A data profile of the people who buy, follow and care about Interpersonal relationship in Netherlands — modelled from more than twelve digital signal sources. Interpersonal relationship has an estimated audience of 1,731,653 people in Netherlands.
Interpersonal relationship has an estimated audience of 1,731,653 people in Netherlands. 71.1% are female, 28.9% are male, average age 43.1. Top brand affinities: Jumbo (supermarket), WhatsApp, Rabobank, Hornbach, Aldi.
Top brand affinities include Jumbo (supermarket), WhatsApp, Rabobank, with strongest over-indexing on Jumbo (supermarket) (1.98× the country average).
Demographically, the Interpersonal relationship audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Spirituality, Tradition.
The typical Interpersonal relationship fan in Netherlands is more female, around 43.1 years old, with strong Spirituality tendencies and a notable affinity for Jumbo (supermarket).
The key figures that characterise the Interpersonal relationship profile in Netherlands.
71.1% are female, 28.9% are male, average age 43.1.
| Metric | Value |
|---|---|
| Female | 71.1% |
| Male | 28.9% |
| Average age | 43.1 |
| Estimated audience size | 1,731,653 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 17% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 28% |
of the worldwide Interpersonal relationship audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 20.9% |
| Brazil | 6.4% |
| Japan | 5.7% |
The strongest cross-interests of the Interpersonal relationship audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Babypark | Shopping | 3.46× | ||
| 02 | Sunweb | Travel & Leisure | 3.01× | ||
| 03 | Curly Hair | Beauty & Wellness | 2.73× | ||
| 04 | Anthropology | Business & Career | 2.71× | ||
| 05 | Cruises | Travel & Leisure | 2.02× | ||
| 06 | Jumbo (supermarket) | Shopping | 1.98× | ||
| 07 | Internet & Social Media | 1.93× | |||
| 08 | TUI | Travel & Leisure | 1.88× | ||
| 09 | Breaking news | Movies & TV | 1.82× | ||
| 10 | Hair products | Beauty & Wellness | 1.80× | ||
| 11 | Charity and causes | Business & Career | 1.79× | ||
| 12 | Rabobank | Business & Career | 1.75× | ||
| 13 | Bol.com | Shopping | 1.75× | ||
| 14 | Wikipedia | Internet & Social Media | 1.74× | ||
| 15 | Hornbach | Shopping | 1.72× | ||
| 16 | Radio | Technology & Electronics | 1.71× | ||
| 17 | Lingerie | Fashion & Accessoires | 1.64× | ||
| 18 | Aldi | Shopping | 1.63× | ||
| 19 | Black Friday (shopping) | Shopping | 1.63× | ||
| 20 | Flower | Home & Garden | 1.59× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.67× | |
| Tradition | CONSERVATISM | 1.61× | |
| Convenience Orientation | PREMIUM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.76× | |
| Design Affinity | PREMIUM | 0.82× | |
| DIY Mentality | THRILL | 0.90× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Interpersonal relationship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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