A data profile of the people who buy, follow and care about UEFA Champions League in Colombia — modelled from more than twelve digital signal sources. UEFA Champions League has an estimated audience of 4,920,304 people in Colombia.
UEFA Champions League has an estimated audience of 4,920,304 people in Colombia. 22.2% are female, 77.8% are male, average age 33.2. Top brand affinities: Cristiano Ronaldo, Copa Libertadores, Premier League, Win Sports, UEFA Europa League.
Top brand affinities include Cristiano Ronaldo, Copa Libertadores, Premier League, with strongest over-indexing on Cristiano Ronaldo (1.61× the country average).
Demographically, the UEFA Champions League audience skews more male with an average age of 33.2, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
The typical UEFA Champions League fan in Colombia is more male, around 33.2 years old, with strong Career Orientation tendencies and a notable affinity for Cristiano Ronaldo.
The key figures that characterise the UEFA Champions League profile in Colombia.
22.2% are female, 77.8% are male, average age 33.2.
| Metric | Value |
|---|---|
| Female | 22.2% |
| Male | 77.8% |
| Average age | 33.2 |
| Estimated audience size | 4,920,304 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 33% | |
| 20-29 | 26% | |
| 30-39 | 18% | |
| 40-49 | 12% | |
| 50+ | 11% |
of the worldwide UEFA Champions League audience comes from Colombia.
| Country | Share |
|---|---|
| United States | 8.8% |
| Italy | 7.7% |
| Brazil | 7.2% |
The strongest cross-interests of the UEFA Champions League audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Win Sports | Movies & TV | 2.01× | ||
| 02 | Copa Sudamericana | Sports | 1.98× | ||
| 03 | Copa Libertadores | Sports | 1.94× | ||
| 04 | Copa América | Sports | 1.93× | ||
| 05 | UEFA Europa League | Sports | 1.89× | ||
| 06 | Neymar | Sports | 1.86× | ||
| 07 | Ronaldinho | Sports | 1.82× | ||
| 08 | Bristol, Connecticut | Travel & Leisure | 1.78× | ||
| 09 | Bundesliga | Sports | 1.74× | ||
| 10 | Sofascore | Sports | 1.74× | ||
| 11 | Premier League | Sports | 1.70× | ||
| 12 | ESPN | Movies & TV | 1.69× | ||
| 13 | Diario AS | Sports | 1.68× | ||
| 14 | Garena | Technology & Electronics | 1.64× | ||
| 15 | Categoría Primera A | Sports | 1.63× | ||
| 16 | Lionel Messi | Sports | 1.62× | ||
| 17 | Cristiano Ronaldo | Sports | 1.61× | ||
| 18 | Proxy server | Internet & Social Media | 1.61× | ||
| 19 | Cue sports | Sports | 1.54× | ||
| 20 | Kylian Mbappé | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.04× | |
| Risk Appetite | THRILL | 0.87× | |
| Creativity | OPEN | 0.71× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.50× | |
| Individualism | JOY | 0.52× | |
| Indulgence | JOY | 0.70× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Colombia who actively search for UEFA Champions League. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Colombia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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