11teamsports Target Market in Germany
A data profile of the people who buy, follow and care about 11teamsports in Germany — modelled from more than twelve digital signal sources. 11teamsports has an estimated audience of 1,440,134 people in Germany.
The average 11teamsports fan in Germany is 31.9 years old, more male, and lives primarily in Bayern.
The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen.
Top brand affinities include Immobilien, Arts and music, Harry Potter, with strongest over-indexing on Immobilien (4.38× the country average).
Demographically, the 11teamsports audience skews more male with an average age of 31.9, and over-indexes on personality traits such as Individualism, DIY Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical 11teamsports fan in Germany is more male, around 31.9 years old, with strong Individualism tendencies and a notable affinity for Immobilien.
At a glance
The key figures that characterise the 11teamsports profile in Germany.
Search interest · 12-month trend
Customer demographics of 11teamsports
41.0% are female, 59.0% are male, average age 31.9.
Gender split
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 31.9 |
| Estimated audience size | 1,440,134 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 25% | |
| 30-39 | 20% | |
| 40-49 | 13% | |
| 50+ | 6% |
Worldwide distribution
of the worldwide 11teamsports audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 44.1% |
| Romania | 8.1% |
| Slovakia | 7.4% |
Geography
Where the 11teamsports audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~200K | 2.73× | |
| 02 | Saarland | ~30K | 1.51× | |
| 03 | Baden-Württemberg | ~300K | 1.38× | |
| 04 | Rheinland-Pfalz | ~90K | 1.33× | |
| 05 | Bayern | ~300K | 1.28× | |
| 06 | Hamburg | ~40K | 1.21× | |
| 07 | Hessen | ~100K | 1.16× | |
| 08 | Niedersachsen | ~200K | 1.14× | |
| 09 | Brandenburg | ~50K | 1.14× | |
| 10 | Schleswig-Holstein | ~50K | 0.92× | |
| 11 | Thüringen | ~30K | 0.80× | |
| 12 | Sachsen | ~50K | 0.76× | |
| 13 | Sachsen-Anhalt | ~30K | 0.74× | |
| 14 | Nordrhein-Westfalen | ~200K | 0.73× | |
| 15 | Bremen | ~8K | 0.68× | |
| 16 | Mecklenburg-Vorpommern | ~20K | 0.64× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the 11teamsports audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FUSSBALL.DE | Sports | 11.54× | ||
| 02 | Starlight Express | Music & Radio | 7.06× | ||
| 03 | DEVK | Business & Career | 6.58× | ||
| 04 | Volksbank | Business & Career | 5.77× | ||
| 05 | Voluntary social year | Politics & Society | 5.23× | ||
| 06 | ZDF-Fernsehgarten | Movies & TV | 5.07× | ||
| 07 | Immobilien | Business & Career | 4.38× | ||
| 08 | Arabian horse | Pets & Animals | 3.86× | ||
| 09 | Florian Silbereisen | Music & Radio | 3.24× | ||
| 10 | DFB-Pokal | Sports | 3.07× | ||
| 11 | Deutsch lernen | Business & Career | 3.01× | ||
| 12 | Master's degree | Business & Career | 2.46× | ||
| 13 | Hugendubel | Shopping | 2.40× | ||
| 14 | ImmoScout24 | Home & Garden | 2.32× | ||
| 15 | Helene Fischer | Music & Radio | 2.31× | ||
| 16 | Sparkasse | Business & Career | 2.27× | ||
| 17 | Eventim | Travel & Leisure | 2.12× | ||
| 18 | Harry Potter | Movies & TV | 1.81× | ||
| 19 | VfB Stuttgart | Sports | 1.74× | ||
| 20 | Arts and music | Arts & Culture | 1.54× |
Personality of the 11teamsports audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 1.15× | |
| DIY Mentality | THRILL | 1.09× | |
| Sports Activity | POWER | 0.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.29× | |
| Patriotism | CONSERVATISM | 0.36× | |
| Indulgence | JOY | 0.43× |
Frequently asked questions
Who is 11teamsports's target market in Germany?
11teamsports's target market in Germany covers an estimated 1,440,134 people, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of 11teamsports customers?
41.0% of the 11teamsports audience are female, 59.0% are male, with an average age of 31.9 years.
Which brands do 11teamsports fans like most?
11teamsports fans show strongest brand affinity for Immobilien (4.38×), Arts and music (1.54×), and Harry Potter (1.81×) over the country average.
Where do 11teamsports fans live in Germany?
11teamsports fans in Germany are most concentrated in Bayern (reach ~300K), Baden-Württemberg (reach ~300K), and Nordrhein-Westfalen (reach ~200K). These three regions account for the largest share of the active audience.
What other brands do 11teamsports fans also like?
Beyond 11teamsports itself, the audience over-indexes on Arts and music (1.54×), Harry Potter (1.81×), Volksbank (5.77×), and ImmoScout24 (2.32×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See 11teamsports audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for 11teamsports. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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