Rascasse Audience Intelligence

University of San Francisco Audience in United States

Name: University of San Francisco — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about University of San Francisco in United States — modelled from more than twelve digital signal sources. University of San Francisco has an estimated audience of 368,344 people in United States.

#371among University in United States #4885among POI in United States #2659in Business & Career

The average University of San Francisco fan in United States is 36.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Washington.

Top brand affinities include University of California, New York University, Western Governors University, with strongest over-indexing on University of California (33.91× the country average).

Demographically, the University of San Francisco audience skews more female with an average age of 36.2, and over-indexes on personality traits such as Indulgence, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical University of San Francisco fan in United States is more female, around 36.2 years old, with strong Indulgence tendencies and a notable affinity for University of California.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the University of San Francisco profile in United States.

Audience size

368K

in United States

Gender

58.7%♀

41.3% male

Age

36.2

average years

Country rank

#43429

POI in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of University of San Francisco fans

58.7% are female, 41.3% are male, average age 36.2.

Fig. 02

Gender split

58.7%

Female

41.3%

Male

Demographic split for University of San Francisco audience in United States
Metric	Value
Female	58.7%
Male	41.3%
Average age	36.2
Estimated audience size	368,344

Fig. 03

Age distribution

Age distribution of the University of San Francisco audience in United States
Age bracket	Share	%
16-19		25%
20-29		24%
30-39		22%
40-49		14%
50+		15%

Fig. 04

Worldwide distribution

45.6%

of the worldwide University of San Francisco audience comes from United States.

Worldwide audience distribution share by country for University of San Francisco
Country	Share
United States	45.6%
Brazil	14.5%
Japan	5.8%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the University of San Francisco audience in United States is strongest.

Fig. 05

Top regions by affinity

University of San Francisco fans by region: top regions in United States
#	Region	Reach	×
01	California	~300K	7.96×
02	Hawaii	~7K	4.28×
03	Oregon	~10K	2.87×
04	Washington	~20K	2.54×
05	Nevada	~6K	1.79×
06	Washington, District of Columbia	~2K	1.53×
07	Colorado	~8K	1.46×
08	Massachusetts	~8K	1.16×
09	Vermont	<1K	1.08×
10	Arizona	~8K	1.07×
11	Idaho	~2K	1.04×
12	Connecticut	~4K	1.02×
13	Alaska	<1K	0.94×
14	Minnesota	~5K	0.90×
15	Maryland	~6K	0.87×
16	Montana	<1K	0.87×
17	Illinois	~10K	0.85×
18	New Mexico	~2K	0.85×
19	Rhode Island	<1K	0.84×
20	Virginia	~7K	0.82×
21	New Hampshire	~1K	0.79×
22	Texas	~20K	0.76×
23	South Dakota	<1K	0.76×
24	North Dakota	<1K	0.76×
25	New York	~20K	0.75×
26	Utah	~2K	0.75×
27	Maine	<1K	0.75×
28	Delaware	<1K	0.74×
29	Nebraska	~1K	0.72×
30	New Jersey	~7K	0.71×
31	Georgia	~8K	0.67×
32	Missouri	~4K	0.65×
33	West Virginia	~1K	0.65×
34	Louisiana	~3K	0.63×
35	Kansas	~2K	0.62×
36	Pennsylvania	~8K	0.61×
37	Iowa	~2K	0.59×
38	Mississippi	~2K	0.59×
39	Wisconsin	~3K	0.58×
40	Arkansas	~2K	0.58×
41	Florida	~10K	0.56×
42	North Carolina	~6K	0.54×
43	Indiana	~4K	0.54×
44	Oklahoma	~2K	0.54×
45	Tennessee	~4K	0.53×
46	Kentucky	~2K	0.51×
47	South Carolina	~3K	0.50×
48	Alabama	~3K	0.50×
49	Ohio	~5K	0.48×
50	Michigan	~5K	0.48×

Affinity by region — University of San Francisco, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the University of San Francisco audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for University of San Francisco audience
#	Interest	Category	×
01	Hickory Farms	Shopping	56.67×
02	Western Governors University	Business & Career	43.61×
03	New York University	Business & Career	40.47×
04	Trend Micro	Technology & Electronics	35.54×
05	RingCentral	Technology & Electronics	34.56×
06	Boston College	Business & Career	34.39×
07	University of California	Business & Career	33.91×
08	Colgate University	Business & Career	32.19×
09	Yu-Gi-Oh! GX	Movies & TV	24.93×
10	Kansas Jayhawks men's basketball	Sports	20.91×
11	University of Notre Dame	Business & Career	20.13×
12	Thandie Newton	Movies & TV	17.59×
13	Data science	Business & Career	14.91×
14	FlightAware	Travel & Leisure	13.99×
15	Washing	Beauty & Wellness	11.68×
16	General Hospital	Movies & TV	11.61×
17	Master's degree	Business & Career	4.38×
18	Innovation	Business & Career	3.84×
19	University	Business & Career	3.39×
20	Cooking	Food & Beverages	1.75×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the University of San Francisco audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by University of San Francisco audience · What stands out
Trait	Cluster	Score
Indulgence	JOY	2.01×
Career Orientation	POWER	1.82×
Urban Lifestyle	OPEN	1.70×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by University of San Francisco audience · Rather not
Trait	Cluster	Score
Extroversion	THRILL	0.87×
DIY Mentality	THRILL	0.87×
Risk Appetite	THRILL	1.03×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does University of San Francisco have in United States?

University of San Francisco has an estimated audience of 368,344 people in United States, concentrated in California and Texas.

What is the gender split and age of University of San Francisco fans?

58.7% of University of San Francisco fans are female, 41.3% are male, with an average age of 36.2 years.

Which brands do University of San Francisco fans like most?

University of San Francisco fans show strongest brand affinity for University of California (33.91×), New York University (40.47×), and Western Governors University (43.61×) over the country average.

Where do University of San Francisco fans live in United States?

University of San Francisco fans in United States are most concentrated in California (reach ~300K), Texas (reach ~20K), and Washington (reach ~20K). These three regions account for the largest share of the active audience.

What other brands do University of San Francisco fans also like?

Beyond University of San Francisco itself, the audience over-indexes on New York University (40.47×), Western Governors University (43.61×), University of Notre Dame (20.13×), and Hickory Farms (56.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More University audiences in United States

Ohio State University (9,090,455)
University of Texas at Austin (8,908,722)
Harvard University (7,358,517)
University of Florida (6,848,731)
University of California, Los Angeles (6,780,551)

See University of San Francisco audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for University of San Francisco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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