A data profile of the people who buy, follow and care about Design in United Arab Emirates — modelled from more than twelve digital signal sources. Design has an estimated audience of 5,464,762 people in United Arab Emirates.
The average Design fan in United Arab Emirates is 35.5 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Demographically, the Design audience skews more male with an average age of 35.5, and over-indexes on personality traits such as Mindfulness, Extroversion.
The key figures that characterise the Design profile in United Arab Emirates.
31.8% are female, 68.2% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 31.8% |
| Male | 68.2% |
| Average age | 35.5 |
| Estimated audience size | 5,464,762 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 34% | |
| 30-39 | 30% | |
| 40-49 | 15% | |
| 50+ | 7% |
of the worldwide Design audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 22.7% |
| Japan | 7.0% |
| United Kingdom | 5.3% |
Where the Design audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Ajman | ~700K | 1.16× | |
| 02 | Emirate of Sharjah | ~1.5M | 1.08× | |
| 03 | Ras Al Khaimah | ~300K | 1.07× | |
| 04 | Fujairah | ~100K | 0.96× | |
| 05 | Emirate of Abu Dhabi | ~2M | 0.91× | |
| 06 | Dubai | ~3M | 0.79× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.38× | |
| Extroversion | THRILL | 1.35× | |
| Sports Activity | POWER | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.71× | |
| Travelling | THRILL | 0.95× | |
| Risk Appetite | THRILL | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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