Rascasse Audience Intelligence

Minnesota Timberwolves Fan Demographics in United States

Minnesota Timberwolves has an estimated audience of 13.2M people in United States.

#30among Basketball in United States
#53among teams in United States#198in Sports

The average Minnesota Timberwolves fan in United States is 28.8 years old, more male, and lives primarily in Minnesota.

By number of fans, Minnesota Timberwolves ranks #17 among the 30 NBA teams in United States.

Its fans are 1.8 years younger than the group average of 30.6.

Compared with the other 29 NBA teams, Minnesota Timberwolves fans stand out for their interest in Kyle Lowry, Minnesota Lynx and LaMelo Ball.

In Q2/2026, search interest was −24.5% on the same quarter a year earlier; the median across the group was +0.7%.

Interest is seasonal: March, April and May account for 54% of the year's searches, September is the quietest month.

Most fans live in Minnesota, California, Florida.

Top affinities include Kyle Lowry, Minnesota Lynx, Chris Paul, with strongest over-indexing on Kyle Lowry (38.73× the country average).

Demographically, the Minnesota Timberwolves audience skews more male with an average age of 28.8, and over-indexes on personality traits such as Early Adopter Mentality, Risk Appetite.

The typical Minnesota Timberwolves fan in United States is more male, around 28.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Kyle Lowry.

Category: Sports · Type: Team · Subtype: Basketball

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
13.2M
in United States
Gender
41.5%♀
58.5% male
Age
28.8
average years
Country rank
#2645
among all objects in United States
Fig. 01

Search interest · 12-month trend

-24%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Minnesota Timberwolves fans

41.5% are female, 58.5% are male, average age 28.8.

Fig. 02

Gender split

41.5%
Female
58.5%
Male
Demographic split for Minnesota Timberwolves audience in United States
MetricValue
Female41.5%
Male58.5%
Average age28.8
Estimated audience size13.2M
Fig. 03

Age distribution

Ø 28.8
average years
Age distribution of the Minnesota Timberwolves audience in United States
Age bracketShare%
16-2456%
25-3419%
35-4411%
45-548%
55+6%
Fig. 04

Worldwide distribution

59.9%

of the worldwide Minnesota Timberwolves audience comes from United States.

Worldwide audience distribution share by country for Minnesota Timberwolves
CountryShare
United States59.9%
Brazil4.7%
Philippines3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Minnesota Timberwolves fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~4.5M19.55×
02North Dakota~200K7.89×
03South Dakota~100K4.07×
04Wisconsin~300K1.18×
05Iowa~100K1.18×
06Colorado~200K0.77×
07Montana~30K0.70×
08Arizona~200K0.68×
09Nebraska~50K0.62×
10Mississippi~60K0.54×
11Illinois~300K0.51×
12Oklahoma~80K0.50×
13Wyoming~10K0.50×
14Louisiana~90K0.47×
15Georgia~200K0.46×
16Arkansas~50K0.45×
17Alaska~10K0.45×
18Florida~400K0.44×
19Hawaii~20K0.43×
20Nevada~50K0.42×
21Alabama~80K0.41×
22Tennessee~100K0.40×
23Texas~300K0.39×
24California~600K0.38×
25Missouri~90K0.38×
26South Carolina~80K0.38×
27New Mexico~30K0.37×
28Washington, District of Columbia~10K0.36×
29North Carolina~200K0.35×
30Utah~40K0.35×
31Kansas~40K0.35×
32Ohio~200K0.34×
33Michigan~100K0.33×
34Maryland~80K0.33×
35Indiana~90K0.32×
36Kentucky~60K0.32×
37Oregon~50K0.31×
38Delaware~10K0.31×
39New York~200K0.30×
40Virginia~100K0.29×
41Massachusetts~80K0.29×
42Idaho~20K0.29×
43Rhode Island~10K0.29×
44New Jersey~100K0.28×
45Washington~80K0.27×
46Connecticut~30K0.24×
47Maine~10K0.24×
48Pennsylvania~100K0.23×
49New Hampshire~10K0.23×
50West Virginia~20K0.22×
Fig. 06

Affinity by region

Affinity by region — Minnesota Timberwolves, United States
0.22×1.00×19.55×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Minnesota Timberwolves audience vs. the country average
#·InterestCategoryAffinity×
01Kyle LowrySports38.73×
02Minnesota LynxSports23.16×
03Chris PaulSports18.77×
04LaMelo BallSports16.79×
05Memphis GrizzliesSports16.67×
06Indiana PacersSports15.70×
07Washington WizardsSports14.63×
08Los Angeles ClippersSports14.58×
09Carmelo AnthonySports13.80×
10Phoenix SunsSports13.19×
11New Orleans PelicansSports12.71×
12Utah JazzSports12.32×
13WNBASports12.01×
14Stephen CurrySports11.98×
15Charlotte HornetsSports11.10×
16Brooklyn NetsSports10.57×
17New York KnicksSports9.31×
18Caitlin ClarkSports9.26×
19Houston RocketsSports9.17×
20San Antonio SpursSports8.43×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Minnesota Timberwolves audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Minnesota Timberwolves audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.58×
Risk AppetiteTHRILL1.07×
Social Media UsageJOY1.06×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Minnesota Timberwolves audience vs. the country average · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.59×
Design AffinityPREMIUM0.61×
MindfulnessBALANCE0.66×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Minnesota Timberwolves over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/minnesota-timberwolves-889” · Methodology