Virgo (astrology) Audience in United States

Virgo (astrology) logo

Virgo (astrology) has an estimated audience of 1,598,568 people in United States. 73.4% are female, 26.6% are male, average age 40.5. Top regions: California, Texas, Florida. Top brand affinities: Natural rubber, Goop, Hibachi, Google Home, No Escape (1994 film).

The average Virgo (astrology) fan in United States is 40.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natural rubber, Goop, Hibachi, with strongest over-indexing on Natural rubber (6.34× the country average). Demographically, the Virgo (astrology) audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Mindfulness, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Virgo (astrology) fans

Demographic split for Virgo (astrology) audience in United States
MetricValue
Female73.4%
Male26.6%
Average age40.5
Estimated audience size1,598,568

Audience persona

The typical Virgo (astrology) fan in United States is more female, around 40.5 years old, with strong Mindfulness tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Virgo (astrology) in United States
RegionReachAffinity
California203,5251.16×
Texas157,7401.15×
Florida121,1041.12×
New York101,5931.14×
Georgia60,8471.24×
Illinois55,9531.05×
North Carolina55,2071.15×
Pennsylvania53,3080.99×
Ohio49,4951.01×
Virginia46,3281.19×
Michigan43,5471.04×
Arizona40,1911.23×
New Jersey39,8240.98×
Tennessee34,3401.07×
Washington32,2041×
Louisiana30,3101.47×
Indiana29,7091.02×
Alabama29,3601.31×
Maryland28,9531.05×
Massachusetts28,9240.92×
South Carolina27,2511.13×
Missouri26,1221.01×
Colorado24,2600.96×
Kentucky20,7181.03×
Wisconsin19,9760.83×
Oklahoma19,4491.1×
Minnesota18,3980.8×
Oregon18,3481×
Nevada18,0911.17×
Mississippi16,2361.23×
Connecticut15,9310.99×
Arkansas14,5561.11×
Utah12,8820.9×
Kansas11,7340.93×
Iowa10,8150.82×
New Mexico8,1671.02×
Hawaii7,2791.06×
Nebraska6,6180.83×
Idaho6,4820.81×
West Virginia6,4100.86×
New Hampshire5,0930.81×
Maine4,7330.83×
Washington, District of Columbia4,6070.96×
Rhode Island4,6010.9×
Delaware3,9360.89×
Montana3,6360.82×
Alaska3,4371.01×
South Dakota2,7120.73×
North Dakota2,3730.72×
Vermont2,1210.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Virgo (astrology) audience
BrandAffinityCategory
Natural rubber6.34×Cars & Mobility
Goop13.79×Internet & Social Media
Hibachi15.44×Food & Beverages
Google Home12.51×Technology & Electronics
No Escape (1994 film)21.46×Movies & TV
Grinch6.37×Movies & TV
Grace Slick13.38×Music & Radio
Governor of Michigan10.74×Politics & Society
Bank account3.05×Business & Career
Wok7.58×Food & Beverages
Nationality2.41×Politics & Society
Combat sport1.79×Sports
headspace10.21×Health
Historic site4.55×Arts & Culture
Ira Glass18×Music & Radio
Hardik Pandya14.64×Sports
Fairy godmother6.68×Literature
Vocal harmony4.03×Music & Radio
La Jolla8.06×Travel & Leisure
TV Fanatic9.12×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Virgo (astrology) audience
TraitClusterScore
MindfulnessBALANCE3.6
LGBTQ+ IdentityOPEN2.28
ExtroversionTHRILL1.65
Pet OwnershipJOY1.59
Community OrientationOPEN1.37
Design AffinityPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Virgo (astrology)
CountryShare
United States24.6%
India9.7%
Brazil6.0%

See Virgo (astrology) audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Virgo (astrology) have in United States?

Virgo (astrology) has an estimated audience of 1,598,568 people in United States, concentrated in California and Texas.

What is the gender split and age of Virgo (astrology) fans?

73.4% of Virgo (astrology) fans are female, 26.6% are male, with an average age of 40.5 years.

Which brands do Virgo (astrology) fans like most?

Virgo (astrology) fans show strongest brand affinity for Natural rubber (6.34×), Goop (13.79×), and Hibachi (15.44×) over the country average.

Where do Virgo (astrology) fans live in United States?

Virgo (astrology) fans in United States are most concentrated in California (reach 203,525), Texas (reach 157,740), and Florida (reach 121,104). These three regions account for the largest share of the active audience.

What other brands do Virgo (astrology) fans also like?

Beyond Virgo (astrology) itself, the audience over-indexes on Goop (13.79×), Hibachi (15.44×), Google Home (12.51×), and No Escape (1994 film) (21.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Virgo (astrology). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.