A data profile of the people who buy, follow and care about Nature in United Arab Emirates — modelled from more than twelve digital signal sources. Nature has an estimated audience of 3,428,105 people in United Arab Emirates.
The average Nature fan in United Arab Emirates is 36.6 years old, more male, and lives primarily in Dubai.
The audience is concentrated in Dubai, Emirate of Abu Dhabi, Emirate of Sharjah.
Top brand affinities include Comedy movies, Music videos, Friendship, with strongest over-indexing on Comedy movies (1.51× the country average).
Demographically, the Nature audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Family Orientation, Travelling.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 6 regions tracked by Rascasse.
The typical Nature fan in United Arab Emirates is more male, around 36.6 years old, with strong Family Orientation tendencies and a notable affinity for Comedy movies.
The key figures that characterise the Nature profile in United Arab Emirates.
31.0% are female, 69.0% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 31.0% |
| Male | 69.0% |
| Average age | 36.6 |
| Estimated audience size | 3,428,105 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 34% | |
| 30-39 | 31% | |
| 40-49 | 17% | |
| 50+ | 7% |
of the worldwide Nature audience comes from United Arab Emirates.
| Country | Share |
|---|---|
| United States | 18.6% |
| Italy | 5.1% |
| Brazil | 4.7% |
Where the Nature audience in United Arab Emirates is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Emirate of Sharjah | ~900K | 1.11× | |
| 02 | Emirate of Ajman | ~400K | 1.07× | |
| 03 | Ras Al Khaimah | ~200K | 1.07× | |
| 04 | Emirate of Abu Dhabi | ~1.5M | 0.97× | |
| 05 | Fujairah | ~80K | 0.97× | |
| 06 | Dubai | ~2M | 0.80× |
The strongest cross-interests of the Nature audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Birds | Pets & Animals | 1.78× | ||
| 02 | Free software | Technology & Electronics | 1.72× | ||
| 03 | Viral video | Internet & Social Media | 1.66× | ||
| 04 | Volunteering | Politics & Society | 1.66× | ||
| 05 | Cats | Pets & Animals | 1.63× | ||
| 06 | Music videos | Music & Radio | 1.62× | ||
| 07 | Global Television Network | Movies & TV | 1.62× | ||
| 08 | Friendship | Kids & Family | 1.60× | ||
| 09 | Charity and causes | Business & Career | 1.59× | ||
| 10 | Agriculture | Business & Career | 1.58× | ||
| 11 | Gambling | Games | 1.58× | ||
| 12 | Rock music | Music & Radio | 1.55× | ||
| 13 | Dogs | Pets & Animals | 1.55× | ||
| 14 | Crafts | Home & Garden | 1.54× | ||
| 15 | Beaches | Travel & Leisure | 1.53× | ||
| 16 | Comedy movies | Movies & TV | 1.51× | ||
| 17 | First-person shooter games | Games | 1.51× | ||
| 18 | Literature | Business & Career | 1.51× | ||
| 19 | Dance | Business & Career | 1.50× | ||
| 20 | Politics | Politics & Society | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.32× | |
| Travelling | THRILL | 1.24× | |
| Design Affinity | PREMIUM | 0.99× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.61× | |
| Patriotism | CONSERVATISM | 0.68× | |
| Social Media Usage | JOY | 0.94× |
Nature has an estimated audience of 3,428,105 people in United Arab Emirates, concentrated in Dubai and Emirate of Abu Dhabi.
31.0% of Nature fans are female, 69.0% are male, with an average age of 36.6 years.
Nature fans show strongest brand affinity for Comedy movies (1.51×), Music videos (1.62×), and Friendship (1.6×) over the country average.
Nature fans in United Arab Emirates are most concentrated in Dubai (reach ~2M), Emirate of Abu Dhabi (reach ~1.5M), and Emirate of Sharjah (reach ~900K). These three regions account for the largest share of the active audience.
Beyond Nature itself, the audience over-indexes on Music videos (1.62×), Friendship (1.6×), Dance (1.5×), and Free software (1.72×) compared to the United Arab Emirates average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Arab Emirates who actively search for Nature. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Arab Emirates. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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