A data profile of the people who buy, follow and care about Interpersonal relationship in United Kingdom — modelled from more than twelve digital signal sources. Interpersonal relationship has an estimated audience of 7,566,387 people in United Kingdom.
The average Interpersonal relationship fan in United Kingdom is 42.2 years old, more female, and lives primarily in England.
The audience is concentrated in England, South East, North West.
Top brand affinities include Wikipedia, Hobby, Kitchen, with strongest over-indexing on Wikipedia (3.71× the country average).
Demographically, the Interpersonal relationship audience skews more female with an average age of 42.2, and over-indexes on personality traits such as Mindfulness, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Interpersonal relationship fan in United Kingdom is more female, around 42.2 years old, with strong Mindfulness tendencies and a notable affinity for Wikipedia.
The key figures that characterise the Interpersonal relationship profile in United Kingdom.
70.2% are female, 29.8% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 70.2% |
| Male | 29.8% |
| Average age | 42.2 |
| Estimated audience size | 7,566,387 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 27% |
of the worldwide Interpersonal relationship audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 20.9% |
| Brazil | 6.4% |
| Japan | 5.7% |
Where the Interpersonal relationship audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | West Midlands | ~400K | 1.22× | |
| 02 | North East | ~300K | 1.12× | |
| 03 | Yorkshire and the Humber | ~700K | 1.09× | |
| 04 | Northern Ireland | ~200K | 1.07× | |
| 05 | Scotland | ~700K | 0.99× | |
| 06 | South West | ~600K | 0.98× | |
| 07 | East Midlands | ~500K | 0.96× | |
| 08 | Wales | ~400K | 0.96× | |
| 09 | South East | ~1M | 0.95× | |
| 10 | England | ~5.5M | 0.93× | |
| 11 | East of England | ~600K | 0.93× | |
| 12 | North West | ~700K | 0.86× |
The strongest cross-interests of the Interpersonal relationship audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wikipedia | Internet & Social Media | 3.71× | ||
| 02 | Adoption | Kids & Family | 3.58× | ||
| 03 | Sketch comedy | Movies & TV | 3.21× | ||
| 04 | Autism Awareness | Health | 3.00× | ||
| 05 | Satire | Literature | 2.68× | ||
| 06 | Hobby | Home & Garden | 2.39× | ||
| 07 | Refrigerator | Home & Garden | 2.23× | ||
| 08 | Hot tub | Home & Garden | 2.22× | ||
| 09 | Mother's Day | Kids & Family | 2.13× | ||
| 10 | Esso | Cars & Mobility | 2.12× | ||
| 11 | Genetics | Kids & Family | 2.07× | ||
| 12 | Mobile home | Cars & Mobility | 2.07× | ||
| 13 | Volunteering | Politics & Society | 2.01× | ||
| 14 | Internet & Social Media | 1.76× | |||
| 15 | Aldi | Shopping | 1.75× | ||
| 16 | Distilled beverage | Food & Beverages | 1.72× | ||
| 17 | Kitchen | Home & Garden | 1.69× | ||
| 18 | William Hill (bookmaker) | Games | 1.68× | ||
| 19 | Politics | Politics & Society | 1.60× | ||
| 20 | Weddings | Kids & Family | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.34× | |
| Individualism | JOY | 1.29× | |
| Spirituality | BALANCE | 1.25× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Sustainability | BALANCE | 0.84× | |
| Design Affinity | PREMIUM | 0.84× |
Interpersonal relationship has an estimated audience of 7,566,387 people in United Kingdom, concentrated in England and South East.
70.2% of Interpersonal relationship fans are female, 29.8% are male, with an average age of 42.2 years.
Interpersonal relationship fans show strongest brand affinity for Wikipedia (3.71×), Hobby (2.39×), and Kitchen (1.69×) over the country average.
Interpersonal relationship fans in United Kingdom are most concentrated in England (reach ~5.5M), South East (reach ~1M), and North West (reach ~700K). These three regions account for the largest share of the active audience.
Beyond Interpersonal relationship itself, the audience over-indexes on Hobby (2.39×), Kitchen (1.69×), Adoption (3.58×), and Satire (2.68×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Interpersonal relationship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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