Rascasse Audience Intelligence

Video camera Audience in United States

A data profile of the people who buy, follow and care about Video camera in United States — modelled from more than twelve digital signal sources. Video camera has an estimated audience of 4,959,457 people in United States.

#3816among Topic in United States#295in Technology & Electronics

The average Video camera fan in United States is 42.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Fiberglass, Digital camera, Apple Store, with strongest over-indexing on Fiberglass (6.76× the country average).

Demographically, the Video camera audience skews more male with an average age of 42.0, and over-indexes on personality traits such as Need for Security, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Video camera fan in United States is more male, around 42.0 years old, with strong Need for Security tendencies and a notable affinity for Fiberglass.

Category: Technology & Electronics · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Video camera profile in United States.

Audience size
5M
in United States
Gender
41.8%♀
58.2% male
Age
42.0
average years
Country rank
#6757
Topic in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Video camera fans

41.8% are female, 58.2% are male, average age 42.0.

Fig. 02

Gender split

41.8%
Female
58.2%
Male
Demographic split for Video camera audience in United States
MetricValue
Female41.8%
Male58.2%
Average age42.0
Estimated audience size4,959,457
Fig. 03

Age distribution

Ø 42.0
average years
Age distribution of the Video camera audience in United States
Age bracketShare%
16-1916%
20-2916%
30-3918%
40-4922%
50+28%
Fig. 04

Worldwide distribution

17.8%

of the worldwide Video camera audience comes from United States.

Worldwide audience distribution share by country for Video camera
CountryShare
United States17.8%
Japan8.8%
United Kingdom5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Video camera audience in United States is strongest.

Fig. 05

Top regions by affinity

Video camera fans by region: top regions in United States
#RegionReachAffinity×
01Utah~60K1.28×
02Mississippi~50K1.27×
03Louisiana~80K1.22×
04Oklahoma~70K1.22×
05Alabama~80K1.20×
06Arkansas~50K1.17×
07Kentucky~70K1.14×
08California~600K1.13×
09West Virginia~30K1.11×
10Texas~500K1.09×
11Georgia~200K1.08×
12Tennessee~100K1.08×
13Maryland~90K1.08×
14Idaho~30K1.06×
15Pennsylvania~200K1.04×
16Hawaii~20K1.04×
17Missouri~80K1.03×
18South Carolina~80K1.01×
19Kansas~40K1.00×
20Maine~20K1.00×
21Indiana~90K0.99×
22North Carolina~100K0.98×
23Arizona~100K0.98×
24Montana~10K0.98×
25Ohio~100K0.97×
26Michigan~100K0.97×
27Connecticut~50K0.97×
28New Mexico~20K0.97×
29New Hampshire~20K0.96×
30North Dakota~10K0.96×
31Florida~300K0.95×
32New Jersey~100K0.95×
33Virginia~100K0.95×
34Nevada~50K0.95×
35New York~300K0.94×
36Illinois~200K0.94×
37Iowa~40K0.94×
38Washington~90K0.93×
39Oregon~50K0.93×
40South Dakota~10K0.93×
41Nebraska~20K0.92×
42Rhode Island~10K0.92×
43Minnesota~60K0.91×
44Massachusetts~90K0.90×
45Delaware~10K0.90×
46Alaska~10K0.90×
47Colorado~70K0.89×
48Vermont~8K0.89×
49Washington, District of Columbia~10K0.88×
50Wisconsin~60K0.85×
Fig. 06

Affinity by region

Affinity by region — Video camera, United States
0.85×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Video camera audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Video camera audience
#·InterestCategoryAffinity×
01Camera stabilizerTechnology & Electronics14.84×
02GimbalTechnology & Electronics14.83×
03Zoom lensTechnology & Electronics9.76×
04FiberglassTechnology & Electronics6.76×
05Digital cameraTechnology & Electronics5.42×
06Dropbox (service)Technology & Electronics5.03×
07Apple StoreShopping4.76×
08PrimarkShopping4.57×
09Information securityBusiness & Career3.41×
10VideographyInternet & Social Media3.37×
11Web serverTechnology & Electronics3.10×
12InnovationBusiness & Career2.78×
13Natural skin careBeauty & Wellness2.25×
14Digital photographyBusiness & Career2.00×
15Do it yourself (DIY)Home & Garden1.81×
16Bass guitarMusic & Radio1.80×
17MenardsHome & Garden1.73×
18Planet FitnessSports1.72×
19Google DriveTechnology & Electronics1.63×
20SupermanMovies & TV1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Video camera audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Video camera audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM3.16×
TravellingTHRILL1.77×
Risk AppetiteTHRILL1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Video camera audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.85×
SpiritualityBALANCE0.86×
TraditionCONSERVATISM0.88×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Video camera have in United States?

Video camera has an estimated audience of 4,959,457 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Video camera fans?

41.8% of Video camera fans are female, 58.2% are male, with an average age of 42.0 years.

03

Which brands do Video camera fans like most?

Video camera fans show strongest brand affinity for Fiberglass (6.76×), Digital camera (5.42×), and Apple Store (4.76×) over the country average.

04

Where do Video camera fans live in United States?

Video camera fans in United States are most concentrated in California (reach ~600K), Texas (reach ~500K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Video camera fans also like?

Beyond Video camera itself, the audience over-indexes on Digital camera (5.42×), Apple Store (4.76×), Superman (1.58×), and Do it yourself (DIY) (1.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Technology & Electronics audiences in United States

See Video camera audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Video camera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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