Uncle Grandpa Audience in United States

Uncle Grandpa logo

Uncle Grandpa has an estimated audience of 955,194 people in United States. 41.9% are female, 58.1% are male, average age 47.2. Top regions: California, Texas, Florida. Top brand affinities: The Cleveland Show, Autism Awareness, Diabetes mellitus awareness, Agents of S.H.I.E.L.D., Steven Universe.

The average Uncle Grandpa fan in United States is 47.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Cleveland Show, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on The Cleveland Show (147.46× the country average). Demographically, the Uncle Grandpa audience skews more male with an average age of 47.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Demographics of Uncle Grandpa fans

Demographic split for Uncle Grandpa audience in United States
MetricValue
Female41.9%
Male58.1%
Average age47.2
Estimated audience size955,194

Audience persona

The typical Uncle Grandpa fan in United States is more male, around 47.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for The Cleveland Show.

Top regions in United States

Top regions ranked by reach for Uncle Grandpa in United States
RegionReachAffinity
California103,5660.99×
Texas94,9731.16×
Florida71,3661.1×
New York50,9180.95×
Georgia35,8261.22×
Ohio35,1261.19×
Pennsylvania33,3481.04×
North Carolina31,6571.1×
Illinois30,6190.96×
Wisconsin28,9142.01×
Michigan27,1731.09×
New Jersey23,6470.97×
Virginia23,342
Tennessee20,9041.09×
Indiana20,2221.16×
Arizona19,0680.98×
Washington18,1770.95×
Massachusetts15,8420.84×
Maryland15,8350.96×
Missouri15,6011.01×
South Carolina15,0561.05×
Louisiana14,5431.18×
Kentucky14,1651.18×
Alabama13,8351.04×
Oklahoma13,4301.27×
Colorado12,8780.86×
Minnesota11,1200.81×
Nevada10,2491.11×
Oregon10,2350.93×
Connecticut8,9560.93×
Arkansas8,8621.13×
Mississippi8,6881.1×
Utah8,4750.99×
Iowa7,6010.97×
Kansas7,3550.98×
West Virginia5,5891.26×
Idaho4,6700.97×
New Mexico4,5460.95×
Nebraska4,5000.94×
Maine3,3230.97×
New Hampshire2,9850.79×
Hawaii2,7820.68×
Rhode Island2,7060.89×
Delaware2,1850.83×
North Dakota2,1191.08×
Montana2,0220.76×
Washington, District of Columbia2,0040.7×
South Dakota1,8160.82×
Alaska1,3080.64×
Vermont1,1520.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Uncle Grandpa audience
BrandAffinityCategory
The Cleveland Show147.46×Movies & TV
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Agents of S.H.I.E.L.D.42.93×Movies & TV
Steven Universe32.56×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Arrow19.38×Movies & TV
Pedro Pascal10.03×Movies & TV
Birds of Prey (TV series)34.41×Movies & TV
Income tax13.19×Business & Career
Superman2.91×Movies & TV
Tesla Powerwall27.62×Home & Garden
Black Panther (film)13.86×Movies & TV
Michael Shannon20×Movies & TV
The Legend of Korra33.2×Movies & TV
Doctor Strange13.97×Literature
Guardians of the Galaxy (film)9.99×Movies & TV
Beetlejuice4.13×Movies & TV
Scooby-Doo4.37×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Uncle Grandpa audience
TraitClusterScore
LGBTQ+ IdentityOPEN2
Early Adopter MentalityPOWER1.48
ExtroversionTHRILL1.46
SpiritualityBALANCE1.23
Pet OwnershipJOY1.17
Urban LifestyleOPEN1.15

Worldwide distribution

Worldwide audience distribution share by country for Uncle Grandpa
CountryShare
United States52.4%
Italy5.2%
United Kingdom3.7%

See Uncle Grandpa audiences in other countries

More Animation audiences in United States

Frequently asked questions

How many fans does Uncle Grandpa have in United States?

Uncle Grandpa has an estimated audience of 955,194 people in United States, concentrated in California and Texas.

What is the gender split and age of Uncle Grandpa fans?

41.9% of Uncle Grandpa fans are female, 58.1% are male, with an average age of 47.2 years.

Which brands do Uncle Grandpa fans like most?

Uncle Grandpa fans show strongest brand affinity for The Cleveland Show (147.46×), Autism Awareness (19.03×), and Diabetes mellitus awareness (12.48×) over the country average.

Where do Uncle Grandpa fans live in United States?

Uncle Grandpa fans in United States are most concentrated in California (reach 103,566), Texas (reach 94,973), and Florida (reach 71,366). These three regions account for the largest share of the active audience.

What other brands do Uncle Grandpa fans also like?

Beyond Uncle Grandpa itself, the audience over-indexes on Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), Agents of S.H.I.E.L.D. (42.93×), and Steven Universe (32.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Uncle Grandpa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.