A data profile of the people who buy, follow and care about Academy in Austria — modelled from more than twelve digital signal sources. Academy has an estimated audience of 936,616 people in Austria.
Academy has an estimated audience of 936,616 people in Austria. 57.9% are female, 42.1% are male, average age 40.7. Top brand affinities: Job interview, Politics, Austrian Airlines, TripAdvisor, WhatsApp.
Top brand affinities include Job interview, Politics, Austrian Airlines, with strongest over-indexing on Job interview (5.68× the country average).
Demographically, the Academy audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Career Orientation, Community Orientation.
The typical Academy fan in Austria is more female, around 40.7 years old, with strong Career Orientation tendencies and a notable affinity for Job interview.
The key figures that characterise the Academy profile in Austria.
57.9% are female, 42.1% are male, average age 40.7.
| Metric | Value |
|---|---|
| Female | 57.9% |
| Male | 42.1% |
| Average age | 40.7 |
| Estimated audience size | 936,616 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 20% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 21% |
of the worldwide Academy audience comes from Austria.
| Country | Share |
|---|---|
| United States | 17.5% |
| Brazil | 8.9% |
| Italy | 5.3% |
The strongest cross-interests of the Academy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Job interview | Business & Career | 5.68× | ||
| 02 | TripAdvisor | Travel & Leisure | 3.14× | ||
| 03 | Career development | Business & Career | 2.42× | ||
| 04 | Cruises | Travel & Leisure | 2.19× | ||
| 05 | Politics | Politics & Society | 2.01× | ||
| 06 | Charity and causes | Business & Career | 1.88× | ||
| 07 | Hobby | Home & Garden | 1.80× | ||
| 08 | Cineplexx Cinemas | Movies & TV | 1.79× | ||
| 09 | Italian cuisine | Food & Beverages | 1.79× | ||
| 10 | Wikipedia | Internet & Social Media | 1.77× | ||
| 11 | Austrian Airlines | Travel & Leisure | 1.75× | ||
| 12 | Psychology | Business & Career | 1.71× | ||
| 13 | Blues music | Music & Radio | 1.71× | ||
| 14 | Hornbach | Shopping | 1.67× | ||
| 15 | Instant messaging | Internet & Social Media | 1.67× | ||
| 16 | Electronics | Technology & Electronics | 1.63× | ||
| 17 | Toys | Games | 1.59× | ||
| 18 | Internet & Social Media | 1.55× | |||
| 19 | Hair products | Beauty & Wellness | 1.52× | ||
| 20 | Spas | Beauty & Wellness | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 2.34× | |
| Community Orientation | OPEN | 1.82× | |
| Spirituality | BALANCE | 1.63× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.81× | |
| DIY Mentality | THRILL | 0.95× | |
| Price Sensitivity | PREMIUM | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Austria who actively search for Academy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Austria. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.