United States Youth Soccer (US Youth Soccer) Audience in United States
United States Youth Soccer (US Youth Soccer) has an estimated audience of 258,272 people in United States. 43.2% are female, 56.8% are male, average age 32.2. Top regions: Texas, California, Florida. Top brand affinities: DFB-Pokal, FC Bayern Munich, Major League Soccer, United States national football team, FIFA World Cup.
The average United States Youth Soccer (US Youth Soccer) fan in United States is 32.2 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include DFB-Pokal, FC Bayern Munich, Major League Soccer, with strongest over-indexing on DFB-Pokal (272.75× the country average). Demographically, the United States Youth Soccer (US Youth Soccer) audience skews more male with an average age of 32.2, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: NGO / Political Party · Subtype: Soccer
Demographics of United States Youth Soccer (US Youth Soccer) fans
| Metric | Value |
|---|---|
| Female | 43.2% |
| Male | 56.8% |
| Average age | 32.2 |
| Estimated audience size | 258,272 |
Audience persona
The typical United States Youth Soccer (US Youth Soccer) fan in United States is more male, around 32.2 years old, with strong Luxury Orientation tendencies and a notable affinity for DFB-Pokal.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 22,994 | 1.04× |
| California | 14,664 | 0.52× |
| Florida | 12,874 | 0.74× |
| New York | 11,859 | 0.82× |
| Pennsylvania | 11,100 | 1.28× |
| New Jersey | 9,189 | 1.4× |
| Ohio | 7,849 | 0.99× |
| Illinois | 7,772 | 0.9× |
| Virginia | 6,856 | 1.09× |
| Utah | 6,246 | 2.7× |
| Michigan | 6,065 | 0.9× |
| North Carolina | 5,952 | 0.77× |
| Georgia | 5,795 | 0.73× |
| Washington | 5,583 | 1.08× |
| Maryland | 4,879 | 1.1× |
| Missouri | 4,535 | 1.09× |
| Massachusetts | 4,470 | 0.88× |
| Tennessee | 4,350 | 0.84× |
| Arizona | 4,083 | 0.77× |
| Wisconsin | 3,805 | 0.98× |
| Indiana | 3,734 | 0.79× |
| Kansas | 3,615 | 1.78× |
| South Carolina | 3,468 | 0.89× |
| Colorado | 3,041 | 0.75× |
| Minnesota | 3,011 | 0.81× |
| Kentucky | 2,924 | 0.9× |
| Connecticut | 2,739 | 1.06× |
| Louisiana | 2,695 | 0.81× |
| Oklahoma | 2,498 | 0.87× |
| Oregon | 2,179 | 0.74× |
| Iowa | 1,744 | 0.82× |
| Alabama | 1,737 | 0.48× |
| Mississippi | 1,710 | 0.8× |
| West Virginia | 1,604 | 1.33× |
| Nevada | 1,488 | 0.6× |
| Idaho | 1,481 | 1.14× |
| Arkansas | 1,243 | 0.58× |
| South Dakota | 1,212 | 2.03× |
| Nebraska | 1,191 | 0.92× |
| Hawaii | 1,075 | 0.97× |
| Alaska | 832 | 1.51× |
| Montana | 781 | 1.09× |
| Washington, District of Columbia | 759 | 0.98× |
| New Hampshire | 740 | 0.73× |
| New Mexico | 721 | 0.56× |
| Rhode Island | 664 | 0.81× |
| North Dakota | 644 | 1.21× |
| Wyoming | 623 | 1.63× |
| Maine | 612 | 0.66× |
| Vermont | 602 | 1.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| DFB-Pokal | 272.75× | Sports |
| FC Bayern Munich | 20× | Sports |
| Major League Soccer | 15.85× | Sports |
| United States national football team | 37.31× | Sports |
| FIFA World Cup | 8.2× | Sports |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Oliver Kahn | 177.99× | Sports |
| Borussia Dortmund | 33.44× | Sports |
| Toronto FC | 78.2× | Sports |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Boston Marathon | 20.43× | Sports |
| Los Angeles FC | 25.21× | Sports |
| PSV Eindhoven | 43.67× | Sports |
| Jennifer Love Hewitt | 13.91× | Movies & TV |
| Handball-Bundesliga | 151.53× | Sports |
| San Jose Earthquakes | 39.94× | Sports |
| Vancouver Whitecaps FC | 47.06× | Sports |
| Premier League | 8.59× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.35 |
| Risk Appetite | THRILL | 2.43 |
| Quality Awareness | PREMIUM | 1.31 |
| Sports Activity | POWER | 1.29 |
| Tradition | CONSERVATISM | 1.29 |
| Early Adopter Mentality | POWER | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 91.8% |
| Japan | 1.4% |
| United Kingdom | 1.2% |
See United States Youth Soccer (US Youth Soccer) audiences in other countries
- United States Youth Soccer (US Youth Soccer) — Germany
- United States Youth Soccer (US Youth Soccer) — United Kingdom
- United States Youth Soccer (US Youth Soccer) — France
- United States Youth Soccer (US Youth Soccer) — Italy
- United States Youth Soccer (US Youth Soccer) — Spain
- United States Youth Soccer (US Youth Soccer) — Brazil
- United States Youth Soccer (US Youth Soccer) — Japan
- United States Youth Soccer (US Youth Soccer) — South Korea
- United States Youth Soccer (US Youth Soccer) — India
More Soccer audiences in United States
- FIFA World Cup (61,294,206)
- Real Madrid C.F. (40,048,870)
- FC Barcelona (28,585,997)
- Major League Soccer (21,146,379)
- Manchester United F.C. (18,105,333)
Frequently asked questions
How many fans does United States Youth Soccer (US Youth Soccer) have in United States?
United States Youth Soccer (US Youth Soccer) has an estimated audience of 258,272 people in United States, concentrated in Texas and California.
What is the gender split and age of United States Youth Soccer (US Youth Soccer) fans?
43.2% of United States Youth Soccer (US Youth Soccer) fans are female, 56.8% are male, with an average age of 32.2 years.
Which brands do United States Youth Soccer (US Youth Soccer) fans like most?
United States Youth Soccer (US Youth Soccer) fans show strongest brand affinity for DFB-Pokal (272.75×), FC Bayern Munich (20×), and Major League Soccer (15.85×) over the country average.
Where do United States Youth Soccer (US Youth Soccer) fans live in United States?
United States Youth Soccer (US Youth Soccer) fans in United States are most concentrated in Texas (reach 22,994), California (reach 14,664), and Florida (reach 12,874). These three regions account for the largest share of the active audience.
What other brands do United States Youth Soccer (US Youth Soccer) fans also like?
Beyond United States Youth Soccer (US Youth Soccer) itself, the audience over-indexes on FC Bayern Munich (20×), Major League Soccer (15.85×), United States national football team (37.31×), and FIFA World Cup (8.2×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for United States Youth Soccer (US Youth Soccer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.