Rascasse Audience Intelligence

Western Governors University Audience in United States

A data profile of the people who buy, follow and care about Western Governors University in United States — modelled from more than twelve digital signal sources. Western Governors University has an estimated audience of 1,321,206 people in United States.

#103among University in United States#1654among POI in United States#1335in Business & Career

The average Western Governors University fan in United States is 37.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Utah.

Top brand affinities include Google Maps, Fuqua School of Business, Capella University, with strongest over-indexing on Google Maps (6.72× the country average).

Demographically, the Western Governors University audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Tradition, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Western Governors University fan in United States is more female, around 37.6 years old, with strong Tradition tendencies and a notable affinity for Google Maps.

Category: Business & Career · Type: POI · Subtype: University

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Western Governors University profile in United States.

Audience size
1.3M
in United States
Gender
61.5%♀
38.5% male
Age
37.6
average years
Country rank
#19483
POI in United States
Fig. 01

Search interest · 12-month trend

+18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Western Governors University fans

61.5% are female, 38.5% are male, average age 37.6.

Fig. 02

Gender split

61.5%
Female
38.5%
Male
Demographic split for Western Governors University audience in United States
MetricValue
Female61.5%
Male38.5%
Average age37.6
Estimated audience size1,321,206
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Western Governors University audience in United States
Age bracketShare%
16-1918%
20-2923%
30-3926%
40-4921%
50+12%
Fig. 04

Worldwide distribution

87.6%

of the worldwide Western Governors University audience comes from United States.

Worldwide audience distribution share by country for Western Governors University
CountryShare
United States87.6%
China1.8%
India1.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Western Governors University audience in United States is strongest.

Fig. 05

Top regions by affinity

Western Governors University fans by region: top regions in United States
#RegionReachAffinity×
01Utah~70K6.25×
02Wyoming~5K2.33×
03Idaho~10K2.11×
04Alaska~4K1.49×
05Georgia~60K1.36×
06Montana~5K1.33×
07Washington~30K1.30×
08Oregon~20K1.15×
09South Carolina~20K1.08×
10Tennessee~30K1.05×
11Virginia~30K1.04×
12Colorado~20K0.97×
13Delaware~4K0.97×
14Mississippi~10K0.96×
15Texas~100K0.94×
16Ohio~40K0.94×
17Alabama~20K0.93×
18North Carolina~40K0.91×
19Michigan~30K0.91×
20Nevada~10K0.91×
21West Virginia~5K0.89×
22North Dakota~2K0.88×
23Oklahoma~10K0.87×
24Maryland~20K0.85×
25Indiana~20K0.84×
26South Dakota~3K0.84×
27Illinois~40K0.83×
28Missouri~20K0.83×
29Arkansas~9K0.83×
30Hawaii~5K0.81×
31Florida~70K0.79×
32Minnesota~20K0.79×
33Arizona~20K0.78×
34Kentucky~10K0.77×
35Iowa~8K0.76×
36New Mexico~5K0.76×
37California~100K0.75×
38Louisiana~10K0.75×
39Washington, District of Columbia~3K0.75×
40Nebraska~5K0.71×
41Kansas~7K0.70×
42Pennsylvania~30K0.67×
43Connecticut~9K0.66×
44Rhode Island~3K0.60×
45New Jersey~20K0.57×
46New Hampshire~3K0.57×
47New York~40K0.55×
48Wisconsin~10K0.55×
49Maine~2K0.52×
50Massachusetts~10K0.44×
Fig. 06

Affinity by region

Affinity by region — Western Governors University, United States
0.44×1.00×6.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Western Governors University audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Western Governors University audience
#·InterestCategoryAffinity×
01Berkeley BreathedLiterature100.86×
02Kaplan UniversityBusiness & Career73.39×
03Fuqua School of BusinessBusiness & Career71.28×
04Ashford UniversityBusiness & Career54.74×
05DeVry UniversityBusiness & Career53.05×
06Capella UniversityBusiness & Career52.18×
07Northcentral UniversityBusiness & Career52.07×
08Southern New Hampshire UniversityBusiness & Career39.04×
09RingCentralTechnology & Electronics33.11×
10Paperless PostShopping31.59×
11Northeastern UniversityBusiness & Career29.40×
12University of PhoenixBusiness & Career24.56×
13New York UniversityBusiness & Career23.06×
14FlippShopping19.33×
15EdXKids & Family15.57×
16CourseraBusiness & Career14.63×
17GitHubInternet & Social Media8.04×
18Google MapsInternet & Social Media6.72×
19Indeed.comBusiness & Career4.82×
20AutoZoneCars & Mobility4.48×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Western Governors University audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Western Governors University audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.72×
Career OrientationPOWER1.60×
Early Adopter MentalityPOWER1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Western Governors University audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.86×
Design AffinityPREMIUM0.86×
Sports ActivityPOWER0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Western Governors University have in United States?

Western Governors University has an estimated audience of 1,321,206 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Western Governors University fans?

61.5% of Western Governors University fans are female, 38.5% are male, with an average age of 37.6 years.

03

Which brands do Western Governors University fans like most?

Western Governors University fans show strongest brand affinity for Google Maps (6.72×), Fuqua School of Business (71.28×), and Capella University (52.18×) over the country average.

04

Where do Western Governors University fans live in United States?

Western Governors University fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Utah (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Western Governors University fans also like?

Beyond Western Governors University itself, the audience over-indexes on Fuqua School of Business (71.28×), Capella University (52.18×), Paperless Post (31.59×), and Ashford University (54.74×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Western Governors University. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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