Woofer Audience in United States

Woofer logo

Woofer has an estimated audience of 483,838 people in United States. 12.2% are female, 87.8% are male, average age 39.6. Top regions: California, Texas, Washington. Top brand affinities: Hog Hunting, Home construction, Fist of Legend, N1 road (South Africa), Life of Pi.

The average Woofer fan in United States is 39.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Washington. Top brand affinities include Hog Hunting, Home construction, Fist of Legend, with strongest over-indexing on Hog Hunting (4.32× the country average). Demographically, the Woofer audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Need for Security, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Woofer fans

Demographic split for Woofer audience in United States
MetricValue
Female12.2%
Male87.8%
Average age39.6
Estimated audience size483,838

Audience persona

The typical Woofer fan in United States is more male, around 39.6 years old, with strong Need for Security tendencies and a notable affinity for Hog Hunting.

Top regions in United States

Top regions ranked by reach for Woofer in United States
RegionReachAffinity
California51,7940.97×
Texas32,6930.79×
Washington30,8293.18×
New York23,1420.86×
Florida22,3590.68×
Michigan17,2431.36×
South Carolina14,9832.06×
Illinois13,4020.83×
North Carolina10,8700.75×
Georgia10,8340.73×
Pennsylvania10,2780.63×
Ohio9,1890.62×
New Jersey8,8880.72×
Virginia8,3770.71×
Massachusetts7,7220.81×
South Dakota7,5786.78×
Arizona7,5540.76×
Colorado7,4270.97×
Oregon6,8251.23×
Tennessee6,1900.64×
Maryland5,9400.71×
Wisconsin5,6470.78×
Indiana5,6450.64×
Minnesota5,1390.74×
Missouri4,9150.63×
Hawaii4,7912.3×
Louisiana4,5200.72×
Alabama4,2080.62×
Connecticut3,9780.82×
Kentucky3,9630.65×
Utah3,7310.86×
Oklahoma3,3130.62×
Nevada3,2590.7×
Arkansas2,6570.67×
Mississippi2,6170.66×
Kansas2,2800.6×
Iowa2,2190.56×
New Mexico2,1300.88×
Maine1,8651.08×
Idaho1,8240.75×
Nebraska1,6930.7×
New Hampshire1,3730.72×
West Virginia1,3580.6×
Alaska1,3551.31×
Montana1,3421×
Vermont1,1111.31×
Washington, District of Columbia9840.68×
Rhode Island8840.57×
North Dakota7220.73×
Delaware6600.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Woofer audience
BrandAffinityCategory
Hog Hunting4.32×Sports
Home construction1.78×Home & Garden
Fist of Legend26.92×Movies & TV
N1 road (South Africa)3.68×Travel & Leisure
Life of Pi8.24×Movies & TV
Home staging4.25×Home & Garden
Cliff Keen34.35×Sports
Iyanla Vanzant9.77×Business & Career
3D printing1.58×Technology & Electronics
Jesse Plemons2.13×Movies & TV
Wikia2.01×Internet & Social Media
Title Nine6.21×Fashion & Accessoires
Nebraska Cornhuskers football2.02×Sports
MK2.31×Music & Radio
WESH2.69×Movies & TV
Better Off Dead (film)5.83×Movies & TV
Equinix6.99×Business & Career
Eden Lake4.14×Movies & TV
Springfield, Illinois5×Travel & Leisure
Notre Dame Fighting Irish football2.26×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Woofer audience
TraitClusterScore
Need for SecurityCONSERVATISM2.02
Early Adopter MentalityPOWER1.4
Family OrientationCONSERVATISM1.4
Luxury OrientationPREMIUM1.25
LGBTQ+ IdentityOPEN1.24
Risk AppetiteTHRILL1.24

Worldwide distribution

Worldwide audience distribution share by country for Woofer
CountryShare
United States28.6%
India5.8%
United Kingdom4.8%

See Woofer audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Woofer have in United States?

Woofer has an estimated audience of 483,838 people in United States, concentrated in California and Texas.

What is the gender split and age of Woofer fans?

12.2% of Woofer fans are female, 87.8% are male, with an average age of 39.6 years.

Which brands do Woofer fans like most?

Woofer fans show strongest brand affinity for Hog Hunting (4.32×), Home construction (1.78×), and Fist of Legend (26.92×) over the country average.

Where do Woofer fans live in United States?

Woofer fans in United States are most concentrated in California (reach 51,794), Texas (reach 32,693), and Washington (reach 30,829). These three regions account for the largest share of the active audience.

What other brands do Woofer fans also like?

Beyond Woofer itself, the audience over-indexes on Home construction (1.78×), Fist of Legend (26.92×), N1 road (South Africa) (3.68×), and Life of Pi (8.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Woofer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.