A data profile of the people who buy, follow and care about Interpersonal relationship in Switzerland — modelled from more than twelve digital signal sources. Interpersonal relationship has an estimated audience of 987,716 people in Switzerland.
Interpersonal relationship has an estimated audience of 987,716 people in Switzerland. 66.2% are female, 33.8% are male, average age 40.5. Top brand affinities: Aldi, Hornbach, Emotional intelligence, Education, Self-esteem.
Top brand affinities include Aldi, Hornbach, Emotional intelligence, with strongest over-indexing on Aldi (2.02× the country average).
Demographically, the Interpersonal relationship audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Spirituality, Community Orientation.
The typical Interpersonal relationship fan in Switzerland is more female, around 40.5 years old, with strong Spirituality tendencies and a notable affinity for Aldi.
The key figures that characterise the Interpersonal relationship profile in Switzerland.
66.2% are female, 33.8% are male, average age 40.5.
| Metric | Value |
|---|---|
| Female | 66.2% |
| Male | 33.8% |
| Average age | 40.5 |
| Estimated audience size | 987,716 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 22% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 20% |
of the worldwide Interpersonal relationship audience comes from Switzerland.
| Country | Share |
|---|---|
| United States | 20.9% |
| Brazil | 6.4% |
| Japan | 5.7% |
The strongest cross-interests of the Interpersonal relationship audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Emotional intelligence | Health | 3.76× | ||
| 02 | Shih Tzu | Pets & Animals | 2.76× | ||
| 03 | Beagle | Pets & Animals | 2.69× | ||
| 04 | Siberian Husky | Pets & Animals | 2.63× | ||
| 05 | Poodle | Pets & Animals | 2.60× | ||
| 06 | Yorkshire Terrier | Pets & Animals | 2.46× | ||
| 07 | French Bulldog | Pets & Animals | 2.42× | ||
| 08 | Labrador Retriever | Pets & Animals | 2.39× | ||
| 09 | Viral video | Internet & Social Media | 2.34× | ||
| 10 | Self-esteem | Health | 2.27× | ||
| 11 | Corriere della Sera | News | 2.04× | ||
| 12 | Aldi | Shopping | 2.02× | ||
| 13 | Hornbach | Shopping | 2.02× | ||
| 14 | Charity and causes | Business & Career | 2.01× | ||
| 15 | Zara | Shopping | 1.93× | ||
| 16 | Education | Business & Career | 1.65× | ||
| 17 | Flower | Home & Garden | 1.63× | ||
| 18 | Wikipedia | Internet & Social Media | 1.55× | ||
| 19 | Festival | Music & Radio | 1.54× | ||
| 20 | Higher education | Business & Career | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.91× | |
| Community Orientation | OPEN | 1.67× | |
| Convenience Orientation | PREMIUM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.79× | |
| Sports Activity | POWER | 0.86× | |
| Sustainability | BALANCE | 0.93× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Switzerland who actively search for Interpersonal relationship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Switzerland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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