A data profile of the people who buy, follow and care about Motivation in United Arab Emirates — modelled from more than twelve digital signal sources. Motivation has an estimated audience of 2,373,010 people in United Arab Emirates.
The average Motivation fan in United Arab Emirates is 36.2 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Happiness, Psychology, Freelancer, with strongest over-indexing on Happiness (1.59× the country average).
Demographically, the Motivation audience skews more male with an average age of 36.2, and over-indexes on personality traits such as Mindfulness, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Motivation fan in United Arab Emirates is more male, around 36.2 years old, with strong Mindfulness tendencies and a notable affinity for Happiness.
The key figures that characterise the Motivation profile in United Arab Emirates.
27.3% are female, 72.7% are male, average age 36.2.
| Metric | Value |
|---|---|
| Female | 27.3% |
| Male | 72.7% |
| Average age | 36.2 |
| Estimated audience size | 2,373,010 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 35% | |
| 30-39 | 31% | |
| 40-49 | 16% | |
| 50+ | 7% |
of the worldwide Motivation audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 21.2% |
| India | 6.9% |
| Brazil | 5.6% |
Where the Motivation audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Ajman | ~300K | 1.09× | |
| 02 | Emirate of Sharjah | ~600K | 1.05× | |
| 03 | Ras Al Khaimah | ~100K | 1.03× | |
| 04 | Emirate of Abu Dhabi | ~1M | 1.02× | |
| 05 | Fujairah | ~50K | 0.95× | |
| 06 | Dubai | ~1.5M | 0.88× |
The strongest cross-interests of the Motivation audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Primark | Shopping | 1.81× | ||
| 02 | Gymshark | Sports | 1.79× | ||
| 03 | Video editing | Technology & Electronics | 1.71× | ||
| 04 | Star Cinema | Movies & TV | 1.71× | ||
| 05 | Freelancer | Business & Career | 1.67× | ||
| 06 | Horoscope | Health | 1.63× | ||
| 07 | Happiness | Health | 1.59× | ||
| 08 | Mixed martial arts | Sports | 1.58× | ||
| 09 | Self-esteem | Health | 1.58× | ||
| 10 | Aerobics | Sports | 1.58× | ||
| 11 | Kashmir | Fashion & Accessoires | 1.57× | ||
| 12 | Self-awareness | Health | 1.56× | ||
| 13 | New Zealand | Travel & Leisure | 1.55× | ||
| 14 | Warner Bros. | Movies & TV | 1.55× | ||
| 15 | Wizz Air | Travel & Leisure | 1.54× | ||
| 16 | Psychology | Business & Career | 1.53× | ||
| 17 | Singapore | Travel & Leisure | 1.53× | ||
| 18 | Weather | Home & Garden | 1.51× | ||
| 19 | Scuba diving | Travel & Leisure | 1.51× | ||
| 20 | ICloud | Technology & Electronics | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.44× | |
| Pet Ownership | JOY | 1.23× | |
| Extroversion | THRILL | 1.22× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.78× | |
| Price Sensitivity | PREMIUM | 0.78× | |
| Urban Lifestyle | OPEN | 0.82× |
Motivation has an estimated audience of 2,373,010 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
27.3% of Motivation fans are female, 72.7% are male, with an average age of 36.2 years.
Motivation fans show strongest brand affinity for Happiness (1.59×), Psychology (1.53×), and Freelancer (1.67×) over the country average.
Motivation fans in United Arab Emirates are most concentrated in Dubai (reach ~1.5M), Emirate of Abu Dhabi (reach ~1M), and Emirate of Sharjah (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Motivation itself, the audience over-indexes on Psychology (1.53×), Freelancer (1.67×), Mixed martial arts (1.58×), and Singapore (1.53×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Motivation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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