A data profile of the people who buy, follow and care about Vio-lence in United States — modelled from more than twelve digital signal sources. Vio-lence has an estimated audience of 1,052,079 people in United States.
The average Vio-lence fan in United States is 38.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Razor, NASDAQ, Hairstyle, with strongest over-indexing on Razor (7.52× the country average).
Demographically, the Vio-lence audience skews more male with an average age of 38.8, and over-indexes on personality traits such as Extroversion, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Vio-lence fan in United States is more male, around 38.8 years old, with strong Extroversion tendencies and a notable affinity for Razor.
The key figures that characterise the Vio-lence profile in United States.
31.3% are female, 68.7% are male, average age 38.8.
| Metric | Value |
|---|---|
| Female | 31.3% |
| Male | 68.7% |
| Average age | 38.8 |
| Estimated audience size | 1,052,079 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 17% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 17% |
Where the Vio-lence audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Louisiana | ~20K | 1.27× | |
| 02 | Mississippi | ~10K | 1.27× | |
| 03 | Virginia | ~30K | 1.20× | |
| 04 | Georgia | ~40K | 1.19× | |
| 05 | Maryland | ~20K | 1.19× | |
| 06 | California | ~100K | 1.17× | |
| 07 | Alabama | ~20K | 1.15× | |
| 08 | New Mexico | ~6K | 1.15× | |
| 09 | North Carolina | ~40K | 1.13× | |
| 10 | South Carolina | ~20K | 1.13× | |
| 11 | Oklahoma | ~10K | 1.13× | |
| 12 | Indiana | ~20K | 1.12× | |
| 13 | Kentucky | ~10K | 1.12× | |
| 14 | Texas | ~100K | 1.09× | |
| 15 | Arkansas | ~9K | 1.09× | |
| 16 | Illinois | ~40K | 1.07× | |
| 17 | Ohio | ~30K | 1.05× | |
| 18 | Arizona | ~20K | 1.03× | |
| 19 | Missouri | ~20K | 1.03× | |
| 20 | Oregon | ~10K | 1.02× | |
| 21 | Kansas | ~8K | 1.02× | |
| 22 | Alaska | ~2K | 1.02× | |
| 23 | Nebraska | ~5K | 1.01× | |
| 24 | Michigan | ~30K | 1.00× | |
| 25 | Nevada | ~10K | 1.00× | |
| 26 | Delaware | ~3K | 1.00× | |
| 27 | Pennsylvania | ~30K | 0.99× | |
| 28 | West Virginia | ~5K | 0.99× | |
| 29 | Idaho | ~5K | 0.98× | |
| 30 | Hawaii | ~4K | 0.98× | |
| 31 | South Dakota | ~2K | 0.98× | |
| 32 | North Dakota | ~2K | 0.97× | |
| 33 | New Jersey | ~30K | 0.95× | |
| 34 | Washington | ~20K | 0.95× | |
| 35 | Wisconsin | ~10K | 0.95× | |
| 36 | Iowa | ~8K | 0.93× | |
| 37 | Tennessee | ~20K | 0.92× | |
| 38 | Minnesota | ~10K | 0.91× | |
| 39 | Connecticut | ~9K | 0.90× | |
| 40 | New York | ~50K | 0.89× | |
| 41 | Washington, District of Columbia | ~3K | 0.89× | |
| 42 | Utah | ~8K | 0.88× | |
| 43 | Montana | ~3K | 0.88× | |
| 44 | Vermont | ~2K | 0.88× | |
| 45 | Maine | ~3K | 0.87× | |
| 46 | Rhode Island | ~3K | 0.87× | |
| 47 | Florida | ~60K | 0.86× | |
| 48 | Colorado | ~10K | 0.84× | |
| 49 | Massachusetts | ~20K | 0.82× | |
| 50 | New Hampshire | ~3K | 0.81× |
The strongest cross-interests of the Vio-lence audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wahl Clipper | Beauty & Wellness | 9.04× | ||
| 02 | Razor | Beauty & Wellness | 7.52× | ||
| 03 | Dollar Shave Club | Beauty & Wellness | 6.61× | ||
| 04 | Axe (brand) | Beauty & Wellness | 6.22× | ||
| 05 | Facial hair | Beauty & Wellness | 3.75× | ||
| 06 | Supercuts | Beauty & Wellness | 3.57× | ||
| 07 | NASDAQ | Business & Career | 3.39× | ||
| 08 | Eyebrow | Beauty & Wellness | 2.22× | ||
| 09 | Hair removal | Beauty & Wellness | 1.98× | ||
| 10 | Hair dryer | Beauty & Wellness | 1.92× | ||
| 11 | Hairstyle | Beauty & Wellness | 1.91× | ||
| 12 | Bath and Bodyworks | Shopping | 1.85× | ||
| 13 | Scooby-Doo | Movies & TV | 1.65× | ||
| 14 | Poodle | Pets & Animals | 1.65× | ||
| 15 | French Bulldog | Pets & Animals | 1.60× | ||
| 16 | Subscription business model | Shopping | 1.59× | ||
| 17 | House music | Music & Radio | 1.59× | ||
| 18 | Financial services | Business & Career | 1.58× | ||
| 19 | High school | Business & Career | 1.55× | ||
| 20 | Innovation | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.31× | |
| Indulgence | JOY | 1.23× | |
| Patriotism | CONSERVATISM | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.75× | |
| Tradition | CONSERVATISM | 0.78× | |
| Travelling | THRILL | 0.86× |
Vio-lence has an estimated audience of 1,052,079 people in United States, concentrated in California and Texas.
31.3% of Vio-lence fans are female, 68.7% are male, with an average age of 38.8 years.
Vio-lence fans show strongest brand affinity for Razor (7.52×), NASDAQ (3.39×), and Hairstyle (1.91×) over the country average.
Vio-lence fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Vio-lence itself, the audience over-indexes on NASDAQ (3.39×), Hairstyle (1.91×), Facial hair (3.75×), and Dollar Shave Club (6.61×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Vio-lence. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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