A data profile of the people who buy, follow and care about Wedding sari in United States — modelled from more than twelve digital signal sources. Wedding sari has an estimated audience of 1,716,443 people in United States.
The average Wedding sari fan in United States is 30.4 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include International education, Formal wear, Key Food, with strongest over-indexing on International education (29.06× the country average).
Demographically, the Wedding sari audience skews more female with an average age of 30.4, and over-indexes on personality traits such as Pet Ownership, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Wedding sari fan in United States is more female, around 30.4 years old, with strong Pet Ownership tendencies and a notable affinity for International education.
The key figures that characterise the Wedding sari profile in United States.
71.8% are female, 28.2% are male, average age 30.4.
| Metric | Value |
|---|---|
| Female | 71.8% |
| Male | 28.2% |
| Average age | 30.4 |
| Estimated audience size | 1,716,443 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 40% | |
| 20-29 | 27% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 5% |
Where the Wedding sari audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | New Jersey | ~90K | 2.02× | |
| 02 | New York | ~200K | 1.89× | |
| 03 | California | ~200K | 1.32× | |
| 04 | Texas | ~200K | 1.31× | |
| 05 | Virginia | ~50K | 1.31× | |
| 06 | Massachusetts | ~40K | 1.25× | |
| 07 | Maryland | ~30K | 1.16× | |
| 08 | Washington | ~40K | 1.15× | |
| 09 | Illinois | ~70K | 1.14× | |
| 10 | Washington, District of Columbia | ~6K | 1.13× | |
| 11 | Pennsylvania | ~60K | 1.12× | |
| 12 | Connecticut | ~20K | 1.12× | |
| 13 | Georgia | ~60K | 1.11× | |
| 14 | Vermont | ~3K | 1.11× | |
| 15 | Alaska | ~4K | 1.09× | |
| 16 | North Dakota | ~4K | 1.09× | |
| 17 | Michigan | ~50K | 1.06× | |
| 18 | South Dakota | ~4K | 1.05× | |
| 19 | Montana | ~5K | 1.01× | |
| 20 | Maine | ~6K | 1.00× | |
| 21 | New Hampshire | ~7K | 0.99× | |
| 22 | Rhode Island | ~5K | 0.99× | |
| 23 | Delaware | ~5K | 0.99× | |
| 24 | North Carolina | ~50K | 0.98× | |
| 25 | West Virginia | ~8K | 0.96× | |
| 26 | Minnesota | ~20K | 0.95× | |
| 27 | Hawaii | ~7K | 0.95× | |
| 28 | Kansas | ~10K | 0.93× | |
| 29 | Nebraska | ~8K | 0.93× | |
| 30 | Idaho | ~8K | 0.93× | |
| 31 | Florida | ~100K | 0.92× | |
| 32 | Ohio | ~50K | 0.92× | |
| 33 | New Mexico | ~8K | 0.92× | |
| 34 | Oregon | ~20K | 0.91× | |
| 35 | Mississippi | ~10K | 0.91× | |
| 36 | Arkansas | ~10K | 0.91× | |
| 37 | Oklahoma | ~20K | 0.90× | |
| 38 | Missouri | ~20K | 0.89× | |
| 39 | Kentucky | ~20K | 0.89× | |
| 40 | Colorado | ~20K | 0.88× | |
| 41 | Iowa | ~10K | 0.88× | |
| 42 | Arizona | ~30K | 0.87× | |
| 43 | Indiana | ~30K | 0.87× | |
| 44 | Louisiana | ~20K | 0.87× | |
| 45 | Utah | ~10K | 0.87× | |
| 46 | Tennessee | ~30K | 0.86× | |
| 47 | Nevada | ~10K | 0.86× | |
| 48 | Wisconsin | ~20K | 0.85× | |
| 49 | South Carolina | ~20K | 0.85× | |
| 50 | Alabama | ~20K | 0.84× |
The strongest cross-interests of the Wedding sari audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cultural tourism | Travel & Leisure | 33.81× | ||
| 02 | International education | Business & Career | 29.06× | ||
| 03 | Strapless dress | Fashion & Accessoires | 24.48× | ||
| 04 | Key Food | Shopping | 19.61× | ||
| 05 | Vera Farmiga | Movies & TV | 16.37× | ||
| 06 | Paperless Post | Shopping | 16.11× | ||
| 07 | Bodrum | Travel & Leisure | 14.91× | ||
| 08 | Georgia O'Keeffe | Arts & Culture | 12.44× | ||
| 09 | Formal wear | Fashion & Accessoires | 11.24× | ||
| 10 | Christoph Waltz | Movies & TV | 10.28× | ||
| 11 | Eva Green | Movies & TV | 9.96× | ||
| 12 | Disneyland Paris | Travel & Leisure | 8.26× | ||
| 13 | Hinduism | Politics & Society | 7.67× | ||
| 14 | Wedding Planners | Kids & Family | 6.13× | ||
| 15 | Designer clothing | Fashion & Accessoires | 4.41× | ||
| 16 | Watercolor painting | Arts & Culture | 4.23× | ||
| 17 | Deal of the day | Shopping | 3.60× | ||
| 18 | Do it yourself (DIY) | Home & Garden | 2.07× | ||
| 19 | Luxury goods | Fashion & Accessoires | 1.96× | ||
| 20 | Superman | Movies & TV | 1.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 3.10× | |
| Design Affinity | PREMIUM | 2.58× | |
| Community Orientation | OPEN | 2.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.67× | |
| Need for Security | CONSERVATISM | 0.73× | |
| Convenience Orientation | PREMIUM | 0.77× |
Wedding sari has an estimated audience of 1,716,443 people in United States, concentrated in California and Texas.
71.8% of Wedding sari fans are female, 28.2% are male, with an average age of 30.4 years.
Wedding sari fans show strongest brand affinity for International education (29.06×), Formal wear (11.24×), and Key Food (19.61×) over the country average.
Wedding sari fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Wedding sari itself, the audience over-indexes on Formal wear (11.24×), Key Food (19.61×), Cultural tourism (33.81×), and Vera Farmiga (16.37×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Wedding sari. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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