Rascasse Audience Intelligence

Sheath dress Audience in United States

A data profile of the people who buy, follow and care about Sheath dress in United States — modelled from more than twelve digital signal sources. Sheath dress has an estimated audience of 788,639 people in United States.

#9579among Topic in United States#1084in Fashion & Accessoires

The average Sheath dress fan in United States is 39.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Strapless dress, Formal wear, Discount stores, with strongest over-indexing on Strapless dress (170.28× the country average).

Demographically, the Sheath dress audience skews more female with an average age of 39.0, and over-indexes on personality traits such as Patriotism, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sheath dress fan in United States is more female, around 39.0 years old, with strong Patriotism tendencies and a notable affinity for Strapless dress.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sheath dress profile in United States.

Audience size
789K
in United States
Gender
93.6%♀
6.4% male
Age
39.0
average years
Country rank
#27722
Topic in United States
Fig. 01

Search interest · 12-month trend

-32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Sheath dress fans

93.6% are female, 6.4% are male, average age 39.0.

Fig. 02

Gender split

93.6%
Female
6.4%
Male
Demographic split for Sheath dress audience in United States
MetricValue
Female93.6%
Male6.4%
Average age39.0
Estimated audience size788,639
Fig. 03

Age distribution

Ø 39.0
average years
Age distribution of the Sheath dress audience in United States
Age bracketShare%
16-1920%
20-2917%
30-3921%
40-4925%
50+16%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Sheath dress audience comes from United States.

Worldwide audience distribution share by country for Sheath dress
CountryShare
United States7.2%
Saudi Arabia6.6%
Ukraine4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sheath dress audience in United States is strongest.

Fig. 05

Top regions by affinity

Sheath dress fans by region: top regions in United States
#RegionReachAffinity×
01Utah~10K1.42×
02Washington, District of Columbia~3K1.38×
03New York~60K1.29×
04Maryland~20K1.19×
05New Jersey~20K1.18×
06Massachusetts~20K1.18×
07Virginia~20K1.15×
08Connecticut~9K1.15×
09Louisiana~10K1.11×
10Washington~20K1.09×
11Montana~2K1.09×
12California~90K1.06×
13Georgia~30K1.06×
14Rhode Island~3K1.06×
15Alabama~10K1.05×
16North Carolina~20K1.04×
17Missouri~10K1.03×
18New Hampshire~3K1.03×
19Illinois~30K1.01×
20Nebraska~4K1.01×
21Vermont~1K1.01×
22Minnesota~10K1.00×
23Michigan~20K0.99×
24Kentucky~10K0.99×
25Texas~70K0.98×
26Oregon~9K0.98×
27Arkansas~6K0.98×
28Idaho~4K0.98×
29Pennsylvania~30K0.97×
30South Carolina~10K0.97×
31Hawaii~3K0.97×
32Maine~3K0.97×
33Arizona~20K0.96×
34Wisconsin~10K0.95×
35Mississippi~6K0.95×
36Kansas~6K0.95×
37Oklahoma~8K0.94×
38Tennessee~10K0.93×
39Iowa~6K0.93×
40West Virginia~3K0.93×
41Delaware~2K0.93×
42North Dakota~2K0.93×
43Florida~50K0.91×
44South Dakota~2K0.91×
45Ohio~20K0.90×
46Alaska~2K0.90×
47Colorado~10K0.89×
48Indiana~10K0.86×
49Nevada~6K0.81×
50New Mexico~3K0.78×
Fig. 06

Affinity by region

Affinity by region — Sheath dress, United States
0.78×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sheath dress audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sheath dress audience
#·InterestCategoryAffinity×
01Strapless dressFashion & Accessoires170.28×
02Formal wearFashion & Accessoires38.99×
03Islamic bankingBusiness & Career28.22×
04Key FoodShopping20.00×
05Zumba DanceSports20.00×
06Paperless PostShopping18.62×
07Taron EgertonMovies & TV18.44×
08Slim-fit pantsFashion & Accessoires11.70×
09JumpsuitFashion & Accessoires8.80×
10Discount storesShopping8.33×
11QVCMovies & TV6.17×
12Business classTravel & Leisure5.98×
13Shopping mallsShopping5.05×
14Mortgage loansBusiness & Career4.55×
15Cyber MondayShopping4.03×
16FedExBusiness & Career3.68×
17ULTA BeautyBeauty & Wellness3.55×
18PinterestInternet & Social Media3.10×
19FurnitureHome & Garden2.86×
20AirbnbTravel & Leisure2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sheath dress audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Sheath dress audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM3.90×
Price SensitivityPREMIUM3.69×
Quality AwarenessPREMIUM2.69×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Sheath dress audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.60×
Risk AppetiteTHRILL0.85×
TraditionCONSERVATISM0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Sheath dress have in United States?

Sheath dress has an estimated audience of 788,639 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Sheath dress fans?

93.6% of Sheath dress fans are female, 6.4% are male, with an average age of 39.0 years.

03

Which brands do Sheath dress fans like most?

Sheath dress fans show strongest brand affinity for Strapless dress (170.28×), Formal wear (38.99×), and Discount stores (8.33×) over the country average.

04

Where do Sheath dress fans live in United States?

Sheath dress fans in United States are most concentrated in California (reach ~90K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Sheath dress fans also like?

Beyond Sheath dress itself, the audience over-indexes on Formal wear (38.99×), Discount stores (8.33×), Taron Egerton (18.44×), and Shopping malls (5.05×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Fashion & Accessoires audiences in United States

See Sheath dress audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sheath dress. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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