Vexillology Audience in United States
Vexillology has an estimated audience of 342,850 people in United States. 48.2% are female, 51.8% are male, average age 48.4. Top regions: California, Texas, New York. Top brand affinities: Elsword, Alaska, Pillow, Zoo Tycoon (series), Fairy godmother.
The average Vexillology fan in United States is 48.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Elsword, Alaska, Pillow, with strongest over-indexing on Elsword (18.34× the country average). Demographically, the Vexillology audience skews balanced with an average age of 48.4, and over-indexes on personality traits such as DIY Mentality, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Type: Website / Newspaper / Magazine
Demographics of Vexillology fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 48.4 |
| Estimated audience size | 342,850 |
Audience persona
The typical Vexillology fan in United States is balanced, around 48.4 years old, with strong DIY Mentality tendencies and a notable affinity for Elsword.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 35,983 | 0.95× |
| Texas | 22,989 | 0.78× |
| New York | 20,383 | 1.06× |
| Florida | 18,425 | 0.79× |
| Illinois | 15,673 | 1.37× |
| Pennsylvania | 12,909 | 1.12× |
| Ohio | 10,251 | 0.97× |
| Washington | 10,200 | 1.48× |
| Virginia | 9,504 | 1.14× |
| Georgia | 9,265 | 0.88× |
| North Carolina | 9,205 | 0.89× |
| Michigan | 9,126 | 1.02× |
| Massachusetts | 8,756 | 1.3× |
| New Jersey | 8,016 | 0.92× |
| Maryland | 7,456 | 1.26× |
| Minnesota | 6,331 | 1.29× |
| Missouri | 6,270 | 1.13× |
| Tennessee | 6,045 | 0.88× |
| Colorado | 5,951 | 1.1× |
| Indiana | 5,722 | 0.91× |
| Arizona | 5,514 | 0.79× |
| Oregon | 5,338 | 1.36× |
| Wisconsin | 5,324 | 1.03× |
| South Carolina | 4,308 | 0.84× |
| Utah | 3,869 | 1.26× |
| Kentucky | 3,840 | 0.89× |
| Connecticut | 3,660 | 1.06× |
| Alabama | 3,399 | 0.71× |
| Louisiana | 3,287 | 0.74× |
| Oklahoma | 3,212 | 0.84× |
| Kansas | 2,526 | 0.94× |
| Maine | 2,445 | 1.99× |
| Iowa | 2,438 | 0.86× |
| Nevada | 2,405 | 0.73× |
| Arkansas | 2,092 | 0.74× |
| Washington, District of Columbia | 2,070 | 2.01× |
| Mississippi | 1,835 | 0.65× |
| New Hampshire | 1,714 | 1.27× |
| Nebraska | 1,605 | 0.93× |
| Idaho | 1,503 | 0.87× |
| New Mexico | 1,306 | 0.76× |
| Hawaii | 1,256 | 0.85× |
| West Virginia | 1,243 | 0.78× |
| Rhode Island | 953 | 0.87× |
| Montana | 846 | 0.89× |
| Delaware | 773 | 0.82× |
| Alaska | 722 | 0.98× |
| Vermont | 690 | 1.15× |
| North Dakota | 548 | 0.78× |
| South Dakota | 524 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Elsword | 18.34× | Games |
| Alaska | 1.86× | Travel & Leisure |
| Pillow | 2.08× | Home & Garden |
| Zoo Tycoon (series) | 18.34× | Games |
| Fairy godmother | 4.13× | Literature |
| Governor of Michigan | 3.92× | Politics & Society |
| N1 road (South Africa) | 2.12× | Travel & Leisure |
| Sinaloa | 1.81× | Travel & Leisure |
| Goop | 2.36× | Internet & Social Media |
| Home staging | 2.2× | Home & Garden |
| JTV (Indonesia) | 2.17× | |
| Enfamil | 2.75× | Kids & Family |
| Hipster | 3.87× | Politics & Society |
| Wok | 2.59× | Food & Beverages |
| headspace | 3.57× | Health |
| ABC 7 Chicago | 1.62× | Movies & TV |
| Google Home | 2.42× | Technology & Electronics |
| Cherish (group) | 4.05× | Music & Radio |
| nbc chicago | 2.07× | Movies & TV |
| HydraFacial | 3.01× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 2.1 |
| Individualism | JOY | 2 |
| Convenience Orientation | PREMIUM | 1.74 |
| Community Orientation | OPEN | 1.47 |
| Career Orientation | POWER | 1.46 |
| Family Orientation | CONSERVATISM | 1.41 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 61.4% |
| United Kingdom | 10.2% |
| Germany | 7.9% |
See Vexillology audiences in other countries
More audiences in United States
Frequently asked questions
How many fans does Vexillology have in United States?
Vexillology has an estimated audience of 342,850 people in United States, concentrated in California and Texas.
What is the gender split and age of Vexillology fans?
48.2% of Vexillology fans are female, 51.8% are male, with an average age of 48.4 years.
Which brands do Vexillology fans like most?
Vexillology fans show strongest brand affinity for Elsword (18.34×), Alaska (1.86×), and Pillow (2.08×) over the country average.
Where do Vexillology fans live in United States?
Vexillology fans in United States are most concentrated in California (reach 35,983), Texas (reach 22,989), and New York (reach 20,383). These three regions account for the largest share of the active audience.
What other brands do Vexillology fans also like?
Beyond Vexillology itself, the audience over-indexes on Alaska (1.86×), Pillow (2.08×), Zoo Tycoon (series) (18.34×), and Fairy godmother (4.13×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Vexillology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.