United Artists Audience in United States

United Artists has an estimated audience of 427,605 people in United States. 44.9% are female, 55.1% are male, average age 46.1. Top regions: California, New York, Texas. Top brand affinities: Rosamund Pike, Bill Nighy, Charlie Chaplin, Lily James, MSN.

The average United Artists fan in United States is 46.1 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Rosamund Pike, Bill Nighy, Charlie Chaplin, with strongest over-indexing on Rosamund Pike (36.48× the country average). Demographically, the United Artists audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Brand

Demographics of United Artists fans

Demographic split for United Artists audience in United States
MetricValue
Female44.9%
Male55.1%
Average age46.1
Estimated audience size427,605

Audience persona

The typical United Artists fan in United States is more male, around 46.1 years old, with strong Risk Appetite tendencies and a notable affinity for Rosamund Pike.

Top regions in United States

Top regions ranked by reach for United Artists in United States
RegionReachAffinity
California112,4872.39×
New York45,8161.92×
Texas40,2321.09×
New Jersey37,2363.42×
Pennsylvania25,5331.77×
Florida21,4310.74×
Indiana18,8892.42×
Michigan15,9561.43×
Colorado14,9102.21×
Ohio12,7150.97×
Illinois11,7340.82×
Georgia10,8210.82×
North Carolina8,8210.69×
Virginia8,3600.8×
Maryland7,8991.07×
Massachusetts7,2870.87×
Arizona7,2010.82×
Washington6,8500.8×
Tennessee5,5910.65×
Missouri4,9160.71×
South Carolina4,8680.76×
Louisiana4,7530.86×
Kentucky4,2910.8×
Minnesota4,1590.68×
Oregon3,9120.8×
Nevada3,8190.92×
Wisconsin3,6630.57×
Connecticut3,3380.78×
Oklahoma3,2230.68×
Alabama3,1600.53×
Iowa2,6060.74×
Utah2,5460.66×
Kansas2,4120.72×
Mississippi2,4000.68×
Arkansas1,7450.5×
New Mexico1,6630.78×
Washington, District of Columbia1,4831.15×
West Virginia1,3510.68×
New Hampshire1,3360.79×
Rhode Island1,2900.95×
Delaware1,0910.92×
Nebraska1,0900.51×
Idaho1,0810.5×
Alaska1,0791.18×
Maine1,0030.65×
Hawaii9530.52×
Montana9400.79×
South Dakota9280.94×
North Dakota9041.03×
Wyoming8741.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for United Artists audience
BrandAffinityCategory
Rosamund Pike36.48×Movies & TV
Bill Nighy57.23×Movies & TV
Charlie Chaplin32.47×Movies & TV
Lily James20.12×Movies & TV
MSN4.82×News
Michael Fassbender20×Movies & TV
24 (TV series)20×Movies & TV
Kia Sportage20×Cars & Mobility
Digital art5.85×Arts & Culture
Art dealer16.32×Arts & Culture
Great Clips4.91×Beauty & Wellness
28 Days Later8.78×Movies & TV
Catherine O'Hara5.33×Movies & TV
Staples (Canada)4.07×Business & Career
Saturday Night Fever19.5×Movies & TV
Ralph Fiennes10.52×Movies & TV
Josh Brolin9.67×Movies & TV
Nicholas Hoult8.55×Movies & TV
James Dean11.54×Movies & TV
Jon Bernthal7.47×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by United Artists audience
TraitClusterScore
Risk AppetiteTHRILL1.96
PatriotismCONSERVATISM1.83
Urban LifestyleOPEN1.71
TraditionCONSERVATISM1.71
LGBTQ+ IdentityOPEN1.54
ExtroversionTHRILL1.54

Worldwide distribution

Worldwide audience distribution share by country for United Artists
CountryShare
United States69.2%
United Kingdom5.4%
Brazil4.1%

See United Artists audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does United Artists have in United States?

United Artists has an estimated audience of 427,605 people in United States, concentrated in California and New York.

What is the gender split and age of United Artists fans?

44.9% of United Artists fans are female, 55.1% are male, with an average age of 46.1 years.

Which brands do United Artists fans like most?

United Artists fans show strongest brand affinity for Rosamund Pike (36.48×), Bill Nighy (57.23×), and Charlie Chaplin (32.47×) over the country average.

Where do United Artists fans live in United States?

United Artists fans in United States are most concentrated in California (reach 112,487), New York (reach 45,816), and Texas (reach 40,232). These three regions account for the largest share of the active audience.

What other brands do United Artists fans also like?

Beyond United Artists itself, the audience over-indexes on Bill Nighy (57.23×), Charlie Chaplin (32.47×), Lily James (20.12×), and MSN (4.82×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for United Artists. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.