Strapless dress Audience in United States

Strapless dress logo

Strapless dress has an estimated audience of 811,430 people in United States. 83.4% are female, 16.6% are male, average age 33.9. Top regions: California, Texas, Florida. Top brand affinities: Sheath dress, Formal wear, Little black dress, Jumper (dress), Backless dress.

The average Strapless dress fan in United States is 33.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Sheath dress, Formal wear, Little black dress, with strongest over-indexing on Sheath dress (170.28× the country average). Demographically, the Strapless dress audience skews more female with an average age of 33.9, and over-indexes on personality traits such as LGBTQ+ Identity, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Strapless dress fans

Demographic split for Strapless dress audience in United States
MetricValue
Female83.4%
Male16.6%
Average age33.9
Estimated audience size811,430

Audience persona

The typical Strapless dress fan in United States is more female, around 33.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Sheath dress.

Top regions in United States

Top regions ranked by reach for Strapless dress in United States
RegionReachAffinity
California131,0161.47×
Texas83,1711.19×
Florida71,4021.3×
New York70,5391.56×
Illinois36,8901.36×
New Jersey33,1891.61×
Pennsylvania30,5571.12×
Georgia28,7861.15×
North Carolina25,6401.05×
Virginia22,6241.14×
Ohio22,5420.9×
Michigan21,9531.03×
Massachusetts21,6281.35×
Washington17,6681.09×
Maryland17,4701.25×
Arizona16,4170.99×
Tennessee16,0680.99×
South Carolina14,0711.15×
Indiana13,0250.88×
Missouri12,6150.96×
Minnesota11,9451.03×
Connecticut11,9271.47×
Alabama11,7391.04×
Louisiana11,4151.09×
Colorado11,1650.87×
Wisconsin10,9750.9×
Kentucky9,6530.95×
Oregon8,8230.95×
Oklahoma8,2860.92×
Nevada6,8910.88×
Utah6,5780.91×
Kansas5,9360.93×
Mississippi5,9100.88×
Iowa5,8120.87×
Arkansas5,5040.82×
Nebraska3,8280.94×
Hawaii3,7101.06×
Washington, District of Columbia3,3241.36×
Idaho3,2310.79×
Rhode Island3,1591.22×
New Hampshire2,6610.83×
West Virginia2,4230.64×
New Mexico2,4040.59×
Maine2,3540.81×
Delaware2,1820.97×
Montana1,3760.61×
South Dakota1,2130.65×
North Dakota1,1810.71×
Vermont1,0800.76×
Alaska7390.43×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Strapless dress audience
BrandAffinityCategory
Sheath dress170.28×Fashion & Accessoires
Formal wear27.01×Fashion & Accessoires
Little black dress53.65×Fashion & Accessoires
Jumper (dress)58.5×Fashion & Accessoires
Backless dress58.6×Fashion & Accessoires
Gown14.17×Fashion & Accessoires
Evening gown39.24×Fashion & Accessoires
Cocktail dress53.39×Fashion & Accessoires
A-line123.98×Fashion & Accessoires
Chewy11.28×Shopping
Bride and Groom16.29×Home & Garden
Shoulder strap40.04×Fashion & Accessoires
Party dress15.61×Fashion & Accessoires
Macy's6.53×Shopping
1990s in fashion11.02×Fashion & Accessoires
Wedding invitation16.58×Home & Garden
Wedding reception11.39×Kids & Family
Women's fashion18.76×Fashion & Accessoires
Designer clothing10.27×Fashion & Accessoires
Online shopping malls21.39×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Strapless dress audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.39
Price SensitivityPREMIUM2.42
Design AffinityPREMIUM2.3
Luxury OrientationPREMIUM2.28
SustainabilityBALANCE2.08
Pet OwnershipJOY1.97

Worldwide distribution

Worldwide audience distribution share by country for Strapless dress
CountryShare
United States9.7%
Saudi Arabia8.4%
Italy3.9%

See Strapless dress audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Strapless dress have in United States?

Strapless dress has an estimated audience of 811,430 people in United States, concentrated in California and Texas.

What is the gender split and age of Strapless dress fans?

83.4% of Strapless dress fans are female, 16.6% are male, with an average age of 33.9 years.

Which brands do Strapless dress fans like most?

Strapless dress fans show strongest brand affinity for Sheath dress (170.28×), Formal wear (27.01×), and Little black dress (53.65×) over the country average.

Where do Strapless dress fans live in United States?

Strapless dress fans in United States are most concentrated in California (reach 131,016), Texas (reach 83,171), and Florida (reach 71,402). These three regions account for the largest share of the active audience.

What other brands do Strapless dress fans also like?

Beyond Strapless dress itself, the audience over-indexes on Formal wear (27.01×), Little black dress (53.65×), Jumper (dress) (58.5×), and Backless dress (58.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Strapless dress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.