Video camera Audience in Germany
Video camera has an estimated audience of 981,695 people in Germany. 41.6% are female, 58.4% are male, average age 39.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Wedding videography, Livemusic, Wedding Planners, AFC Champions League, Spiegel Online.
The average Video camera fan in Germany is 39.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Wedding videography, Livemusic, Wedding Planners, with strongest over-indexing on Wedding videography (19.53× the country average). Demographically, the Video camera audience skews more male with an average age of 39.1, and over-indexes on personality traits such as DIY Mentality, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Video camera fans
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 39.1 |
| Estimated audience size | 981,695 |
Audience persona
The typical Video camera fan in Germany is more male, around 39.1 years old, with strong DIY Mentality tendencies and a notable affinity for Wedding videography.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 231,120 | 1.08× |
| Bayern | 141,573 | 0.9× |
| Baden-Württemberg | 131,540 | 0.98× |
| Niedersachsen | 99,496 | 1.04× |
| Hessen | 70,815 | 0.95× |
| Sachsen | 54,395 | 1.13× |
| Rheinland-Pfalz | 47,417 | 0.96× |
| Berlin | 44,331 | 1.01× |
| Schleswig-Holstein | 36,545 | 1.04× |
| Brandenburg | 31,725 | 1.04× |
| Sachsen-Anhalt | 26,976 | 1.06× |
| Thüringen | 26,400 | 1.06× |
| Hamburg | 21,235 | 0.96× |
| Mecklenburg-Vorpommern | 19,249 | 1.03× |
| Saarland | 10,625 | 0.88× |
| Bremen | 7,479 | 0.89× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Wedding videography | 19.53× | Kids & Family |
| Livemusic | 4.98× | Music & Radio |
| Wedding Planners | 9.19× | Kids & Family |
| AFC Champions League | 52.06× | Sports |
| Spiegel Online | 2.27× | News |
| Pentax | 14.35× | Technology & Electronics |
| Do it yourself (DIY) | 2.2× | Home & Garden |
| Hasselblad | 13.08× | Technology & Electronics |
| Batman | 2.4× | Movies & TV |
| Skyscanner | 3.83× | Travel & Leisure |
| Modern architecture | 3.09× | Arts & Culture |
| Snorkeling | 5.75× | Sports |
| Action camera | 10.11× | Technology & Electronics |
| Property finder | 3.28× | Home & Garden |
| Airbnb | 2.01× | Travel & Leisure |
| Backpacking (travel) | 3.64× | Travel & Leisure |
| Digital camera | 4.24× | Technology & Electronics |
| Renovation | 2.44× | Home & Garden |
| FRITZ!Box | 2.42× | Technology & Electronics |
| Alpine skiing | 2.63× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| DIY Mentality | THRILL | 1.89 |
| Quality Awareness | PREMIUM | 1.87 |
| Design Affinity | PREMIUM | 1.81 |
| Sustainability | BALANCE | 1.77 |
| Early Adopter Mentality | POWER | 1.72 |
| Travelling | THRILL | 1.69 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.8% |
| Japan | 8.8% |
| United Kingdom | 5.7% |
See Video camera audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Video camera have in Germany?
Video camera has an estimated audience of 981,695 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Video camera fans?
41.6% of Video camera fans are female, 58.4% are male, with an average age of 39.1 years.
Which brands do Video camera fans like most?
Video camera fans show strongest brand affinity for Wedding videography (19.53×), Livemusic (4.98×), and Wedding Planners (9.19×) over the country average.
Where do Video camera fans live in Germany?
Video camera fans in Germany are most concentrated in Nordrhein-Westfalen (reach 231,120), Bayern (reach 141,573), and Baden-Württemberg (reach 131,540). These three regions account for the largest share of the active audience.
What other brands do Video camera fans also like?
Beyond Video camera itself, the audience over-indexes on Livemusic (4.98×), Wedding Planners (9.19×), AFC Champions League (52.06×), and Spiegel Online (2.27×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Video camera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.