Unknown (2011 film) Audience in United States

Unknown (2011 film) logo

Unknown (2011 film) has an estimated audience of 855,468 people in United States. 50.3% are female, 49.7% are male, average age 39.5. Top brand affinities: Nationality, Huánuco, Google Photos, Like Dandelion Dust, Corona (band).

Top brand affinities include Nationality, Huánuco, Google Photos, with strongest over-indexing on Nationality (5.42× the country average). Demographically, the Unknown (2011 film) audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Luxury Orientation, Need for Security.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Unknown (2011 film) fans

Demographic split for Unknown (2011 film) audience in United States
MetricValue
Female50.3%
Male49.7%
Average age39.5
Estimated audience size855,468

Audience persona

The typical Unknown (2011 film) fan in United States is balanced, around 39.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Nationality.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Unknown (2011 film) audience
BrandAffinityCategory
Nationality5.42×Politics & Society
Huánuco16.31×Travel & Leisure
Google Photos3.24×Technology & Electronics
Like Dandelion Dust18.72×Movies & TV
Corona (band)6.1×Music & Radio
Nancy Cartwright11.01×Movies & TV
Historic site4.24×Arts & Culture
Panama3.64×Travel & Leisure
Home equity1.94×Home & Garden
Voter registration4.24×Politics & Society
Vocal harmony3.93×Music & Radio
Nebraska Cornhuskers football3.02×Sports
Maracaibo9.44×Travel & Leisure
Personalised Gifts3.51×Home & Garden
Manicaland Province202.01×Travel & Leisure
Home staging4.01×Home & Garden
James Madison University9.58×Business & Career
Sears2.94×Shopping
Hog Hunting2.35×Sports
The Halal Guys4.4×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Unknown (2011 film) audience
TraitClusterScore
Luxury OrientationPREMIUM1.3
Need for SecurityCONSERVATISM1.23
SpiritualityBALANCE1.06
MindfulnessBALANCE0.99
IndulgenceJOY0.99
ExtroversionTHRILL0.98

Worldwide distribution

Worldwide audience distribution share by country for Unknown (2011 film)
CountryShare
United States9.1%
China7.6%
Japan7.6%

See Unknown (2011 film) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Unknown (2011 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.