,626 | 0.81× |
| North Dakota | 2,302 | 0.8× |
| Vermont | 2,108 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 4.74× | Travel & Leisure |
| Combat sport | 2.39× | Sports |
| Dog breed | 1.52× | Pets & Animals |
| Historic site | 4.35× | Arts & Culture |
| Grinch | 4.05× | Movies & TV |
| Collectable | 1.54× | Kids & Family |
| Product design | 1.85× | Business & Career |
| Mathcore | 7.4× | Music & Radio |
| Ichiro Suzuki | 9.26× | Sports |
| Goop | 4.59× | Internet & Social Media |
| Pro-Ject | 3.37× | Music & Radio |
| Racing | 2.14× | Cars & Mobility |
| Saving | 2.37× | Business & Career |
| Vocal harmony | 3.51× | Music & Radio |
| Sinaloa | 2.84× | Travel & Leisure |
| Pillow | 1.57× | Home & Garden |
| 3D printing | 1.79× | Technology & Electronics |
| Governor of Michigan | 5.19× | Politics & Society |
| Bank account | 1.69× | Business & Career |
| Wok | 3.74× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Convenience Orientation | PREMIUM | 1.68 |
| Extroversion | THRILL | 1.49 |
| LGBTQ+ Identity | OPEN | 1.35 |
| Family Orientation | CONSERVATISM | 1.33 |
| Price Sensitivity | PREMIUM | 1.26 |
| Social Media Usage | JOY | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.1% |
| Japan | 6.7% |
| India | 6.3% |
See Ty Inc. audiences in other countries
More Kids & Family audiences in United States
- Walmart (94,971,264)
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- Lowe's (75,832,553)
- EBay (75,427,823)
Frequently asked questions
How many fans does Ty Inc. have in United States?
Ty Inc. has an estimated audience of 1,399,864 people in United States, concentrated in California and Texas.
What is the gender split and age of Ty Inc. fans?
88.6% of Ty Inc. fans are female, 11.4% are male, with an average age of 33.6 years.
Which brands do Ty Inc. fans like most?
Ty Inc. fans show strongest brand affinity for Minnesota (4.74×), Combat sport (2.39×), and Dog breed (1.52×) over the country average.
Where do Ty Inc. fans live in United States?
Ty Inc. fans in United States are most concentrated in California (reach 197,779), Texas (reach 137,756), and Florida (reach 109,217). These three regions account for the largest share of the active audience.
What other brands do Ty Inc. fans also like?
Beyond Ty Inc. itself, the audience over-indexes on Combat sport (2.39×), Dog breed (1.52×), Historic site (4.35×), and Grinch (4.05×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ty Inc.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.